If the small red book merchant accidentally violates the rules of the platform and violates the rules, it is necessary to punish and deduct points according to the seriousness of the violation. The little red book platform divides business violations into general violations and serious violations. Let's look at different violations and penalties.

In the event of a transaction dispute, Xiaohongshu intervenes to determine that the merchant undertakes the subsequent obligations and responsibilities, but if the merchant refuses to undertake it, 25 points will be deducted each time. If the merchant violates the requirements of the Xiaohongshu Platform Service Agreement on the protection of consumer rights and interests, 15 points will be deducted each time.