On 1 1 month 1 day, 2009, Beijing ushered in the first snow in a year. There are goose feather-like snowflakes floating in the late autumn sky, which makes the golden land of konoha instantly white. When people were immersed in this early arrival of poetry, photographer Mr. Luo Hong photographed a group of works of black swans in the snow.

In nature, swan is a work that embodies the highest wisdom and inspiration of the creator, and it is also an elf that embodies the most sustenance and imagination of human beings. When the mysterious, noble and elegant posture of the black swan appears in the white and flawless snow, it is even more heartfelt to admire the perfection of life and appreciate the gift of creation.

The beauty of the black swan deeply touched Mr. Luo Hong, and the touch of instant inspiration also stimulated his creativity: Nature has given us beauty, so why can't we use it to convey our feelings and make our life better? Can the cake be as beautiful as a swan?

A month later, a series of cake designs inspired by nature with noble temperament of black swan were born, and a cake brand was born: black swan is noble and beautiful.

Let every anniversary be honored and every life be honored!

Mr. Luo Hong, President of Holiland, said: "Swan is the most perfect animal in my mind. Besides perfection, black swan has an elegant and noble temperament. Once in the process of shooting black swans on a snowy day, the shocking beauty conveyed by a group of black swans in the snow brought me sudden inspiration and strong creative impulse, and also reminded me of my dream of perfect cake: I want to make a group of cakes as noble as black swans, which will be the top and best cake in China! "