activity box-xiaobian, the operation tool of APP activity, thinks that there are many ways to improve the retention rate of APP
1. First impression is very important: brand awareness of APP, guidance for new users of app, optimization of product performance, channel screening and improvement of channel transformation quality;
2. Do a good job in promoting users' activities and cultivating users' stickiness
(1) Run activities to stimulate users' desires
(2) Do a good job in the push-push function
(3) Improve users' stickiness
(3) Understand users and provide good user service
(1) You need to have good customer service and be able to answer in time.
(2) perfect user reward system;
(3) Operators can pay attention to users' comments on your APP in the application market, Weibo, Zhihu, Baidu and other platforms; Understand what users like about your app, what value it brings to users, what are the unsatisfactory places, etc. Collect user feedback to optimize products;