Business plan template model essay case, business plan plays a very important role in people's lives, business plan can be used in almost many occasions, but many people don't know how to write business plan. Next, I will share with you a sample essay case of business plan template.
Model case of business plan template 1 1. Overview of cake shop
1, our restaurant belongs to the catering service industry, and its name is "Maggie Afternoon Tea", which is a sole proprietorship enterprise. Mainly for people to supply cakes, bread, ice cream and drinks and other desserts.
2. Our store will open in Community Trade Street. At the beginning, it was a mid-range cake shop, and in the future, it will gradually develop into cake chain stores such as Anderson and Chaoyangfang.
Our store needs 95,000 venture capital.
Second, the business objectives
1. Because it is located in the business street, its customers are relatively rich, but there are also many competitors. The exception is that our store has just opened. If we want to open the market, we must work hard on service quality and product quality, further expand the business scope and meet the different needs of consumers. The short-term goal is to gain a foothold in the commercial street and recover the funds in 1 year. The long-term goal is to gradually develop into a cake chain company with strong economic strength and necessary market share, and to break through a world among many cake brands and become a well-known brand in the cake market.
Third, the market analysis
1. customers: the target customers of our store are: ordinary consumers who go shopping and entertainment in the business street, accounting for about 50%; Students, store employees and community residents around the school account for about 50%. The number of tourists is sufficient and the consumption level is low.
2. Competitors: The survey results show that there are many domestic brand cake shops, and there are many chain cake shops in Fuzhou alone, such as Anderson, Chaoyangfang, Hongye and Angel. So there is a lot of competition.
Fourth, business plan.
1. Go to several cake shops around to "inquire about information" and find out the cost price of different kinds and sizes of cakes. Understand the business philosophy and "tricks" of all kinds of cake shops.
2. After the opening fund was raised, we began to "dig corners" in major cake shops. You can't dig "blatantly". When there are few people in the shop, you should sneak over and discuss with the master in the shop. Or recruiting pastry chefs, it is very important to open a cake shop chef, and we should study it carefully.
It is understood that a set of consumption rate has been found: "Customers will never have the cheapest price. You can drop a few dollars today, and tomorrow there may be competitors grabbing orders with you at a lower price. " From this, I realized the necessary competitive strategy in the product market: "Price reduction promotion is not a long-term business strategy. Only by making the best cakes with the best materials can we attract customers and retain them. "
4, the cake shop is mainly for the public, so the price will not be too high, which is a low price.
Some advertising leaflets can be printed and distributed in the form of coupons to achieve the effect of advertising.
6. Cake shops can specially open up leisure areas and set up many chairs with unique shapes. Customers can buy some snacks and sit in the cake shop and taste them slowly, which further strengthens the leisure function of the cake shop.
7. After many investigations, due to the needs of competition and other aspects, many cake shops have introduced some snack foods that have little to do with cakes, so as to form new profit growth points. Many shopkeepers have some innovative measures in the variety of business: for example, in hot summer, ice porridge and shaved ice, as well as milk tea and juice drinks, which are very popular at present, are very popular with customers.
8. Establish a membership card system. The name of the member is printed on the card. The discount rate of membership card is not high, such as 9. 50% off. On the one hand, it can give consumers a sense of respect, on the other hand, it is convenient for waiters to address consumers. Paradoxically, if the consumer is with someone else, the waiter can address him (her) as Mr. or Miss * in public, and they will feel very respected.
9. Put some publicity materials and magazines on the table. Information is knowledge and stories about cakes and drinks. On the one hand, it can enhance the taste, set off the atmosphere and increase consumers' goodwill towards the brand.
10, no matter from the store decoration, the image of the clerk, or the cake making, it is necessary to give customers a healthy and hygienic feeling. The cake shop must strictly implement the national food hygiene law, which is its foothold.
1 1. The food industry has abnormal job skills requirements: employees must hold a "health certificate".
Verb (abbreviation of verb) financial estimation
Start-up assets: about 95,000 yuan.
Equipment input: 1, and the rent is 5000 yuan. 2. The facade decoration is about 2,000 yuan (including storefront decoration and light boxes); 3. About 65,438 yuan +0.500 yuan is put into shelves and watches are sold; 4. Employees (2 employees) need 500 yuan 5 for the same clothes. The maximum investment of machinery and equipment: 80,000 yuan (including the complete set of utensils for making cakes). First purchase: raw materials such as flour and cream, about 6000 yuan.
Monthly sales (even number): 2 1000 yuan. According to experts' assessment, the monthly sales of such a small cake shop can reach 2 1 1,000 yuan after the operation is on the right track.
Monthly expenditure: 14033 yuan. Rent: The best location is in densely populated residential areas, community business streets, and areas close to children (such as kindergartens or playgrounds), about 5,000 yuan.
Commodity cost: about 30%, about 5000 yuan. Employee's salary: 10 square meter shop, need 1 cake master, 1 waiter, salary is 2000 yuan.
Miscellaneous expenses such as water and electricity: depreciation expense of equipment in 700 yuan: calculated in 5 years, monthly profit 1.333 yuan: about 6967 yuan. According to this estimate, the investment can be recovered in about one year.
An analysis of the risks and restrictive factors of intransitive verbs;
Because the cake shop is not the first shop in the street or community, it is difficult for customers to change their consistent tastes, so they have to spend more financial and material resources and "tricks" to attract customers.
Model business plan 2 1. Broad market prospect
With the rapid development of the world economy, the contradiction between supply and demand of energy is becoming increasingly acute. In order to alleviate the long-term shortage of gasoline, Liang Gaocheng researched and invented a new patented technology of unleaded gasoline (0118350.0), which successfully realized the development direction of energy recycling. Using by-products and semi-finished products from oil fields and refineries as main raw materials and adding high-tech patented compound additives, high-clean unleaded gasoline meeting national standards was produced. This project belongs to the value-added and energy-saving project of resource utilization, which is the direction of energy development and the direction of national policy support. With the increase of output, it will produce great economic and social benefits.
Second, the composition of the device: the device is mainly composed of oil storage tank and automatic control.
Advantages of raw materials: main raw materials such as light oil and naphtha can be purchased in refineries and oil fields and transported by car and train. Raw materials can also be imported from abroad, and the market supply is sufficient.
4. Processing scheme: The raw materials are stored separately after purchasing, and the given ratio is calculated through laboratory analysis. After adding additives, different types of refined oil can be obtained through complex nucleation reaction.
5. Investment payback period: the annual output is 654.38+10,000 tons, the sales income is 600 million yuan, the annual profit and tax is/kloc-0.50 billion yuan, and the investment payback period is half a year.
6. Independent intellectual property rights: The technological invention of this project is now very mature. After it is put into production, it will increase the energy supply, alleviate the national energy shortage and make greater contributions to the country.
Seven. Advantages of the project:
(1) This project belongs to the comprehensive utilization of energy, energy saving and value-added, and it is the direction of increasing energy supply and alleviating energy shortage for the country supported by national policies.
(2) Less investment, quick effect and high profit. The product is gasoline, which has a good market prospect.
(3) Advanced technology, convenient production, high degree of automation and reasonable and feasible technology.
(4) After the project is put into production, it will produce huge economic and social benefits.
Eight. Project implementation plan: the project will be built in two phases: the first phase needs to invest 50 million yuan to achieve an annual production capacity of 654.38+10,000 tons. In the second phase, the investment is/kloc-0.00 million yuan, and the annual processing capacity is 500,000 tons.
Nine. Investment estimation: The first phase of the project is a high-clean unleaded gasoline device with an annual output of 654.38 million tons, its storage tank and automatic control system. The preliminary design estimate investment is 50 million yuan. The second phase of the project is a clean unleaded gasoline plant with an annual output of 500,000 tons. The system of oil storage tanks and production devices is appropriately increased, mainly to increase transport vehicles and liquidity. The estimated total investment is 1 100 million yuan.
Model Business Plan Model Case 3 I. Market Forecast:
Now the market competition is very fierce, and the investment in various schemes and plans is really mixed. Every operator wants to stand at the top of the market, but often can't. Now many restaurants are facing a big problem, that is, the acquisition of tableware before use and the disposal after use. So we thought of eating tableware together when we were eating. Anyway, we know everything as soon as we try, and we believe that our idea can be realized. Because our market has yet to be developed, we still need the input of various new programs, which is beyond doubt.
Second, the market demand:
Because things that people can't imagine have appeared in the market. For example, I don't know how many trees will be cut down every year because of chopsticks, and I don't know how much the environment will be polluted. These phenomena are caused by the bad practices and irresponsible practices of the restaurants where we live. This is the reason why our environment is so polluted. Now that we know what is going on, we should come up with some ways to solve these bad phenomena. We can't let those behaviors that pollute the environment continue.
Food is the most important thing for the people, and health is the capital of the revolution. Every one of us has to eat every day, and everyone wants to eat clean and hygienic food, so the prospect of opening a restaurant is brilliant. Restaurants provide places for people to eat. However, in our world, everyone has to eat every day. In other words, our market is huge, our guests are many, our business is promising, and our restaurant has a brilliant tomorrow and a bright future.
Third, market dynamics:
Recently, the catering market has shown a thriving scene. We have reason to believe that the catering market will have a better tomorrow.
If we can find a new thing to replace chopsticks and other tableware, then our environment will change greatly, and we will also find a new way in the market so that everyone can eat all kinds of clean, healthy and nutritious food.
Fourth, the specific production:
A new formula we put forward is to add a solidified substance to the existing food to make the tableware edible and can be used to replace the function of tableware. In this way, we will not have the problem of polluting the environment, and our environment will not be polluted. People will feel comfortable living in such an environment. People will feel at ease and comfortable when they come to restaurants to eat.
Five, food quality:
For the health of customers, the quality and hygiene of our meals are guaranteed. Our dining table is a high-temperature ion machine, and the tableware we eat is completely disinfected. And our tableware is delicious, so that you can eat healthy, comfortable and delicious meals. Give you a satisfactory answer!
Six, economic benefits:
It is said that business will not be done, and capital will be the master. In any case, economic benefits are the direct purpose of our work. Our company can save a lot of tableware expenses, transportation expenses and wood consumption. More importantly, the disposal of disposable tableware and the incidental cost of environmental impact. Let's calculate: for example, there are 100 customers a day, and more than 100 sets are needed. Even if a person wastes a set of tableware, each set costs three yuan, that is, three hundred yuan, and the processing fee is at least fifty yuan. And our tableware doesn't cost money at all, and the economic benefits should satisfy you!
Seven, the company's investment risk:
The logistics of restaurants is a troublesome thing. Service personnel should not be sloppy, and employees must do their duty. Only in this way can the normal work of the restaurant be carried out well.
Eight, the company's development prospects:
Our company takes profit as its purpose and enthusiastic service attitude as its purpose, providing every customer with high-quality and delicious meals. We have reason to believe that the company's tomorrow will be better and its development will be promising. It will walk in front of the times with advanced steps. I'm afraid it won't be out of date after decades, and it can still keep up with fashion.
Nine, the company's operating mechanism:
X. bankruptcy treatment of the company:
If our company's industry can't continue to operate, or there are no customers or consumers in the market, then our company can declare bankruptcy or cancel the company after the resolution of the shareholders' meeting.