Taste novel. Holiland has produced four kinds of sweet dumplings, classic black sesame, peanut, Aoqiao and rose, which are novel in taste and more expensive. Holiland was born in Lanzhou on September 1992, and its headquarters moved to Beijing. Now it is a large-scale food franchise chain enterprise brand with fixed assets of over 100 million yuan, more than 7,000 employees, and three holding companies including Beijing Holiland Enterprise Investment Management Co., Ltd., Beijing Holiland Industry and Trade Co., Ltd. and Beijing Holiland Trading Co., Ltd., and its founder and current CEO are Luo Hong, a famous photographer.