After the Spring Festival, Valentine’s Day in 2019 will soon arrive as scheduled.
Ordinary people are cheering for Valentine’s Day, and merchants have also made full efforts for this. For example, Tmall, JD.com, Suning and other retailers have released big data reports, and some popular products have stood out.
There are also many companies taking advantage of the Valentine's Day hot spots to launch Valentine's Day-related posters, such as Dragonfly FM, Hello Travel, JD.com, Bitauto, Lenovo, Durex, etc.
Huawei is not willing to be left alone. The official Weibo of Huawei Mall posted a Valentine’s Day message, “Listen to the voice of the heart and let love never distance. On Valentine’s Day, February 14th, HUAWEI FreeBuds 2 Pro wireless earphones will be released in ceramic white. Sexy romance is on the market! Come a little closer and I will understand your heart~"
Huawei FreeBuds 2 Pro wireless headphones were exposed as early as September last year. The official release date was December 12, 2018. However, the carbon crystal black version was released at that time. This Valentine’s Day release is The ceramic white version is priced the same as the carbon crystal black version, both at 999 yuan.
When it comes to wireless headphones, we have to talk about Apple’s AirPods. Apple launched AirPods at its autumn new product launch on September 8, 2016. This headphone product became very popular once it was launched. Fundamental Securities analyst Ming-Chi Kuo once said that the total sales volume of AirPods in 2017 is estimated to be about 13 million to 14 million units, and the sales volume in 2018 is expected to reach 26 million to 28 million units. RBC Capital has said AirPods could eventually generate $6 billion to $7 billion in annual revenue.
Apple’s financial report for the first fiscal quarter of fiscal year 201 showed that revenue from wearable devices, home furnishings and accessories was US$7.308 billion, a year-on-year increase of 33%, which was generated by iPhone, Mac, iPad and services. It is the business with the highest revenue growth rate in China, and AirPods belongs to the accessories business.
AirPods is not the first manufacturer to launch wireless earphones, but AirPods has undoubtedly promoted the size of the entire wireless earphone market. More and more people have begun to join the wireless earphone camp, even if they do not buy AirPods, they will Other wireless headphones.
With the launch of AirPods, more and more manufacturers are launching wireless headphones. Data from Zhongguancun Online shows that there are as many as 23,145 varieties of wireless headphones such as head-mounted, in-ear, and earbud types. There are nearly a thousand models, related brands, such as BOSE, Sony, Samsung, Edifier, FILL, Audio-Technica, vivo, OPPO, Kuwo, Kugou, etc. There are also 112 types of in-ear wireless headphones similar to AirPods and Huawei FreeBuds 2 Pro. . This shows how lively the wireless headset market is.
According to the official website, Huawei FreeBuds 2 Pro ceramic white version supports bone voiceprint recognition, AI voice interaction, wireless charging, supports HWA high-definition Bluetooth transmission protocol, and can be used with the charging box for up to 15 hours of calls through the headset. It can directly call up the QR code of WeChat payment and Alipay, and can also be used with Huawei voice assistant. In addition, Huawei mate20 Pro mobile phone can also reverse charge the headset, which even AirPods cannot do, and the headset can be called on a single charge. The time is up to 2.5 hours. With the power stored in the charging box for multiple additional charges, the talk time can reach 15 hours. The charging interface is a Type C USB interface. The product is compatible with both iOS and Android systems. It is available on the official website of Huawei Mall There are 5371 reviews, with a favorable rating of 94%.
From the price point of view, AirPods are priced at 1,276 yuan. The official website shows that the delivery date is 5-7 working days, while the Huawei FreeBuds 2 Pro ceramic white version is priced at 999 yuan, which is obviously The latter is much cheaper, but for most ordinary users, a pair of headphones cost nearly 1,000 yuan, which is still a bit beyond the budget. In the early years, you can see many near some train stations, subway stations, etc. The vendor simply hangs a row of headphones on his hands and sells them for 10 yuan a pair or 20 yuan a pair. They are OK for use, but the prices of AirPods and Huawei FreeBuds 2 Pro are obviously too expensive.
Of course, you get what you pay for. In terms of quality, there is a huge difference between AirPods and Huawei FreeBuds 2 Pro and the 10 yuan/20 yuan pair sold at street stalls.
Moreover, what Huawei launched this time is the Valentine’s Day model. The price is too cheap and you can’t give it away. Compared with virtual products such as flowers, food, and movies, wireless headphones can normally be used for a year and a half. There is no problem. As long as it is not lost, it will basically not be damaged. Although it will hurt for a while, it will last a long time.
Overall, Huawei FreeBuds 2 Pro ceramic white version is still very good, and the price of 999 yuan is not too expensive. If it were you, would you buy it? Another question is, when spending such a high price, will users choose to buy Huawei or Apple AirPods? It’s time to put Huawei fans to the test.