Many colors determine the price point
A basic principle. Most of the goods at an affordable price point will use a lot of color, while the use of color in high-priced goods is significantly less, like the general store, the use of color more also represents its civilian, and the higher the level of the store, relatively speaking, the use of color is less, the cleaner . Because their attitude towards things has been biased towards simplification, is further consumer behavior, in Europe there are many super malls are very simple and clean.
Color more or less to determine the style of goods
The more colors used, the more people feel more inclined to lively, young, while the use of color is less, it gives people elegant, calm feeling. What brand should achieve what effect, the use of color more or less can achieve this purpose`.
Color quantity control
The same design with more than three colors, even if it is multi-color, with a lively feeling. And within three colors, it can give people a feeling of elegance and stability.
From the photo to find the color
Color matching is not difficult, each photo is telling you the way to use color, see a photo, you just need to pick out the right color from the background color, do not need to struggle to find other colors to match.
Matching Colors to Context
There must be a lot of colors in a photo. You can try every color and find the most suitable one according to the season and the atmosphere. There are also two very important but often neglected colors, black and white, for you to use.
How to extract the right color
Extract the color of the selected picture into the ps, click on the "store as web format" (if there is no very suitable color map, you can then ps in the appropriate adjustment of the color and then extract the color), the format selected for the png-8, the color block selection 8, ( (the larger the number the more color blocks, depending on their own needs). In the color display area will leave 8 kinds of colors (according to the color in the screen in the unit area of the program automatically filter), click the color of the area to the right of the drop-down button, you will find the "storage color table", he stored on the desktop or you can easily find the place. Then open with ps, the color spot will show the color just extracted.