The method is as follows: 1. Optimize search so that customers can find you. Previous data shows that one out of every five orders is placed through the search function. Therefore, optimizing search is an important way for customers to find you.
, can bring more exposure to the store and increase the order volume of the store.
2. Use common and complete vocabulary when naming dishes. If a general customer searches for the name of a dish, it means that he has already thought about what he wants to eat, and the purpose of ordering is very obvious.
3. The store name should include the main category or business district name. First of all, the key to optimizing the store name is to highlight the main category, because when customers search for dishes, the search results will display stores that are consistent with or similar to the search terms, so that customers
Only then can your store be discovered and found when searching.
Secondly, when optimizing the store name, you can add the name of the specific business district at the end to make it easier for users to identify the location.
4. Develop a standardized LOGO so that customers can remember it. In today's fierce competition for food delivery, customers have too many choices. Therefore, for food delivery brands, they must have a high degree of self-identification, so that one is eye-catching and standardized enough.
The LOGO can exactly achieve this.
5. Beautify the pictures of the dishes to make customers want to eat. When customers choose to order takeout from the platform, they will first see the pictures of the dishes. Then, whether the customers have the desire to click on the food pictures depends on whether the pictures of the dishes are good-looking or not.
Is it eye-catching enough?
Which categories are there for your reference?