2. Attractive restaurant names-with surnames, restaurants can also be named after surnames, such as Liuji Barbecue, Guo Jiacai Restaurant, Wonton Hou, Fish Head King, Iron Pot Cattle, etc. This kind of store name has a prominent feature, from which we can see the specific business content of the restaurant, as well as the surname of the restaurant owner, and even have a sales promotion role. For example, the "king" of the "fish head king" not only means that the restaurant operator is surnamed Wang, but also means that the fish head in this restaurant is better in the same industry. Another example is the "cow" in the "iron pot cow", which not only refers to the surname of the restaurant operator, but also refers to the high quality of the iron pot series dishes in this restaurant. Therefore, the name should reflect the characteristics of the restaurant, so that customers can know the business scope of the restaurant at a glance. In addition, because the name of the restaurant has the surname of the operator, it is easy to gain the trust of customers.
3. Attractive restaurant names-with regional characteristics. When naming restaurants with regional characteristics, regional characteristics should be reflected, such as Shaxian Snack, Lanzhou Lamian Noodles, Xinjiang Saute Pan Chicken, Henan Huimian Noodles and Chaozhou Restaurant. After customers see this name, they can immediately understand what kind of food this restaurant operates. The advantage of this name is that it can quickly lock in the target customer base and will not let the target customer base lose because of the improper name. If the name of this restaurant with regional characteristics has no regional characteristics, it will be difficult to form a brand effect, which is not conducive to attracting the attention of the target customer base and is not good for the operation of the restaurant.