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Introduction to Jinjiang District

1. Basic situation

Jinjiang District is located in the southeast of Chengdu City, at 30°40′ north latitude and 104°04′ east longitude, covering an area of ??62 square kilometers. The regional topography is mainly plains and shallow hills. It is located in the extension of the eastern Chengdu Plain and the western edge of Longquan Mountain. It is high in the east and low in the southwest. There are occasional shallow hills in the southeast. The terrain in the northwest is flat with an average altitude of 500 meters. The highest altitude is 543 meters, located in Liangfengding, Sansheng Street; the lowest altitude is 476.9 meters, located in Zhuguosi Community, Liujiang Street. The water quality of major rivers such as Fuhe River, Nanhe River and Shahe River in the territory will reach Category III standards in 2020. There were 300 days of excellent regional air quality, and the average concentration of PM2.5, the main pollutant, was 36.8 micrograms/cubic meter. The regional population birth rate is 8.45‰, the natural population growth rate is 3.59‰, and the total number of households in the region is 244,000 and 632,000. The permanent population is 1.2224 million, and the floating population is 590,600.

Jinjiang District governs 11 streets including Chunxi Road, Shuyuan Street, Jinguanyi, Niushikou, East Lake, Shahe, Lion Rock, Jinhua Road, Liujiang, Chenglong Road, and Sansheng***. Set up 75 communities.

Jinjiang District was named Jinjiang, which can be traced back to the pre-Qin Dynasty. After Li Bing, the governor of Shu County, created the Dujiangyan Irrigation System, he dug the Qing River and the Qing River again, diverting the water from the Min River to flow under the city walls of Chengdu. Not only did it completely end Chengdu’s humiliating history, it also made the Chengdu plain free of floods and droughts. By the Han Dynasty, the weaving industry in Chengdu was booming and Shu brocade was as good as gold. Qingjiang (Nanhe Section), one of the two rivers dug by Li Bing, is famous for washing Sichuan brocade. There are records in history that "the color is bright and the texture is flexible, and it is of the highest quality". So Qingjiang was also called Zhuojinjiang, or Jinjiang for short, and it is still used today. When the district was built, the meaning of "the Zhuojin River has a long history" was taken.

As early as the Qin and Han Dynasties, Yanshikou and other areas were already populated areas, which consolidated popularity for the commercial prosperity of later generations. In the Tang Dynasty, Wei Gao, the military governor of Jiedu, opened the East City and the South City, opening the curtain of Chengdu's eastward and southward development. The Jinjiang area enjoys the convenience of water and land thoroughfares, with merchants gathering and all industries prospering. It is known as "the best district in western Sichuan" and ranks among the 85 Wang counties in the country. By the late Tang Dynasty, East Street, which ran through Yanshikou and Daci Temple, became the most prosperous commercial street in Chengdu. Different markets are opened every month in the area around the mountain gate of Daci Temple, pioneering market trade in Chengdu and known as the "December Market" in history. Therefore, East Street was praised by later generations as "the first street in Sichuan". Extremely prosperous commercial trade was a prerequisite for the birth of the world's first banknote "Jiaozi". During the Northern Song Dynasty, the management agency of "Jiaozi", Yizhou Jiaoziwu, settled on Junlong Street adjacent to East Street, becoming the ancestor of financial institutions. At the end of the Yuan Dynasty and the beginning of the Ming Dynasty, the brewing industry rose rapidly due to its advantage in water conservancy along the Jinjiang River. During the Hongwu period of the Ming Dynasty, the area from Jiuyanqiao Pier to Shuijing Street became an emerging business district with the brewing industry as its core, known as the "Chengdu Bund".

Since the Kangxi period of the Qing Dynasty, the depression caused by the war in the late Ming Dynasty has gradually disappeared, and the land of Jinjiang has once again prospered. In the late Qing Dynasty, Sichuan Quanye Road implemented the New Deal and built Chengdu Quanyechang, one of the four major Quanyechangs in the country, becoming the birthplace of modern commerce in western China. The business on East Street is better than before, with more than 100 merchants and guilds stationed there, more than 1,000 shops opened, and dozens of business types. It was once the largest cloth and silk trading center in the Bashu region. During the Republic of China, Chunxi Road was built, which not only connected East Street and Quanyechang, but also introduced the modern business model of Nanjing Road in Shanghai, attracting many time-honored businesses such as "Hengdeli" and "Fengxianglou" to settle in, making it a business benchmark in Chengdu. , establishing its status as a commercial and trade center in southwest China.

In addition to the prosperous trade from ancient times to the present, Jinjiang District also has a rich cultural heritage. The Daci Temple built by Emperor Xuanzong of the Tang Dynasty has been famous for thousands of years and enjoys the reputation of "the first jungle in China". In the Tang Dynasty, Daci Temple was so large that it occupied half of the city. The Zen tea method pioneered by Zen Master Wuxiang has reached as far as Japan and South Korea, becoming the beginning of the tea ceremony in Southeast Asia. Master Xuanzang, the prototype of Tang Monk in "Journey to the West", once studied Buddhism here. The murals in the temple were praised by Su Dongpo as "the most exquisite in the world".

Hejiang Pavilion, which flourished in the Tang Dynasty, is the first municipal park in the history of Chengdu. There are records in the history of "boats going back and forth, entering the Yangtze River and going down to Soochow, and there are many tourists".

The Shuijingfang site located on Shuijing Street is known as the "No. 1 liquor distillery in China". The 600-year-old liquor distillation and brewing technology is called "the wordless history book of Chinese liquor brewing" by the industry.

Since its establishment in 1991, Jinjiang District has continued its historical advantages of prosperous commerce and trade, promoted the development of modern commerce and modern service industries, and was selected as one of the "Top Ten Districts for China's Modern Service Industry" and "A Hotspot for Mainland Investment by Hong Kong Enterprises" . In recent years, Jinjiang District has focused on Sichuan Province’s “one trunk and multiple branches” development strategy and in accordance with Chengdu’s deployment of accelerating the construction of a national central city that fully embodies the new development concept. It has seized the opportunity of Chengdu to build an international consumption center city and promoted “Tianfu Chengdu Taste Jinjiang”. Construction and creation of an international consumption center city leading area. Modern commerce, financial services, and cultural and creative industries have developed rapidly. In 2020, the GDP of Jinjiang District was 115 billion yuan, a year-on-year increase of 2.4%. Fixed asset investment was 32.51 billion yuan, general public budget revenue was 8.273 billion yuan, and local tax revenue was 6.76 billion yuan. There were 12,000 new urban jobs, and the per capita disposable income of residents was 51,306 yuan. Jinjiang District won the honor of “China’s Top 100 Demonstration Counties and Cities for Comprehensive Moderately Prosperous Society”.

2. Historical evolution

Jinjiang District is the original county seat and suburbs of Huayang County. Huayang County was formerly Shu County established in the 17th year of Tang Zhenguan (643) and is located in the eastern area of ??Chengdu County. In the first year of Qianyuan of the Tang Dynasty (758), Shu County was renamed Huayang County and administered the Dongcheng and suburban areas north of Nanhe River. In 1921, Chengdu County and Huayang County merged, and the Chengdu Municipal Office was set up to manage government affairs. In 1928, Chengdu became a provincial city and Huayang County was placed under municipal jurisdiction. In 1953, Dongcheng District was established and the former Huayang County territory was included. In 1955, Wangjiang District was merged into Dongcheng District. At the end of 1990, Dongcheng District was abolished and the main part was relocated to Jinjiang District.

3. Important Resources

Jinjiang District’s natural resources include water resources and land resources. There are 14 rivers and canals distributed in the territory. Among them, Fuhe River, Nanhe River, Jinjiang River, Shahe River and Shiniuyan are municipal rivers. Yanjiagou Flood Drainage Channel, Xiwayan Drainage Channel, Dougou River, Xiushui River, Hongmiaozi Flood Drainage Channel, Hejiachong Flood Drainage Channel and Prince Consort Pai Hong Canal, South Branch Three Canal, Panjiagou Canal, and Huangsha River are district managed rivers, while South Branch Seven Canal is street managed river channel. In January 2017, Chengdu Bailuwan Urban Wetland Park was approved as a "National Urban Wetland Park" and became the first national urban wetland park in Chengdu.

Jinjiang District is the urban area with the least land resources among the central urban areas of Chengdu. As of the end of 2020, there are 11,800 acres of cultivated land in the country, and 3,902 acres of permanent basic farmland protection area. The land stock within the “117” area and the urban ecological zone is 1,219.07 hectares (18,286 acres), and the net land with land supply conditions is 487.73 hectares (7,315.92 acres).

4. Infrastructure

Jinjiang District has convenient transportation, including Shudu Avenue, Xinhua Avenue, Binjiang Avenue, East Street, Chenglong Avenue, Yidu Avenue and the first and second ring roads. , Third Ring Road form a criss-crossing urban trunk road network. Part of the Chengdu East Railway Station is located within the territory, and Metro Lines 2, 4, 6, 7 and the under-construction Line 13 pass through it. The municipal road mileage in the region is 175.6 kilometers and the road area is 3.33 million square meters. There are 22 municipal bridges distributed. The highway mileage in the region is 189.67 kilometers and the highway area is 2.6 million square meters.

5. Development Orientation

"Tianfu Chengdu, Tasteful Jinjiang" is the development orientation of Jinjiang District.

Jinjiang District will take promoting high-quality development, creating high-quality life, and achieving high-efficiency governance as its development orientation, taking integration into the construction of the Chengdu-Chongqing twin-city economic circle as its strategic guidance, taking deepening supply-side structural reform as its main line, and taking reform and innovation as its main line. The fundamental driving force is to take the international fashion consumption center, the living room of international business exchanges, the window of Tianfu cultural charm, and the model of urban quality life as functional support, and to build a modern open industrial system, innovation system, and governance system as an important path to enhance citizens and market entities. For the purpose of gaining a sense of gain, build a high-quality industrial functional area with integrated development of production and life ecology, a park city model area with integrated development of people, city and industry, an international consumption center city leading area with integrated development of culture, commerce, sports and tourism, and a dual cycle of integration of opening up, reform and innovation. A gateway hub pioneer area, an age-friendly social benchmark area that integrates mass demand and service supply, and a high-efficiency governance model area that integrates urban security and community governance.

6. Development Goals

By 2025, the per capita regional GDP will strive to reach the level of moderately developed countries and build a more attractive, dynamic and tasteful modern international urban area. .

7. Cultural tourism brand

Jinjiang District is the "Sichuan Province All-Area Tourism Demonstration Zone". There are 343 star-rated hotels and social hotels such as Jinjiang Hotel and Shangri-La in the area, with a total of 30,581 guest rooms. There are 43,607 rooms and beds. With the Chunxi Road, Taikoo Li, and Shuijingfang areas as the core, we will focus on developing the urban leisure industry; with the "Three Saints Flower Township" and the Bailu Bay Wetland area as the leading rural tourism industry. It has created cultural tourism brands of "urban leisure travel" and "rural experience travel".

8. Flavors and delicacies

In the Jinjiang area, traditional snacks such as Long Chaoshou, Zhong Dumplings, Husband and Wife Feipian, and Panxiangshi coexist with many Internet celebrity shops, and the catering culture is very rich. .