The real reason why McDonald's changed its name is that McDonald's China was sold to CITIC!

Secondly, the name change of McDonald's is just the name change of the company, and the store does not change its name!

First, McDonald's China was sold to CITIC!

2017,6543810.9, CITIC Capital Holdings, Carlyle Investment Group and McDonald's beat other competitors, reached a strategic cooperation with McDonald's and set up a new company, and acquired McDonald's business in China Mainland and Hong Kong at a total cost of up to 2.08 billion US dollars (about1665438+400 million Hong Kong dollars).

After the completion of the transaction, CITIC became the largest shareholder of McDonald's, holding 52% of McDonald's shares. And McDonald's itself is only 20%.

Simply put, McDonald's is now a company of CITIC.

Now that you have changed your home, isn't it normal to change your name? I used to change my name when I adopted children.

After McDonald's was acquired, if it didn't change its name, CITIC felt that it had made a fake acquisition, and McDonald's felt that it had to bear the reputation problem for McDonald's in China.

So why don't you change your name and everyone will be happy.

Second, only change the company name, not the store name.

McDonald's China changed its name to Golden Arch, but this is only a change in the company name, and it does not affect the operation of the store. So, I think McDonald's stores will become golden arches in the future, so save it.

there will be no changes.

So, you'd better go to McDonald's restaurant. That sign is "M", which says McDonald's place!

You still eat classic McDonald's dishes, such as

It's still a hamburger, not a Chinese hamburger or something.

In fact, this situation is very common.

It is very common to change the nature of the company's equity and change the company name, because it involves various aspects such as finance and taxation.

Actually, look carefully.

For example, Baidu, which we are familiar with, actually has many companies under it.

For example, this is Baidu's company.

This is also Baidu's company

Third, in fact, McDonald's does have the title of "Golden Arch" internationally.

This may not be what most people think. Internationally, some people in McDonald's do call it the "Golden Arch". This name is very recognized in the west, featuring the big arch of McDonald's!

There is even the famous "Golden Arch Theory", which is based on McDonald's.

That is, as long as both countries have McDonald's, they will not fight, because they will be attracted by McDonald's Big Mac and French fries.

Therefore, calmly face the renaming of McDonald's.