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What's the difference between Suning Appliance online mall and physical store?
There is almost no difference between Suning's self-operated store and Suning's physical store, but one is online mode and the other is offline mode.

Before 20 13, due to the limitation of store area or other aspects, the number of goods in Suning Appliance stores was much less than that in Suning.cn. Suning.cn is an online shopping mall, so its capacity is relatively large, so many goods sold in Suning.cn can't be bought in Suning Appliance Store. On the contrary, some products of Suning Appliance Store may not be available in Suning.cn.

However, since 20 13, the prices of the same merchandise in Suning.cn and Suning stores are synchronized, and the stores adjust the prices according to Suning.cn, so as long as they are the same merchandise, the prices are the same.

Extended data:

Suning.cn APP, Suning Plaza and Suning Store have become the most important Internet portals for Suning. In the field of social marketing, based on a series of tools such as Su Xiaotuan and Suning Twitter, we can reach the products that consumers need more accurately. In the comprehensive shopping scene, Suning has the official flagship store of Suning.cn (Mao Ning E-commerce); In the field of social e-commerce, there is Suning.cn;

Household consumption, including Hygge and Suning polar objects; In terms of content services, PP sports belongs to the domestic head platform in terms of copyright quantity and live broadcast operation of events;

In addition, there are a series of content scenes such as PP video, Dragon Ball live broadcast, and Bettan market. In the scenes of mother and baby, sports, automobiles, entertainment and leisure, Suning has laid out a number of specialized formats such as Red Kids, Suning Sports Store, Suning Automobile and Suning Studios. Around the daily life scenes of users, it also provides sports lottery tickets, second-hand housing sales, collection and express delivery, home appliance maintenance, cleaning and other services.

In 20 19, Suning successively acquired Wanda Department Store and Carrefour China shares, which made up for the shortage of department stores and supermarkets, and the layout of the whole scene of the company was basically completed.