Being a beer agent can make money. Whether you can make money depends mainly on two aspects, one is to be the agent of beer brands, and the other is your own ability. Beer agency brands are divided into first-line well-known brands and emerging beer brands, and personal abilities need to be accumulated by themselves.

According to different regions, beer agents can be divided into national agents, provincial agents, municipal agents and county agents. Many first-line beer brand agents have fierce competition, preconceived ideas and other objective reasons, which lead to fewer opportunities for novices to enter the first-line brands.

The overall profit of first-line beer brand agents is lower than that of emerging beer brands. Big brands have transparent pricing, manufacturers have pricing power, and all regions have unified prices. As an agent, it is more about small profits but quick turnover, winning more markets by brand influence and winning by quantity.

Agent type:

1. general agent: also known as authorized agent, it is an agent who acts as an authorized representative of the principal in the market. This kind of agent has the right to deal with things that happen at any time in his daily business or professional activities, and also has the right to engage in general activities in the name of the principal.

2. Exclusive agency: it is a narrow concept of agency, which means that an agent enjoys the exclusive right to sell a certain commodity in a specific region and within a certain period of time through agreement. Its business is limited to commercial activities and has a monopoly.

3. General agent: It means that in the same region and at the same period, customers can choose one or several agents as the general agent and pay the stipulated commission and remuneration according to the sales performance.

4. Regional agency: refers to agency activities in a certain region or a certain consumer group. This does not rule out the possibility and legitimacy of the business owner to conclude a transaction in the region or facilitate the transaction by a third party, but even if he does not participate, he still enjoys the right to claim for the commission stipulated in the business relationship that he should represent the members or consumer groups in the region to conclude the transaction.

The above contents refer to Baidu Encyclopedia-Business Agency.