Bund scenic spot

Located on the Huangpu River, the Bund Scenic Area is a national key cultural relic protection unit and a famous historical and cultural block in China. It contains 52 classical Renaissance buildings with different styles, such as Gothic, Romanesque and Baroque. It is called "Bund World Architecture Expo Group" and is one of the landmarks of Shanghai.

In recent years, with the in-depth development of Pujiang Tour and Shiliupu Project, as well as the upgrading and construction of the Bund Financial Center (BFC), the Bund Scenic Area has been expanding southward, attracting more tourists to the south for leisure.

At the same time, the Bund Scenic Area is continuously creating rich night cultural tourism consumption scenes and connotative night tourism destinations. Turn on the light "Bright Street" in the east extension section of Nanjing Road Pedestrian Street, which can be called "the first commercial street in China". The transformation of Dongtuo allowed Nanjing Road to hold hands with the Bund; BFC "Maple Trail on the Bund" Night Market, with more than 65,438+000 stalls arranged in turn on the 360-meter-long Maple Trail Road on the Bund, provides another good entertainment place for citizens and tourists. Established the landmark night market "Waitanyuan" on Yuanmingyuan Road? Set "to create a fashionable and intimate night travel experience project.

In addition, the Bund Scenic Area held a number of activities to showcase the Bund culture and night economic charm. For example, to celebrate the100th anniversary of the founding of China, the Bund held a dazzling light show to show its unique functions. In order to let citizens and tourists better understand the history of the old buildings on the Bund 1 15, the Bund also launched a QR code scanning activity to help people learn more about history and culture while watching.

Huangpu District

Xintiandi-sinan mansions District

Shanghai New World covers an area of 30,000 square meters, featuring the coexistence of Shikumen historical buildings and modern buildings, the blending of eastern and western cultures, and the cultural industry leading the modern fashion lifestyle. Covering an area of 60,000 square meters, sinan mansions is the only historical protection project in the center of Shanghai featuring the preservation and protection of garden houses. The historical preservation and protection building 5 1 brings together various types of modern historical buildings in Shanghai.

Shanghai New World-sinan mansions area has a high concentration of cultural tourism formats, and its economy develops and prospers at night. The night view of Xintiandi is elegant and charming, which makes people linger from time to time. Modern dazzling lights, antique Shikumen buildings, starlight of various bars, and international and high-level artistic activities have created a unique and rich offline consumption atmosphere at night, which perfectly combines history and fashion, making Shanghai New World a cultural, tourist and social destination.

Sinan mansions actively builds the brand of "Cultural Thinking South", and constantly explores to better open the neighborhood public space to the society. It has cultivated a number of cultural brand projects and activities such as Sinan Reading Club, Sinan Documentary Space, Sinan Art Appreciation Club, Sinan Urban Space Art Festival, Sinan Bookstore and Sinan Yé Sinan Night Party. It is worth mentioning that Sinan Night Party, which integrates rich cultural life experiences such as fairs, reading parties, art exhibitions, outdoor music, lectures and workshops, has become the most famous weekend cultural life destination in Shanghai.

Xuhui District

Xujiahuiyuan Meiluocheng

Xujiahui Garden, a 4A-level scenic spot, is the first cathedral in the Far East, Xujiahui Catholic Church, 140 Xujiahui Observatory, Xujiahui Library, the earliest modern library in Shanghai with a history of more than 600 years, March of the Volunteers Irrigation Site, Shanghai Film Museum, Tushanwan Museum, Shanghai Jiaotong University and other cultural tourism resources. Xujiahui Business Circle was founded in the 1980s, and it is the first commercial and business gathering area centered on subway stations in Shanghai. Luomei is located in the core of Xujiahui business district. Its huge "crystal ball" shape with a diameter of 465,438+0.2 meters and bright night lighting effect make it a "landmark" in southwest Shanghai.

Luomei City has created an indoor vertical cultural block, with a street in the building, and each floor has its own cultural connotation, style orientation and business gathering. On the 5th floor of Milla City, Shanghai Theatre, SFC Shanghai Film International Studios and Popular Bookstore joined forces to create a one-stop cultural consumption experience of "watching drama+watching movies+reading".

Shang Theater is a small boutique theater tailored for people. It is the first fashion drama art center in Shanghai to enter a shopping mall. In cooperation with Lai Shengchuan, the Asian drama leader, he has staged more than 700 dramas including the classic drama Peach Blossom Garden, which has become another cultural highland in Shanghai.

Luomei City is the location of the boutique acorn republic officially authorized by Studio Ghibli, the grocery giant LOFT and the museum with the world's top exclusive museums and resources. In addition, China's first cultural and creative product stores such as rooftop football field and art planet, the first indoor night market, Wu Fan Night Market, and the Luomei Bay Coffee Life Festival in the outer square are also increasing and upgrading. The second planned Wu Fan Night Market will gather more than 40 popular brands and bring another "fireworks show".

Xuhui District

Hengfu music block

Hengfu Music District takes Fuxing Middle Road as the core area, gives full play to the advantages of top music institutions, and promotes the construction and transformation of carrier spaces such as music-related performance venues and characteristic merchants in combination with urban renewal, attracting world-renowned music institutions and talents to settle in, perform and exchange, promoting the atmosphere creation and format renewal of music district, creating a creative, performance and experience center of international elegant music culture, and forming a characteristic district of night culture and tourism consumption.

The block takes the Shanghai Symphony Orchestra Concert Hall and M+ Blackstone Music Park on the north and south sides of Fuxing Road as the core, and further extends to Fenyang Road Shanghai Conservatory of Music, Shanghai Conservatory of Music Opera House, He Luting Concert Hall and other well-known music carriers.

Shanghai Symphony Orchestra Concert Hall, designed by world-class architectural acoustics master Toyota Taijiu and postmodern architect Isozaki Shin, is one of the best concert halls in China and even in the world. The Shanghai Symphony Orchestra has successively launched brand performances and activities such as Shanghai Symphony Orchestra Concert Hall Music Season, Shanghai Summer Music Festival MISA, Shanghai New Year Concert and Shanghai New Year Concert, Chamber Music Concert, and "Wonton Skin" cultural and creative market.

M+ Blackstone Music Park echoes the Shanghai Symphony Orchestra across the street, relying on Blackstone Apartment, a century-old outstanding historical building in Shanghai, and taking "musicians in life" as its orientation, to create a cultural and creative theme block with music as its theme. M+ Blackstone has gathered music-featured spaces such as Happy Club of Music-themed Bookstore, M+Hotel of Music-themed Boutique Hotel, and Third Space headed by famous conductor Yu Long, and is committed to promoting the popularization of elegant music and lifestyle. On February 20th, 2020, at 65438, Yellow Lounge settled in the park, and successfully landed in China after Berlin, London, new york and Sydney, which represents another international music landmark in Shanghai.

Jing'an District

Nanjing west road business circle

Nanjing West Road Business Circle takes Nanjing West Road as the core axis, and is distributed with historical blocks such as Shaanxi North Road, Dagu Road, Maoming Road, Julu Road, etc. It will include the red context of the second meeting place of the Communist Party of China, 1920 Mao Zedong's former residence, humanistic buildings such as Jing 'an Mountain Villa, Tea Mansion, Muller Villa, the former residences of celebrities such as Shi, Yan Tongchun and He Youzhi, and Kerry Center.

Nanjing west road business circle has outstanding brand of cultural tourism, Shanghai? Jing 'an Modern Drama Valley, Shanghai Jing 'an World Coffee Culture Festival, Shanghai International Tea Culture Tourism Festival, Wujiang Road International Food Festival and other cultural tourism activities are splendid. There are fashionable commercial and cultural landmarks such as Xingye taikoo hui, Kerry Center and Feng Shengli in the main shaft, which makes the night "lights" of Magic Capital more brilliant. Among them, Anyi Night Lane, located in Jing 'an Kerry Center and Xingye taikoo hui, won the "2020 Shanghai Art District Special Event Award", and Starbucks Zhen Xuan Shanghai Baking Workshop, the first fully immersed coffee experience store in Asia, opened for three years, with a cumulative total of over 65,438+10,000.

In addition to the main shaft, various backstreet blocks also gather starlight. Backstreet economies such as Dagu Road, "Jufuchang" and Tongren Road are distributed with different formats such as coffee, catering, beauty cosmetics, clothing and aesthetics of life. Writers' Bookstore, Cupid Garden, 108 Shangyuan, Jinghua Art Space and other red culture, art and cultural tourism connotations are integrated into them, allowing the city to stroll in the night.

yangpu district

Wujiaochang area

Wujiaochang District in Yangpu District has Wujiaochang Business Circle, Shanghai City Sub-center, Shanghai University Road, a global tourism demonstration zone, Dachuangzhi Garden, a national-level cultural industry demonstration park under construction, and Jiangwan historical scenic spot of "Great Shanghai Plan". The region has gathered well-known century-old universities such as Fudan University and Shanghai University of Finance and Economics, and settled in representative cultural enterprises such as Bi Li Bi Li, ByteDance and origami games. There are many cultural landmarks such as Wujiaochang Square, Chen Yifei Eggs, Jiangwan Sports Center and the largest interactive digital sculpture (Mobius Ring) in Asia.

More than 1 000 cultural activities are held here every year, and cultural activity brands such as "Wujiaochang Night", University Road E-sports Conference Room, Shanghai Nightlife Festival and World Music Festival have been formed, with profound cultural heritage, high concentration of resources, high commercial prosperity and developed entrepreneurial industries.

The "one circle, one park and one street" in the region are intertwined. As the sub-center of Shanghai city, Wujiaochang business circle is crowded with people and vehicles under eggs every day, forming a "consumption hot circle", leading the country to create a new national trend; Dachuang Zhiyuan has gathered many cultural enterprises such as network audio-visual, animation games and creative design, and more than 6,543,800 creative workers work, study and live here. The shops along Daxue Road are unique in creative style and full of artistic flavor, gathering the most literary business formats and the youngest consumers in Shanghai. Wujiaochang-University Road was selected as the first batch of commercial landmarks in Shanghai's landmark nightlife gathering area, ranking first in "Shanghai Top5 Emerging Play Consumption Landmark" and becoming the "surging heart" of Shanghai's emerging cultural tourism consumption.