Business plan for college students to open an ice bar shop

How should a business plan be written? What kind of excellent business plan can attract the attention of investors? Those that can neither A business plan that fails to excite investors with sufficient information will end up being thrown into the trash can. In order to ensure that the business plan can "hit the target", entrepreneurs should study the following business plans.

1. The customers are mainly young white-collar women. The store area is about 60-80 square meters. The requirements for decoration level are very high. It also needs to hire 5-10 people in the catering industry. Staff with service experience. Taking the Duo Le style ice cream shop in Shanghai as an example, the investment includes: a franchise fee of 60,000 yuan, a security deposit of 40,000 yuan, plus labor, rent, decoration fees, consulting fees, equipment fees, management fees, etc., for a total investment of approximately 400,000 yuan. Yuan, the contract period is 3 years. When choosing a store location, it is best to choose locations such as high-end office buildings, civilized streets, pedestrian streets, and food streets.

2. Mid-range store: suitable for cities of all sizes, mainly attracting young girls and children. The store is 10-50 square meters, and several square meters of operation rooms can be separated. It is simple to decorate and employs 1- 5 employees are enough. Most of the goods of this type of chain store are supplied by the head office, so the franchise fee is relatively low. Take the Pengpengliang cold drink franchise chain as an example: the franchise fee is 800 yuan in the first year, 300 yuan per year thereafter, and a deposit of 1,000 yuan. Among other expenses, decoration, labor, rent, management, and equipment are relatively expensive, and employee training is also relatively complicated. , but the price of raw materials is relatively high, about 18,000 yuan a month, and the monthly expenditure is about 30,000 yuan. It is better to choose a location close to supermarkets, communities, markets, and schools.

3. Micro store: It is a street-side take-out shop with no dine-in seats, so it only requires about 2-4 square meters to place equipment and employ 1 or 2 employees. Take the Saiweiwei restaurant chain store in Beijing as an example: the store area only requires 2-5 square meters, including franchise fees, equipment fees, training fees, etc., and the total investment ranges from 20,000 yuan to 60,000 yuan to open. The best location is near supermarkets, markets, and schools.

Due to the general and consistent packaging of chain franchise stores, in order to maintain competitiveness, when choosing a franchise brand, you also need to consider the position of your store in the entire chain system. If your city is not big and there are already more than 5 similar stores, then you'd better choose another brand to join.

Equipment and raw materials needed to open an ice cream shop:

Necessary equipment: ice cream machine, shaved ice machine, smoothie machine, water boiler, sealing machine, coffee machine, ice machine (minimum 40 kg), a freezer, a fresh-keeping cabinet or a fresh-keeping workbench, an induction cooker and other equipment; a fryer and a microwave oven are also provided (required for all catering businesses)

Optional equipment: Hot and cold drink machines, snow melting machines, fresh mix machines, popcorn machines, sausage machines, cup dispensers, ice cream peeling machines

Other related tools and utensils are required: such as: shake cups, ounce cups , swizzle stick, ice cream scoop, ice bucket, ice shovel, measuring cup, ice cream cup, juice cup, coffee cup? etc.

Relevant raw materials: such as: ice cream powder, diluted juice, jam, chocolate powder, milk tea powder, creamer, chocolate needles, wafers, canned fruits, fresh fruits, cream, sugar, honey, Condensed milk, red tang, etc.

Another: If you make your own hard ice cream, you will need a hard ice cream machine and a hard ice cream display cabinet, which cost more than 20,000 to 30,000 yuan.

Introduction to the raw materials of ice cream:

Ice cream powder: It is the most commonly used and common ice cream raw material. There are many brands and types of ice cream on the market at present, and the prices are not the same. On the contrary, ice cream powder is usually mixed with water in a certain proportion. Since it generally does not require an aging process, it is more convenient to use, easy to transport and store, and the cost is also low. However, pay attention to hygiene during the mixing process to avoid secondary pollute.

◆ Fresh milk syrup: The general shelf life is about one week. Excluding consumption and transportation, the shelf life when it reaches the owner is about 4 days. However, the shelf life is also different due to different brands and different disposal methods. At the same time, it needs to be stored in a refrigerator. The taste of the milk syrup is better and the cost is also high.

◆Bacteria-preserved milk: sterile packaging, no need for refrigeration, convenient storage and transportation, high cost

The formula and manufacturing method required for ice cream:

Ice cream powder manufacturing Method:

1. Take a clean container and add an appropriate amount of drinking water (calculated by weight: the ratio of powder to water is 1:3), slowly pour the ice cream powder into it while stirring continuously, and stir evenly.

2. The ice cream slurry dissolved in water must be allowed to stand at room temperature for 15 minutes before being poured into the ice cream machine (Note: If the standing time is not enough, the ice cream powder will produce ice residue, which will affect the Flavor)

3. Pour the slurry into the manufacturing steps:

(1) Pour the prepared ice cream slurry (please strictly follow the distribution ratio required by the ice cream powder instructions) After leaving it for half an hour, pour the slurry into the bucket at the top of the ice cream machine. It is required that the slurry does not clump.

(2) Press the automatic button to start the machine and enter the automatic task mode. You can also press the cleaning button first. After the materials are evenly mixed, press the automatic button again (the cleaning machine task should not take too long (1 minute) That's it))

(3) During various processes, the digital screen automatically reflects the refrigeration process. When the set temperature is reached, the machine automatically stops.

(4) When taking ice cream, take a cone or cup and place it at the outlet below the liquid outlet valve. Press the discharge handle to squeeze out the ice cream and push the handle back to close it.

In the soft ice cream machine, confirm that the slurry flows into the mixing tank and then start the machine for about 10 minutes before eating.

How to decorate an ice cream shop:

There are two categories of ice cream commonly sold in the market today: soft ice cream and hard ice cream, of which soft ice cream is the mainstay of people's consumption. It is divided into three categories: Italian ice cream, German ice cream, and American ice cream. Each style of ice cream has different names, ingredients, and people's feelings after eating it. Therefore, the operator's store decoration must fit the style of selling the products.

Classified by taste: selling American ice cream, the store decoration should be based on a free and bold style, making people feel like they are in nature, with blue or green as the keynote and pictures of natural scenery, lighting It must be bright, and the tables and chairs should be bright metal products; gelato should give people a romantic feeling and make people feel warm, with warm colors as the keynote, the lights are mostly yellow and pink, and the tables and chairs are blue. Colored plastic products; when operating German-style ice cream, the decoration should be serious yet casual. It is more suitable for a few business people to rest. With dark patterns as the background, tables and chairs must be dark wood products.

According to the area where the store is located: ice cream shops near campus can have several popular cartoon patterns in their decoration; ice cream shops in high-end business districts can be decorated in German style. Generally, the decoration of ice cream shops in county-level cities only needs to be bright and clean; the decoration of ice cream shops in prefecture-level cities is mainly determined by the type of operation; the decoration of ice cream shops in provincial capital cities (municipalities) is determined by the location of operation, such as commercial streets. The decoration of the ice cream shop above gives people a light and bright feeling, which can relieve fatigue.

Site selection guide for opening an ice cream shop:

Stores that are generally suitable for opening an ice cream cold drink shop include: commercial streets, shopping malls, supermarkets, near schools (not more than 1,000 meters away from the school), and campuses , bars, office buildings, gas stations, airports, train stations, subway stations and other places.