Mainly provides dishes and services to tourists and local residents, and sometimes provides customers with additional services such as accommodation.
Restaurants (including restaurants, restaurants, hotels, restaurants, etc.) refer to units whose main business items are food (including Chinese food, Western food, Japanese food, Korean food, etc.), including hot pot restaurants, barbecue restaurants, etc. . Restaurants developed in Hangzhou, China, in the 13th century. At that time, Hangzhou was the cultural and economic center of the Song Dynasty, with a population of more than 1 million. There were many teahouses and taverns for tourists. Later, restaurants were developed to serve tourists and locals. At that time, there were various restaurants offering different dishes.
In the West, the first modern restaurant (that is, guests sit at different tables, choose dishes from the menu, and have designated opening hours) was the Grand Taverne de Londres, which opened in 1782. After the French Revolution in 1789, the French catering trade guilds disbanded and the nobles fled, leaving behind a large number of servants who were good at cooking. In addition, a large number of people from different provinces in France came to Paris in need of food. As a result, restaurants sprung up in Paris, and gradually It formed the French tradition of eating out and made French cooking so popular and sophisticated. Economically speaking, restaurants are at the end of the supply chain in the catering industry. Due to the low threshold for opening, competition among restaurants in major cities is extremely fierce, affecting profitability. In most first world countries, restaurants are strictly regulated to ensure the safety of customers.
General restaurant owners face many problems, such as raising start-up capital, hiring suitable employees, maintaining food quality, maintaining a safe working environment, and dealing with possible food complaints and even claims from customers. Changes in the economic environment, such as rising oil prices, will also weaken people's desire to eat out and affect restaurant business.
In 2006, there were approximately 215,000 formal restaurants in the United States, with a turnover of US$298 billion; there were 250,000 fast food restaurants, with a turnover of US$260 billion. Restaurants range from budget eateries catering lunch for nearby office workers to formal restaurants serving fine wine and fine dining. According to the style of the restaurant, customers' clothing also varies from casual clothing to formal clothing.
According to the different scales of restaurants, they can be divided into:
1. Extra large restaurants: refers to the business premises with an area of ??more than 3000㎡ (not including 3000㎡), or the number of dining seats. Restaurants with more than 1,000 seats (excluding 1,000 seats).
2. Large restaurants: refers to business premises with an area of ??500 to 3,000 square meters (excluding 500 square meters, including 3,000 square meters), or a number of dining seats between 250 and 1,000 (excluding 250 seats, including 3,000 square meters). 1000 seats) restaurant.
3. Medium-sized restaurants: refers to business premises with an area of ??150 to 500 square meters (excluding 150 square meters, including 500 square meters), or a number of dining seats between 75 and 250 (excluding 75 seats, including 500 square meters). 250 seats) restaurant.
4. Small restaurants: refers to restaurants with a business area of ??less than 150 square meters (including 150 square meters) or less than 75 dining seats (including 75 seats).
If the area and number of dining seats belong to two categories, the restaurant category will be based on the larger one. Many people have this wish to open a small restaurant and deal with food every day. On the surface, opening a restaurant means finding a storefront to set up a stove and serving food to customers. In fact, even if you open a small restaurant, there are many links and trivial things. How to purchase raw materials in the most cost-effective and worry-free way? How to configure the equipment in the most reasonable way... Sometimes, whether some links are in place directly affects the success or failure of the restaurant. This issue of Entrepreneurship Survey dissects the major steps of opening a specialty small restaurant and introduces some business tips in the industry.
The first step: choose a store
Two places are the best choices: one is where there are many company office buildings, and the other is where residents live densely. Choose a place with a lot of company offices to ensure business at noon. Some restaurants in many places often have too many empty seats at noon but not enough seats at night. Lao Catering is very concerned about whether the business can be done well at noon.
This can ensure a healthy operation throughout the day.
There are many ways to choose a store. You can use media advertisements, resale advertisements in front of stores, or you can directly look for newly developed houses and negotiate with the landlord. Another way is to choose a rough location and go directly to the store owner to contact them.
Don’t think that places with many shops are inappropriate to enter. If there are too many small specialty restaurants on a street, it will create a multi-store effect, making it easier to do business than going alone. The key is to make a difference from other stores among so many stores.
The so-called difference, the most important thing is to be creative and have new ideas. Opening a restaurant with novel food can not only attract customers, but also make profits much higher than ordinary restaurants. Nutritious and delicious, business is extremely popular in many big cities. There is also a flavor dumpling restaurant. Dumplings are a traditional Chinese delicacy. With the development of food culture, the styles of dumplings are becoming more and more novel. Curry dumplings, crystal dumplings, lace dumplings, and pearl dumplings are gradually becoming popular in the market. At the same time, the design space of dumplings is quite large. You can design dumplings of various styles and flavors with new ideas, which will definitely make the store have a steady flow of customers, a prosperous business, and put you in a leading position in the industry...
Be cautious when subletting a storefront
It is almost an open secret in the catering industry to earn part of the sublease fee when subletting. Therefore, those who are new to the industry must be careful when subletting other people’s stores.
Step 2: Product Positioning
Choose a safer approach is to keep up with the food trends in a city. For example, steamed bun shops have become very popular in recent years. A steamed bun shop covering an area of ??more than 300 square meters can do a business of 10,000 yuan a day. The gross profit can reach 50, and the net profit can also be 30-35. If you use fully automated batch processing, the profit will be greater.
The third step: service
After the store is opened, the key lies in service. Good service can not only retain past repeat customers, but also increase your credibility and customer base. To do well in this aspect, you must first have a good service attitude, welcome guests from all over the world with a smile, and serve every guest sincerely. At the same time, efficient service levels are increasingly playing an important role in modern times. Many customers may get up and leave because the service in your store is too slow, causing you to lose customers. Therefore, we should try our best to use fully automatic mechanical equipment in food processing equipment, which is clean and beautiful, takes up less space, has efficient production and adjustable product styles, which greatly saves food processing time, manpower and material resources. Professional food processing machinery can also make your store shine...
Although most of the food industry is about steady profits, after all, machines are uncertain. If something goes wrong, you're in big trouble. At least a few days of business are lost, and at most tens of thousands of dollars are wasted. You have to invest again to buy another one. Therefore, I hope that everyone must pay attention when buying a bun machine: professional manufacturers should be preferred, mainly because the technology is mature!
Of course, you also need to remember to check the performance of the machine. Is it what you want? It is best to ask the manufacturer to provide you with a short training after purchasing. The operation of machines with different performance may also be different.
Furthermore, if you buy the machine back and find that some functions do not work, Do you want to move such a large machine back and let the manufacturer guide you? If all these are carefully understood and there is no problem, then you can start your business with peace of mind. Finally, I wish everyone a prosperous business! 1. Delicious food is guaranteed. As we all know, there are different styles of dishes between restaurants. The style mentioned here is the taste of the food, but this different style is directly related to the market trend. Some restaurants are prosperous, while others are not. On the contrary, the quality of the food plays a crucial role. Take the school's Minhou, Master Kong, and Sichuan Restaurants as examples. They have great advantages in this regard. With good and delicious food as the basis, if there is a core dish, that is, if there are (several) signature dishes, it will have a more finishing touch. This signature dish may become a good impression of this restaurant. The reason may also be the culprit for consumers to subconsciously remember this restaurant.
As soon as you walk into a restaurant, you will understand the information this restaurant wants to reveal to you through the restaurant's store layout. Whether the table is flat and stable; whether the height of the chair is just right and comfortable; the design style of the menu; whether the main color of the store is reasonable, etc. The above is my superficial opinion. I only hope that the light of this candle firefly can create a ray of brightness.