Weird Steam Wave-Designers should know that the second part of Ying Hui series is written in front. Vaporwave is a genre of music and an artistic movement. It is easy to attract people's attention because of its peculiar expression and grotesque visual effect. "Strange" refers to the strange and changeable appearance. I use this word to describe the first feeling that steam waves give me. 1. What is a steam wave? The steam wave rose in the early stage of 20 10, and almost reached its peak in 20 14-20 15. At first, it was a unique music style, characterized by a large number of music samples from the 1980s and 1990s, usually some soothing music. By means of cutting and pasting, collage, layering and distortion, the old music is treated as jazz and fuzzy feeling, which makes people sound as if they are in a big pink bathhouse, listening to retro dance music from the old radio next door, or half asleep and half awake on a hot and sultry summer afternoon. Extending to the field of visual arts, steam wave style pictures feel similar to music, using popular cultural products from 1980s and 1990s, such as TV programs, animations, stars or windows systems and old logos. In short, we should have a sense of the times, represent the characteristics of that era, and recall childhood memories at a glance. In terms of material processing, gradient and bending are used to create a colorful psychedelic feeling, breaking elements and splicing them again, which makes people feel in a strange light and shadow effect, as if crossing back to the 1980s and 1990s. The background steam wave has a strong nostalgic taste. On the surface, it seems to be incompatible with the rapid development of modern society. In fact, it is the rapid development of modern science and technology and economy that provides the soil for the generation of steam waves. The background steam wave of the (1) era was born in the United States, but it is carried forward in Japan. This has a lot to do with the overall social background of Japan. The 1970s and 1980s can be said to be the "golden age" of Japan. The economy has experienced a period of rapid growth, and Japan's gross national product has surpassed Germany to become the second largest economic power in the world after the United States. In terms of culture, the cultural industry has developed rapidly, such as animation and electronic dance music. Has begun to export to foreign countries; At the same time, in education, children born in the late 1980 s were given a relaxed way of education, and the famous "relaxed generation" was born. However, with the bursting of the economic bubble, Japan's economy turned sharply, which made the Japanese people wake up from the dream of indulging in money and had to face the mess after the bubble burst. After entering the 2 1 century, problems such as low employment rate and serious aging still plague Japanese society. The new "loose generation" has been facing "lost 20 years" since it was sensible. When they reach the age of 30, they are faced with the rapid development of modern technology and the cruel reality of low employment rate in China. They began to doubt and become confused. At a loss about the information explosion, they began to reflect on what science and technology have brought to mankind and miss the prosperity and simplicity of the golden age. The appearance of steam waves caters to these people's mentality. Imitating the authentic retro sound effects of subsistence allowances, cutting and pasting visual elements at will, and distorting the fluorescent gradient effect make people feel like they are in Japan in the 1980s, which makes them sleepy, half asleep and half awake. (2) Industry Background Since the 1980s, there have been many literary and film works reflecting science and technology, and a large number of Cyberpunk's works, such as Ghost in the Shell and blade runner, are strongly dystopian and pessimistic, reflecting people's worries and reflections on the current situation of rapid development of science and technology and increasingly empty spiritual civilization. It is in this reflection that steam waves are born. It tries to remind people to go back to the eighties and nineties, when everything was just beginning, with only vague sounds and retro elements. 3. Spiritual Core and Design Language Features (1) The name of the spiritual core steam wave-Vapor, refers to water vapor, and is also used to describe immaterial things, boasters and fantasies. Vaporwave, like the feeling of steam, is illusory, which is the core of steam wave. The visual elements that once represented the advanced and avant-garde were recombined, breaking the rules and combining in new ways. Seemingly familiar elements make up a strange picture, as if being in another parallel world, and as if traveling back to childhood in a dream, reality and dreams overlap. Steam wave has achieved the irony of modern science and technology and consumerism society with its low real image quality, deliberately broken pictures and cheap 3D effects. (2) Characteristics of design language In the design language of steam wave, the main keywords are: Cyberpunk, low fidelity, fault art, collage art, retro, surrealism. The characteristics of its design language are as follows: the fluorescent effect created by the gradual change of psychedelic liquid and the gradual change of red and blue contrast colors, and the deliberate distortion of mixed colors all convey an unreal feeling. This color comes from the reflection of the CD, and on this basis, it is rich and distorted, creating a metallic texture. In the vision of steam wave style, this form is usually used to create illusory psychological feelings. Rich and disharmonious color matching, just like the golden age of 1980s and 1990s, is luxurious, beautiful and dangerous. Retro elements Various elements of the 1980s and 1990s are irregularly scattered in the steam waves, such as pixel game screens, windows operating systems, cheap 3D effects and blunt animations. These used to be synonymous with fashion, modernity and sense of science and technology, but now they have become outdated things. Excavating these ancient elements again and disrupting them with psychedelic background can arouse the nostalgia of the audience on the one hand and satirize modern technology on the other. Low-income real fault pictures, such as jitter and distortion pictures caused by video tape damage, stroboscopic pictures caused by signal problems, color stripes when magnets are close to the display, snowflake pictures caused by TV quality problems, stuck pictures caused by windows system, wrong pop-up windows, etc. , a common fault picture in 1980s and 1990s, now represents accident and change, and is an indispensable element in steam wave style pictures. Every failure is like a re-creation that breaks the routine, which is dizzying and people can't help but look at it more. 4. The special picture created by the steam wave of the new life is very different and unique, and the over-stimulated picture has no basic aesthetic feeling. This makes people who are used to "high-end atmosphere" appreciate a completely different visual experience again. At the same time, the nostalgic attribute of steam wave can stimulate the nostalgia of the audience and is sometimes used in marketing activities. 20 17 Taobao new power week was first used on mainstream platforms in China, which was 20 17 Taobao new power week. This time, Taobao attracted a large number of young people who want to be more "cool" with the alternative of steam waves. Taobao is not satisfied with selling goods and has embarked on the road of selling feelings. Tik Tok was launched in Tik Tok from 2065438 to September 2006. This is a music video community dedicated to young people. This localization seems to have its own steam wave gene. After the launch, the unique poster quickly attracted a large number of target users. Due to the unique style of steam wave, it will bring surprises when used in the design of marketing banners, special topics and posters. But we should also pay attention to moderation, and don't pay too much attention to form and ignore the transmission of information. Douglas Adams, a sci-fi writer who calls himself an "extreme atheist" at the end, mocked the "three laws of science and technology" about human beings in his works. 1. Any technology that existed when I was born is part of the primitive order of the ordinary world. 2. Any technology born between 15-35 years old is a revolutionary product that changes the world. Any technology born after I was 35 years old is against the laws of nature and will be condemned by God. Looking at the past from the perspective of the future, the steam wave has reopened a new perspective, allowing us to re-understand these technologies and cultures born between our "15-35 years old". How to make posters Posters can be made with ps.

1, the poster must first determine the layout of the poster, that is, determine the aspect ratio, and then select the background that meets the aspect ratio.

After opening the background picture with PS, copy a background picture layer, and then create a new blank layer.

3. Next, text materials will be used. The text can be edited by the text editing function of ps, or you can use the material file. Here, the material file is used first. Put the text material into the blank layer, then adjust the position and confirm the placement.

4. Mask with the color range of the mask, so that the white background of the text is hidden and the text is placed in the poster.

5, and then select the filter, external luminous filter. Make the text stand out.

6. After editing the theme text, add some detailed text with the command of Add Text.

7. Finally, add some more (such as crows flying over) so that the poster is finished. Of course, this is just a simple demonstration, so it's just a very rough work.

Poster slogan:

1, meticulous and efficient, perfect execution.

2, super efficiency, super cooperation, beyond imagination, your future you choose.

3, your wonderful, just this one!

In my eyes, you are different.

5. Build your ideal kingdom with my hands.

6, look, you think completely; Complete, what you want to see.

7. Create dreams and give wonderful performances.

8. Let's work together to win!

9. My efforts and your satisfaction. My sincerity, your trust.

10, feel free to choose and be satisfied with trust.

1 1, communication, cooperation, success, * * * win.

12 to help you win in the future.

13, we are different because of our dreams.

14, no advertisement spread, like cattle and horses kissing together.

15, light up the future and bloom with youth.

How to make the poster? Step 1: Open ps software and "File-Create" a white background file with appropriate size, with color mode of cmyk and resolution of 300dpi；;

Step 2: Open the brush tool, find the installed ink-jet brush, create a new layer, set the foreground color, and click to draw the ink-jet effect background;

Step 3: open the poster theme picture, drag it in, and ctrl+t adjusts the size and position;

Step 4: ctrl+ click the inkjet material layer to load it into the selection area, select the theme picture layer and create a new "layer mask";

Step 5: use the "text tool" to mark the poster theme slogan and add text effect;

Step 6: "File-Save as …" JPG format picture, and the printing is finished.

Extended data:

1, title: The title should focus on the content, so that people can see it at a glance.

Be eye-catching, distinctive, novel and concise. The font must be large, accounting for half of the newspaper, and the brighter the color, the better.

2. Text: clearly explain the nature of the activity, information introduction, commodity sales, etc. , and clearly indicate the price and promotion.

If it is a performance poster, it is necessary to write clearly the actors, operas, plays and so on.

3. Time: place, cost. The time and place of the event must be clear.

4. End: Start a new line and write your signature. Write the year, month and day under the name.