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How does a novice do live broadcast?

1. Open the cool dog APP first.

2. Click on the singing in the bar above to select the live K song.

3. Click the video button below.

4. Fill in the information and you can start the live broadcast.

Live broadcast skills:

1 Learn to control your live broadcast room

Many newly broadcast babies should have this experience: the first live broadcast, the audience is less than 111 people, because there is no live broadcast experience, and the one-hour live broadcast time is almost the whole silence. The most frequently answered question is either "How old is the anchor" or "Where is the anchor from". Often at this time, if you just ask and answer cleverly, but the other party no longer gives you a response, then the scene is very embarrassing.

because of inexperience, many new anchors don't feel at home in the live broadcast room, and they all feel like guests. How can the audience feel at ease? So, first of all, you should remember that in your live broadcast room, you have to feel at home, and you must take the initiative and control.

how to avoid this awkward silence? Watch the live broadcast. If you watch an anchor live broadcast in the form of question-and-answer interaction, you can basically judge that the anchor is a novice anchor and has no home advantage of carry.

in addition to answering questions, you need to have the ability to ask questions and guide topics.

Usually, fans come to the studio to amuse themselves. But the anchor will only passively wait for fans to create topics, and fans will certainly lose interest. It's like watching TV. When you meet a boring TV program, don't you wait to be hypnotized without turning the channel? If you can do it by yourself, you can turn the audience upside down. It's not too tiring to talk for three hours, and you can talk about all kinds of topics with ease. As long as you are in a good mood, you can talk about poetry, songs and life philosophy. No matter what you do, local tyrants will fall at your feet.

behind this, it is necessary for the anchor to spend time and effort to accumulate live material. The anchor can set a small theme for his live broadcast every day, and try to get fans involved. If fans have a sense of participation, they will not feel bored and embarrassed. For example, today's theme is about cooking. The anchor can find some food practices and the characteristics of local foods in advance. Food can easily arouse everyone's enthusiasm for chatting, so that not only the live broadcast room is active, but fans will also feel that the anchor is very knowledgeable and has a say in a certain field, which makes him look very professional. With the professional quality of being an anchor, you will naturally have the confidence of the control live broadcast room.

2 face value is not the primary productive force

There are often anchors asking questions. When I broadcast live, there are very few fans. Is it because I am not good-looking? Of course not, after all, there are a few good-looking ones, and most anchors need the blessing of beauty and filters. Under the beauty and filter, there are no ugly girls, everyone's face value is similar, and there will only be differences in personal aesthetic preferences. Vegetables and radishes have their own loves, and every anchor has a market.

There are many beautiful anchors in the platform, but so far no female anchor dares to inform the whole station that I am the most beautiful!

I think there is no absolute beauty and ugliness, and the face value of each anchor is productive. Therefore, face value is not the first element of powder absorption.

so what is the productivity of anchor powder absorption?

If you often watch live broadcasts, you will find that all the big anchors are not necessarily beautiful, but their EQ is generally high. They are often very good at communicating with people. Whether they know each other or not, they will find someone to chat with when they are free. Watching a live broadcast is not like watching a performance in a theater. When people are all here, the performance begins. Watching a live broadcast means that no matter when you enter the live broadcast room, the anchor is presenting a wonderful performance, so that people who come and go will be attracted to it, instead of quitting as soon as they come in.

webcasting is just like doing business. You have to rely on it, and let fans (people who enter the live broadcast room) feel warm and attentive service all the time, so newcomers are willing to come in and old fans (repeat customers) are willing to come back.

the most important thing in live broadcast is to learn to interact with people. Be a good listener when fans are in a bad mood; When the other person is bored, try to talk about his favorite topic. Maybe your knowledge and experience are not rich enough, but now the Internet can do anything. As long as you really care about fans, you can find topics that fans pay attention to and arouse their interest.

If he likes Qilixiang, but you don't know who Jay Chou is, he can only praise you for being cute, but he lacks a little appreciation. This topic broke up in discord. What's the next topic? What if you're not familiar with it? Only when you treat the fans in the live room as friends seriously, sincerely respond to their love for you, take the initiative to understand what they care about and share interesting things in life, will the other party naturally come to your live room frequently.

As an old saying goes, true feelings are exchanged for true feelings, which is especially useful for the relationship between anchors and fans. In the vast network world, everyone doesn't know each other. It is the anchor's "reliability" that keeps our relationship going.

3 understand why fans brush gifts for you

This is a world of emotional investment, and no one will pay for your live broadcast for no reason. I often hear some tourists who give gifts say that there are too many anchors robbed.

why do you say that? Let's analyze it. You are not familiar with him, and you need a huge gift when you reach out. Maybe he gave it to you out of saving face. OK, the first robbery was successful, so will there be a second one?

more than 91% of them won't happen again. For an anchor who likes to rob, it's too late for fans to hide, let alone take the initiative to chat with you and really make friends. Gifts are made by making friends and communicating with each other. Gifts must also be given by fans. Giving gifts represents the true feelings of fans. If the fans are not willing to reward, then this shows that the live broadcast experience is not good for fans.

Many big anchors reported that at the beginning of the broadcast, only their friends brushed gifts, because they regarded me as a friend, and brushing gifts represented their support for me.

Only when a fan becomes a friend, will he give you a gift spontaneously and sincerely, because he not only likes your live content, but also recognizes you as a friend. Sometimes, we sympathize with beggars in the street, but we don't give much. Instead of begging for gifts from others by robbery, we should try to be friends with them, so that not only he is happy, but you also get the respect you deserve.

The live studio is the main battlefield of the anchor, where fans are not enemies, but friends and allies of the anchor. If you want to win the long-term live broadcast, you have to get rid of these fan alliances and let them feel your sincerity and your ability, because sincerity is the road to everything, and ability is the most reliable weapon to conquer them.