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Minutes of Peking University Counseling Association’s (PCA) brand activities over the years

1. Business Management Cases BBS Seminar Week (2003) In order to enrich campus life during the SARS period, the Peking University Consulting Society launched the "Business Management Cases BBS Seminar Week" during the 105th anniversary of Peking University, from May 5 to May 12

, which lasted seven days.

Topic 1: How many masks are there in *** in Beijing now? Topic 2: If I were a Wumart manager. Topic 3: Haier human resources issues. Topic 4: Will SARS affect the enrollment of universities in Beijing this year? Topic 5: Crazy marketing of "SARS"

Topic 6: What should General Manager Long do? Topic 7: The impact of SARS on the national economy 2. Management Consulting Boutique Salon (2003) The Management Consulting Boutique Salon was initiated and planned by the Peking University Consulting Society and co-constructed with ***, a first-class consulting company at home and abroad.

, is an important part of the Peking University Consulting Society’s implementation of building a reserve of international-level consultants.

This event is open to members, and each issue provides students with practical training in management consulting.

In order to achieve good training results, on the one hand, we adopt foreign case teaching methods to explain the practical skills of management consulting in detail according to the theoretical characteristics of students. On the other hand, we design an open and free training environment to form a relationship between professionals and

Students' perspectives interact to achieve exciting results.

Time: October 10, 2003 Topic: Capital Operation and Enterprise Growth Speaker: Liu Jian, Vice President of Hejun Venture Consulting Company and General Manager of Hejun Venture Investment Banking Department 3. Caizhi Lecture Hall (2003, 2004,

2005) Caizhi Lecture Hall provides a continuous stage for famous Chinese scholars and first-class entrepreneurs to spread knowledge and exchange ideas. Here, Peking University students will listen to the authentic and charming voice of wisdom.

The Financial Intelligence Lecture event is planned and hosted by the Peking University Consulting Society. It is fully supported by many powerful media and jointly builds a brand of financial forums.

Time: March 12, 2003 Topic: Sinotrust - Overview of China Consulting Owners Speaker: Zhao Min, Chairman of Sinotrust Management Consulting Co., Ltd., Visiting Researcher at Guanghua School of Management, Peking University, EMBA at Harvard Business School Guest: Liu Xue, Peking University

Associate Professor, Guanghua School of Management Date: December 15, 2003 Topic: Enterprise Process Optimization and Implementation of ERP System in China Speaker: Rongxiang Chen: Current Managing Director of BearingPoint Greater China Moderator: Yang Zhuang:

American Dean of Peking University International MBA and Vice Dean of Fordham University Business School.

Time: December 4, 2004 Topic: Mr. Lu Han’s report at Caizhi Lecture Hall Time: April 25, 2005-2- Topic: Booming Chinese Management Consulting Owners Speaker: Luo Chang, currently at Beijing Pu Zhi

Vice President of Management Consulting Co., Ltd., Beijing's third outstanding entrepreneurial entrepreneur, executive director of Beijing Entrepreneurs Association, deputy director of the Management Consulting Industry Committee of the China Enterprise Federation, deputy director of the Management Consulting Industry Committee of the Beijing Enterprise Federation, China's first international registration

Management consultant.