"Good wine is not afraid of the depth of the alley", a good address can bring good passenger flow, and good passenger flow can bring good business, so the good or bad choice determines the business of hot pot franchise stores. If the location of the hot pot franchise store is incorrect and the flow of people is small, even the best taste may face the problem of insufficient popularity.
2. Brand effect
Chongqing hot pot brands are mixed. Many small brands are not well-known and have few consumers. Investors are uneasy and afraid of being stood up. Small brands have just started and there is no strong brand protection. Therefore, it is best for franchisees to choose big brand hot pot to join, so that there are more consumers, strong brand protection and more confidence in joining.
3. Store environment
Decoration reflects moral cultivation, and the storefront environment of hot pot restaurant will directly affect whether consumers come to the store to eat. However, for a clean hot pot restaurant in the store, it is not only the environmental sanitation of the store and whether the dishes are clean, but more importantly, what kind of moral quality the hot pot franchisee is, whether it is informal or neat and generous.
4. Unique flavor
The bottom of the pot is the core of the hot pot restaurant, and the unique bottom of the pot can deepen consumers' impression of the hot pot franchise store. To join a hot pot brand, we should pay attention to whether the brand tastes authentic and distinctive, and can meet the taste needs of different groups of people.
5. Store management
Many hot pot restaurants did well when they first opened, but they soon faced closure. In the final analysis, it was the management problem of the operators. For example, a series of publicity such as opening planning, advertising design, and promotion plan were not done well before opening, because good publicity can drive the enthusiasm and enthusiasm of consumers.