First, the taste
The taste must be good, and it is best to be authentic. Since I decided to open a Japanese restaurant, I hope it tastes authentic, not an improved version of Japanese food. For customers, the improved food is not worth trying again. If you want to improve, you might as well open a Chinese restaurant directly.
If there is an opportunity, I hope you can go to Japan, taste the Japanese specialties, see which dishes are acceptable in China according to your taste, and then focus on these dishes.
The price can be neither too cheap nor too expensive. If it is too expensive, it will be difficult to recover your cost in the early stage. After all, the unpopular Japanese food store was difficult to operate at first.
Second, the environment
The environment is best not to be too noisy, which can give everyone a quiet chat environment. The decoration style can refer to the sauce in My First Half Life and the Japanese midnight food store.
Don't sell beer or white wine. Drinking too much will make people start making noise. Some Japanese wine is also good.
Third, location.
It is best not to be too biased, and it must be convenient for customers. After all, no one wants to spend two hours eating a meal. If it is too partial, it will not be easy to find out, which will make people less impressed with this store.
Even if it tastes good, but the first impression is not good, I really won't mainly consider your store in the future.
Fourth, early promotion.
The promotion must be strong, otherwise even if you know this store, people will not take the initiative to go in, because it is different from Chinese restaurants. After the Chinese restaurant opens, everyone will know what to eat when they go in. If it is a Japanese restaurant, people will be afraid that the consumption level after going in will exceed their imagination or they will find that they don't like eating after going in.
It will be embarrassing to come out directly, so everyone will choose not to go in directly. So be sure to publicize it and let everyone know what's in it and how much it costs.