In the United States engaged in the catering industry of overseas Chinese Wu Jinghong in 1985 back to China founded the first "California beef noodles king". 1993 in China registered trademark. 1996 in the United States registered trademark, owned by Wu Jinghong to the United States of America Hongli International Corporation. Another "Mr. Lee California Beef Noodle House" is the founder of Chongqing, California Chinese American Li Beiqi. He in 1972 to 1974 to "beef noodle king" as the name of the Los Angeles area of Chinatown, Monterey Park, Alhambra opened three "beef noodle king" restaurant, expanded to seven in 1979. After that, they opened franchises in China under the trade name "California Beef Noodle King". California Beef Noodle is not common in the U.S. The ingredients for the two "California Beef Noodle" restaurants, including noodles, beef, spices, and the production process, all come from China. The "California" name is just a marketing ploy.
Lawsuits
There are many "California Beef Noodles" in China. The company successfully sued Tianjin's Golden Chopsticks California Beef Noodles, and began suing the Mr. Lee's California Beef Noodle House chain in 2007. At the same time, Wu Jinghong's "California beef noodle king" is not from California, the United States and lawyers pointed out that the alleged deception.