Thank you for inviting me. According to the description, in the take-away industry, there is no money from 7: a.m. to 12: p.m. every day. I don't know why you didn't choose a good takeaway product.

I really don't know much about this industry. I guess it's quite hard because the time is relatively long. Of course, it takes a long time to cook food, and some of them are open all night.

Sometimes I feel that these take-away businesses are doing well now. I often see a lot of young people riding electric cars with boxes on them and wearing professional clothes to deliver take-away.

For example, 85 degrees C, Korean sushi, fast food, bakery, KFC and so on, the business of these famous catering industries seems to have been particularly prosperous all the time.

those young people who wear professional clothes to deliver goods are busy and interspersed in the streets and alleys of the city, which has become a very unique landscape.

As for the wages and benefits of these delivery workers, it is estimated that they should be no less than the cashiers and waiters in the store. It should not be a problem to work 8 hours a day, and 4, to 5, yuan a month. It's just a personal thought!

at first, I was a little flustered, because the route was unfamiliar, and I was at a loss to take care of it. When I got used to it, I would be comfortable and better. The worse the weather, the better my business and the more tired I would be. Takeaway is mostly the same. Let's talk about platforms. There are several platforms for overseas purchases.

1. Meituan Takeaway, a recognized time-honored brand, has its own payment platform, and there are many people and businesses. Undoubtedly, there are many lists, so the competition is great, and the average single value is less. For example, in Wuxi, when he orders, he will go to 5 yuan or so. Others are slightly higher than him, but Didi just landed because of a single 1 yuan.

2. Take-out when you are hungry. It is merged with Baidu Take-out, and its strength can't be underestimated. Its goal is to take-out by the US group, and it is also the biggest competitor. The list is also ok, and the single value is similar to that of the US group.

3. Didi Takeaway, worth a lot, has just landed, and has a weak foundation. However, its excellent achievements just landed have been publicized on the Internet, with a high single value and a monthly income of 1, yuan as its slogan.

I won't say much about others. Every line can be successful, but it's not easy. I can only give you a rough description. What do you want to say to discuss? Thank you.

Mencius said, eating color is also good! What's the difference between a person and You Zhu if he has to be sent to his mouth and to his bed? Secondly, most of the takeout food is of poor quality or moldy food. Do you still want to eat it? Because China's credit system has not been established, I will definitely give you those dirty things. Therefore, eating and sex should be done by yourself, which is the difference between people and animals.

For take-away, with the economic market, the concept of natural people has changed, but it is also a service industry. In order to survive for a long time, no matter where you go, the customer is God, and you must do a good job in the relationship with customers, buy and sell fairly and reasonably, have a good heart, be gentle and be kind. Business will get better and better. You have to be a man before you can do business well.

from a big perspective, the take-away industry will continue to develop, and it will continue to grow, with very good prospects. This is because of the convenience and cheap price of take-away. In this fast-paced society, take-away has become the reliance of many people. Exaggerated, take-out has become the survival foundation of some customers.

For merchants, take-out can expand the coverage of merchants. Traditional restaurant food can only cover customers around one kilometer, but take-out can accommodate customers around several kilometers. Although some profits will be taken away by the platform, wool is on sheep, and small profits but quick turnover can also make money.

for the takeaway brother, the existence of the takeaway industry has solved the work demand, and it is a good choice to work in a relatively free working environment and work hard to get a high salary. However, now the delivery cost that the takeaway brother can get is getting lower and lower, which leads to more and more takeaway brothers choosing to leave this industry, which is a difficult problem to solve.

to sum up, the take-away industry will continue to develop and have a good prospect. However, according to the current trend, the problem of take-away delivery is relatively big, because the delivery cost is reduced, and the capacity has begun to be insufficient.

first, consumer dependence. After 9 s and s, few people will go to the kitchen, and the dependence on external sales after work is increasing. The elderly lack care and their dependence on the foreign sales market increases, so the take-away market has sufficient momentum.

second, famous merchants started to go online. The take-away market is mainly four points and one line, namely, take-away platforms, merchants, riders and consumers. In the past, many famous restaurant chains disdained online sales, mainly small and medium-sized enterprises. Now large enterprises go online, with quality assurance, great brand influence and better experience, providing more healthy and high-quality products for the take-away market. Attract many consumers to intervene in the takeaway market.

the third is the competition of take-away platforms. Due to the large take-away market and good development prospects, the large take-away platform is heavily built, which makes the take-away market more and more suitable in price and quality, and promotes the healthy development of the take-away market.

Of course, there are many problems to be solved in the development of the take-away market: First, the quality and service need to be further improved. There are many problems exposed recently, including the exposure of famous enterprises such as Grandma's family and Haidilao on March 15. In the long run, quality is the lifeline, the core of takeaway marketing is still quality, and the health of the public is the first.

the second is the distribution of benefits. The platform has control, and the profit margin of the merchants is gone, so it is difficult to ensure the quality and convenience of the platform, and consumers will finally vote with their feet, so ensuring certain interests of the merchants is the next important task.

the third is market supervision. The take-away market is highly concerned by the whole society, and it must not be sloppy. The market must always be vigilant about food safety, intensify investigation and punishment to ensure the safety of consumers and the healthy development of the take-away market.

Recently, the take-away platform has been "cared" by the state, and the State Administration of Market Supervision has issued a newly revised Code of Practice for Food Safety in Catering Services (hereinafter referred to as the Code).

The Code covers the standards and basic specifications of all aspects of catering services, such as catering service places, food handling, cleaning operation, tableware cleaning and take-away distribution. It aims to guide catering service providers to implement the main responsibility of food safety, standardize catering business behavior, improve food safety management ability and ensure food safety in accordance with the requirements of food safety laws, regulations, rules and normative documents. The Code came into effect on October 1st. It is clearly stipulated in the "Code" that the take-away "out of the pot" needs to be delivered within 4 hours, and the fresh juice is strictly cracked, which once again shows that the take-away platform needs to strictly control the business management rights and other related policies.

Meituan grew up in two years, and Ali positioned it in two years.

Takeaway actually appeared very early in China, which can be traced back to the Northern Song Dynasty. This kind of description is found in the well-known painting Riverside Scene at Qingming Festival. At that time, restaurants had begun to provide fast food and meal ordering services that were "called by the hour" and "doh, doh, doh, doh, doh, doh, doh". In recent years, with the development of mobile Internet, take-out orders are made online by booking telephone, and it is convenient to receive food directly at home and enjoy a delicious meal.

From the perspective of the layout of the take-out industry, the take-out form of Meituan is excellent. In the App Store food and beverage classification list, Meituan takes out the first place, and it is closely followed if you are hungry.

Judging from the download volume of Meituan's takeaway, it has been tending to be stable. As far as the iOS market is concerned, it has reached more than 3 million downloads, and the performance is excellent. Such downloads also make the second-ranked hungry far behind.

From the market share of Meituan's take-out, its market share has increased from 3% at the beginning to 6% in two years.

For Ali, it took two years to find a position in the take-away industry.

April 216-Ali transferred word-of-mouth take-out to Hungry

August 217-Baidu take-out merged into Hungry

April 218-Hungry merged into Ali

The strategy of take-out platform is frequent. Looking for a new direction

strategic cooperation between Ali and Starbucks

On August 2, Alibaba and Starbucks reached a strategic cooperation. Earlier, some media reported that they were hungry and took over the Starbucks take-away and distribution industry. Alibaba Zhang Yong said at the scene that the cooperation between them was not limited to this. "The cooperation between the two parties extends from the integration of smart outlets and members to every link of coffee production and distribution."

Starbucks will officially launch the delivery service based on the hungry distribution system. At the same time, based on Box Horse's new retail distribution system with stores as the center, * * * will create Starbucks "Star Chef Delivery".

Starting from mid-September this year, Starbucks will pilot delivery service in 3 stores in Beijing and Shanghai, and plans to extend it to more than 2, stores in more than 3 major cities nationwide before the end of the year. This will be a systematic upgrade with the largest scale, the widest coverage and the largest number of beneficiaries in the history of commercial retail in China. From the specially designed delivery cup cover and sealed packaging, to the special cold and warm insulation distribution box and exclusive distribution team, the distribution system guarantees Starbucks' strict delivery requirements everywhere.

Meituan cooperates with Hailan House to launch "take-away clothes"

It is reported that Meituan Flash Shopping, which focuses on aging service, has reached a cooperation with Hailan House to provide consumers with instant clothing delivery service. Consumers can take out the clothing options in Meituan, or find the store by searching for "Hailan House". After placing the order, Meituan riders will pick up the goods and deliver them. According to reports, Meituan Flash Shopping has upgraded its distribution equipment-customized backpacks to distinguish between catering and clothing storage. The relevant person in charge of Meituan said that Meituan Flash Shopping can help Haishu House to upgrade its business format from three aspects: marketing, distribution and technology.

unmanned delivery becomes a trend, and it is difficult to solve the problem of night delivery.

In July, Meituan held a conference on unmanned delivery open platform, and applied autonomous driving technology to the field of take-away delivery. According to the news disclosed by Wang Xingyu, CEO of Meituan in March this year, Meituan has made great efforts in unmanned distribution for a long time, and has conducted many rounds of experiments in the field of unmanned aerial vehicles and unmanned vehicles. The mysterious "W Project Team" has also been upgraded to an unmanned distribution division, with a scale of nearly 2 people, led by scientist Xia Huaxia. It is expected to realize the online operation of unmanned distribution in 218 and the large-scale operation of the district in 219.

On May 29th, 218, Hungry was approved as the first take-away drone flight in China, and the food delivery drone was officially put into commercial operation. There are 17 UAV routes allowed to fly this time, all located in Shanghai Jinshan Industrial Park, covering a total area of 58 square kilometers and serving more than 1 take-away merchants. During the trial operation of the drone, it takes only 2 minutes for the user to receive the takeaway on average from the time the order is placed.

Both Meituan and Ali are constantly trying to use new technologies to broaden the take-away market, and the labor cost of taking-away is gradually reduced to improve the maximum efficiency. This is what the take-away market will look like in the future.

Conclusion

Keyword 1: seize the opportunity

No matter which industry, seize the opportunity is the most important, and users and traffic are the key to supporting products. Therefore, when it comes to a certain industry or field, it is the key to seize the opportunity and promote product acquisition. Whether it is a big factory or not, seize the opportunity is sometimes a sign of user recognition.

Keyword 2: Positioning

When you decide to invest in a certain market, you should consider positioning well. If you are a developer, you should think about the people you are targeting, what you want to get, and what the channels for obtaining benefits are, so that your products will be more valuable. If you are an investor, you must first be able to see whether the positioning of the investment product matches the product, and avoid following the trend and leading to investment failure.

Keyword 3: Strategy

The larger the target audience, the more requirements there are. The same product can easily make users lose interest and have aesthetic fatigue. Constantly updating, adding new games or new functions will awaken users' activity again. In addition to better feedback to users, new technologies will of course be more important from the perspective of cost saving, so the formulation and development direction of strategies must be well controlled.

The development prospect of an industry depends on its benefits to society. As long as it is beneficial to social development, it will have a good development prospect.

Takeaway is a combination of catering and Internet. No matter what role we play, we are all beneficiaries of this industry.

In the process of urbanization in China, the number of users has increased. With the awakening of consumer awareness, people will have higher and higher requirements for their own quality of life within an acceptable price range, especially the rise of young people. With the post-95 s and post- s gradually entering the society, these young people are increasingly dependent on foreign sales.

The proportion of take-away food in the catering market has reached 4.8% in 216 and nearly 1% in 217. Based on the continuous growth of take-away users and the scale of merchants, the take-away food industry will continue to grow in the future, and its share should reach 2% by 22. Based on the above factors, the take-away food industry will definitely develop well.

If you have any questions or different opinions, you can communicate in the comments below, and I will reply to you as soon as possible.

Takeaway has been a very hot scene in the past two years. It is also terrible in the fierce competition. The early investment and the quality of the later products are very important. If you are not experienced in the industry, don't try it easily.

No matter what industry you do, as long as you do well, you must do everything with your heart.