During the Happy Festival, Chengmai County will hold a series of activities around the "coffee" element, such as the coffee gourmet feast, the world's top barista invitational tournament, and the 20 10 China Hainan (Fushan) coffee forum and coffee product trading. Other cities and counties on the island will also organize a number of activities with local customs around the theme of Happy Festival, combining local tourism characteristics and folk customs, such as Haikou Jazz Music Week and Danzhou Dongpo.