Selling toys on the stall skills must know
One, put down the face is the first important factor. There is nothing to be afraid of, entrepreneurship must be able to know the hardships of entrepreneurship, must have the courage to overcome their own can take the first step, only through the wind and rain in order to see the rainbow, if even the stalls are afraid of, don't talk about what lofty aspirations, what to be successful (house, car, mother) are all dream. To have a step by step spirit, even if you want to do big business in the future, we want you to have the experience of stalls that will be the root of your strong psychological factors. If anyone looks down on the street vendor, he will certainly not be able to make a difference in business in the future.
Two, choose a good entry point. Find a good marketable product, don't do too much variety, don't sell like a department store, you just need to sell a good one. Remember you are a stall! Not a wholesaler. Beginners, you can choose the market has a small number of people to sell, but you think there is market potential for things, but then do not follow the trend, the market has a lot of products do not sell, because it is already saturated, you can not get too many repeat customers. Personally, we are part-time stalls, so we do not choose goods (food fruits) that are easy to accumulate rot and spoilage, such as children's toys!
Third, choose a good time period. Holidays are a good opportunity, for the money you must be willing to give up these. Popularity is the lifeblood of the ground stall, your goods out of the faster the more money you can make, rather than the higher the price the more money. Why this is so is a point to be made later. After dinner to late at night is a good time to sell, 16:30 - 17:30 or so is the end of the popularity of the time is very strong, you can appreciate the sale of goods, because people are tired of work, out of the see a good-looking fun will naturally stop to look at the desire to buy. Of course, food can also generate sales opportunities, staple food late-night snack food is a little worse, because it is close to the dinner time, 17:30 - 20:30 or so after the bowl of rice time people scattered shopping activities began, all kinds of daily necessities, play and leisure goods sales time came. 21:00 or so began to consume is the main Food, other items sales force will be reduced, because people are in order to quickly go home without the heart to appreciate and explore the price of goods on the stalls.
Four, choose cheap practical quality supplies. After all, it is a stall business, do not expect, your profit will reach more than 200%, generally in the 100 below, stall business is about thin profits, your goods do not compare with the mall, but the quality of your goods do not lower than the mall, you can not be a brand does not matter. Passers-by can buy your goods because of cheap affordable good-looking, but passers-by do not like to buy is poor quality products.
Technique five, stall sales is the art of bargaining. To have fun in the feeling, do not be too snobbish, do not go too far, to see what you use to attract people passing by your stall and you bargaining. In fact, passers-by also like to bargain with you, when he is willing to bargain with you when your goods basically can be sold. Then how to make money? Look at the identity of people passing by, some look very simple, you can shout the price a little lower, if you see the passer-by looks very decisive (faction), you can shout a little higher prices, this is not to look down on people is a kind of art of making money. Of course, according to the goods you sell out is aimed at what crowd. If you see parents with children, you can shout a little higher, if the child has been to, and parents too expensive, you can properly lower a little bit!
Tip six, pay attention not to be caught by the city police and confiscated. Eyes more attention to the movements of the surrounding, someone is packing things, you must be vigilant; so we will not choose fragmented small items as our stall goods, packing up especially troublesome, easy to lose goods. If you get caught, smile more and have a thicker skin. People's hearts are all flesh, besides, who called us "unlicensed vendors" it!
Tip 7, watch out for thieves. Some passers-by may be thieves, he saw a lot of people are buying your things, he also pretend to buy, while you do not pay attention, he took your sheep, your income to him.
Tip eight, pay attention to the image. Stalls are not like your past memories of the mess, do not just sit on the ground, you can get a small stool or pad a little something to sit; do not just spit on the ground, customers saw immediately go away; do not take off your shoes and sit on the ground, so that your feet and then clean, the customer will feel uncomfortable to see; do not hit the bare shoulders, even if the day is hot, you should wear a short-sleeved.
How can you buy toys at the stalls to make more money?
1, stall selling toys or open a toy store, it is very important that they love to play, like toys. As the saying goes, do a line love a line, if they do not like to play with toys, it is difficult to imagine that the store owner can familiarize themselves with their goods, and do not know how to recommend fun toys to the customer, know which toys, brands, speak of toys archetypes, such as robots, Iron Man and so on. If the store owner himself loves to play, can also attract the attention of customers.
2, the product should be characterized, the most important toy is "play", but good toys must have to pay attention to the new, strange, special, there should be a choice, try not to be the same as ordinary toy store products. More into some of the market packaging beautiful and strange good toys, can often bring unexpected surprises to customers, customers will be subject to the "impulse to punish", resolutely decided to pay to buy to meet the desire of the moment. New, strange, special is your magic weapon, is your biggest signboard.
3, recommended products to be targeted
Different customers have different needs, to master the psychological needs of customers is the key to a deal. For children we want to recommend them educational enlightenment products, children like, adults are also willing to pay, such as castle blocks, tangrams, 3D puzzles, etc., the product is beautiful and generous, the price is not high; on the teenagers can recommend some of the magic toys that have just risen, funny toys do not hurt, teenagers are particularly curious, but also like to stimulate, so these toys are more popular; if a girl, try to recommend some beautiful, cute and cute toys. Try to recommend some beautiful, cute, more practical toys, such as the magic box on the market, Kung Fu Mouse, etc. are the first choice of girls, after all, love of beauty is their nature; white-collar workers are not the same, they want to be a sense of achievement, you can recommend some of the difficulty coefficient of the intellectual toys, such as "immediately crazy", "brain" and other high-grade intellectual toys, they have strong spending power, the price is not the main problem; for the elderly, to leisure-oriented, can kill their time is the best toy, such as Yugongyishan, Huarong Road, Kongming locks and so on.
4, product display: although the stall, in the street to occupy a piece of land can be sold, talk about beauty, etc., but one of the skills of the stall is the display, to maintain a clear pattern of classification, detailed, neatly arranged, do not pile up too many repetitive products, the full display of the product, the customer at a glance to see their favorite things, the product can not be leaves or dirty things, otherwise it will cause customer Antipathy, directly reduce the grade of the product. In addition, good selling and almost for a combination of matching, try to let consumers first contact with good selling products, people have **** sex.
With the money and experience to open a children's toy store earn 30,000 yuan a month
As the saying goes, "women and children's money is the best to earn", with the development of the children's market is becoming more and more hot, a lot of entrepreneurs played the idea of children. Interview with the reporter learned that, compared to the large investment, high threshold, risky children's early childhood education market, investment of 100,000 children's toy business is more favored by entrepreneurs. But want to open a good children's toy store, but also need entrepreneurs to move a small mind, the provincial entrepreneurs Guo Li rely on "good site", and now earn 30,000 yuan a month.
Gradual and go to the high-end route
"Rent 50,000 yuan a year, 20,000 yuan of decoration, 40,000 yuan of inventory costs, 20,000 yuan of working capital, the total investment in the 130,000 or so." Interview, Guo Li first introduced the allocation of their investment funds. She said, children's toys grades have high and low points, parents now do not care about the price, pay attention to safety, price is secondary, so she chose the high-end toys market,
In the eyes of many people, high-end children's toys store investment cost is not low, because it is easy to hundreds of dollars a children's toys, the cost of goods from that swinging it, Guo Li 40,000 dollars of the cost of goods is enough? In this regard, Guo Li frankly, high-end children's toys market, the cost of goods and working capital is the head, from her investment allocation can also be seen, so the beginning of the store, she practiced high-end products a system, the price of expensive products, only the same into the sell out immediately replenishment, so that can effectively reduce the cost of investment and ease the pressure on the capital turnover.
Avoiding the large flow of people where the site
From the business situation, a stable monthly turnover of 30,000 yuan, Guo Li's high-end route to the right. However, in her view, the secret of success in addition to positioning, site selection is the most critical.
Originally, today's store site is Guo Li's second store site, before she chose the Jinan Heroes Hill Road, next to the bazaar, there are residential areas of the busy road, the rent is 20,000 yuan a year more expensive than now. "I thought that people come and go dense place, business will be very good, but around the clothing, selling cooked food business is very good, only their own children's toy store business is poor." Guo Li told reporters that she went to the nearby neighborhood to do a survey, almost 70% of the parents said, do not like to take their children to the crowd, traffic, parking is not convenient and unsafe.
This site selection failure let Guo Li realized that different industries site selection skills are different, the traffic, people hustle and bustle of the lively location is not suitable for children's toy stores. "I investigated again, densely populated large and medium-sized residential areas, solid source of customers, but the direction of business is limited, shoppingmall traffic, but the investment cost is high, and finally integrated target market, business strategy, I chose a high density of community lots, but pay attention to avoid the bazaar, such as traffic, foot traffic, chaotic and miscellaneous places. " Guo Li said, now the store will also regularly engage in parent-child activities, because good parking, quiet location, parents are very happy to bring their children to, business is quite good.