The development trend of catering industry is more and more "labeling", more and more "functional" management, and more and more "small and beautiful" scale. Because the consumer demand of customers is no longer large, but refined, requiring category specificity and characteristics, many catering investors tend to be "small and beautiful" and focus on a certain category to open stores.

Just as the hot pot industry has gradually developed from a big hot pot to a small hot pot, the small hot pot has developed a diversified development model, which is constantly adjusted according to the needs of customers.

The propaganda mode of the Internet has led to the rise of a large number of new restaurants. For example, a social platform can help you complete a good story with the help of information technology, so more and more restaurants pay more attention to using the Internet to plan and spread. This fission spread has given many catering people a shot in the arm and made them taste the taste of "overnight fame".

This is one of the most remarkable characteristics of the catering industry now. It is very important to correctly understand the essential significance of Internet to catering consumption. The consumption process of catering is an experience process that integrates rigid demand, service and socialization. Therefore, the role of the Internet should be to consider how to make customers eat better, how to make services better, and how to carry out social activities beneficial to customers.