When eating, many people will habitually click on their favorite videos to watch, so as to achieve the effect of accompanying their meals. This type of video is called "electronic mustard".
I still prefer to watch TV shows while eating. Traditional electronic pickles include some short sitcoms, such as "Wulin Gaiden", "Family with Children", "The Legend of Zhen Huan", etc. In addition to film and television dramas on TV,
Food broadcasts, e-sports competitions, and overseas videos are also representatives of “electronic mustard”.
Because the plots of the previous episode and the next are usually not as strongly related as a series, you can just click on an episode and eat it directly.
You won’t be particularly focused when eating. You can have some information, but it’s not particularly important. Even if you miss it, it doesn’t matter. “It just needs background sound in the room while eating.”
Today's young people cannot eat or talk with friends or family for various reasons. They spend most of their time eating alone, looking for some variety shows, dramas or short videos to watch and eat in order to eat.
It has become the norm for many people to order a takeaway and finish it in silence.
Not all movies, TV series and videos can be used as electronic pickles. They are usually equipped with barrage, and the rich interactivity makes people feel that you are not eating alone.
The popularity of electronic mustard is inseparable from the emergence of barrage videos. Eating is still a crowd-pleaser, and videos with barrage give people a sense of companionship as if they were watching a show and eating together.
Take a bite of delicious food in your mouth, add another bite of spiritual food to your eyes, and interact with netizens in real time in the barrage. The joyful atmosphere of the barrage video is also more friendly to young people who eat alone.
Today's electronic mustard can be seen as a product of a rice cooker + instant noodle maker + loneliness economy.
The rise of “electronic mustard” is inseparable from the explosive growth of video content in recent years. Today you can see almost everything you are interested in on the video platform.
The popularity of barrage culture allows everyone to express their opinions at the same time as watching, forming real-time interactions and gathering of people with the same interests.
In our fast-paced life, we are thinking about various things all the time, and eating has become a rare leisure time. Watching a drama while eating is a kind of leisure time in the busy schedule.
Watching a drama while eating has become a kind of ritual. Every time I open a drama before eating, it seems to be a signal, telling myself that it is time to have a good meal.
Electronic mustard has gradually become an emotional companion for young people living alone, filling the feeling of loneliness when eating alone