On March 29, 11 departments including the Ministry of Industry and Information Technology, the National Development and Reform Commission and other departments jointly issued the "Guiding Opinions on Cultivating Traditional Advantageous Food Producing Areas and Local Specialty Food Industries."

In addition to specific development goals and key tasks, the "Guiding Opinions" also launched a "National Food Map" to see if your hometown food is on the list.

The "Guiding Opinions" to create 25 leading key enterprises worth tens of billions by 2025 clarifies the development goals of traditional advantageous food production areas and local specialty food industries.

By 2025, the local specialty food development pattern of "10 billion leaders, 100 billion clusters, and 1 trillion industries" will be basically formed.

Cultivate more than 5 traditional advantageous food production areas with annual operating income of more than 100 billion yuan, more than 25 leading key enterprises with annual operating income of more than 10 billion yuan, and create a number of nationally renowned local specialty food product brands and typical cases of industrialization of local specialty snacks

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collect!

The officially certified "National Food Map" is here. The "Guiding Opinions" have deployed 20 tasks in 7 aspects: ensuring high-quality raw materials, building industrial clusters, improving technical equipment, ensuring quality and safety, cultivating distinctive brands, transforming development methods, and innovating business models.

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The special agricultural product raw material bases, local specialty food industry clusters and other columns set up in it can be described as the "national food map".

By geographical location, there are Beijing roast duck, Liaoning sea cucumber, Shandong donkey-hide gelatin, Hainan coconut, Pixian douban... Is your hometown delicacy on the list?

According to product categories, there are Panjin rice planting base in Liaoning, green pepper planting base in Jiangjin, Chongqing, Longjing tea planting base in Hangzhou, Zhejiang... Hurry and collect!

It will definitely come in handy next time you go to the market to buy food.

What are the “black technologies” on the tip of your tongue?

Promoting enterprises to strengthen technology research and development and improve equipment and design levels is the key focus to promote the innovative development of the local specialty food industry.

The "Guiding Opinions" put forward three tasks: Strengthen the basic technical capabilities of the country, enhance the supply capacity of advanced equipment, strengthen the promotion and application of industrial design, let's understand these "black technologies" on the tip of the tongue, and actively embed local characteristic food consumption elements into the night

Economic promotion of new business formats and new models of local specialty food industries is of great significance to promoting the integrated development of the three industries and upgrading the food industry value chain.

The "Guiding Opinions" propose three aspects of work: First, support enterprises to consolidate cooperation with traditional channels such as supermarkets, convenience stores, and community fresh food, strengthen production and sales docking with large e-commerce platforms, and achieve deep integration of online and offline multiple business formats;

At the same time, through consumer demand data prediction, we analyze consumer preferences in different regions and future consumer trends.

The second is to explore the functions of local specialty food in health care, leisure and tourism, ecological protection and cultural inheritance, guide the integrated development of local specialty food industry with health care, tourism, science popularization, entertainment and other industries, and innovate and enjoy farms, farming experience,

Rural B&B and other business formats and models.

The third is to create a local characteristic food consumption scene that integrates functions such as food appreciation, cultural creativity, and social interaction, and at the same time actively embed local characteristic food consumption elements into consumption scenes such as night economy, special catering clusters, and large commercial complexes.

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