Why is such a “diet wave” popular in the United States?
Legend has it that people who sit idle in Parisian cafes all day long are either artists or thinkers.
Therefore, they light up a cigarette and sit around in a daze. They are all stylish and fashionable. It is not an exaggeration to say that they are working
Bluetooth headsets, "Apple" spread out in front of them, and sipping a large glass of iced latte in a corner of the cafe, but don't confuse them with French idlers.
These young people are all earning a salary, but they just moved their office to a coffee shop.
According to a report by "USA Today", there are currently 30 million office workers in the United States who "sit down" in coffee shops during long working hours. This number accounts for one-fifth of the entire labor force, and is growing at an annual rate of 10%.
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For freelancers who have worked at home, the popularity of coffee shops has somewhat eliminated the "claustrophobia" tendency caused by being alone at home for a long time; for companies, as long as employees have regular and quantitative "output", coffee
It is much more cost-effective to build a library than to continuously expand the company's office space.
As wireless technology improves, there are a lot of things you can do while enjoying the sunshine and sipping a latte in a café.
Sending and receiving emails, instant communication online, reading and researching information, talking to customers on mobile phones, and then sending the completed documents to a nearby copy shop, and then picking up the printed documents on the way to the meeting.
Most of these office workers, known as "Kinko's generation", are engaged in new media, consulting, sales, marketing planning and brokerage jobs with flexible work styles.
It is said that the federal government has recently begun to implement plans to hire "outdoor" workers, which shows the popularity of this new way of working.
What follows is, of course, that cafes are competing for business in order to attract these regular customers.
With a good location, right atmosphere and right road, complete supporting facilities (such as adjacent to a library, copy shop, etc.), wireless network and good and considerate services, it will become people's first choice for "working". Of course, cheap and good-quality drinks and food are also a must.
Less.
Over time, the "colleagues" who worked in the same cafe actually formed a small circle. Not only did they form a good interpersonal network, but there were no troublesome "office politics" to deal with. It was indeed an ideal working environment.
Different circles attract people with different interests and professions, and so-called popularity and fame spread.
Some cafes even use some "office workers" to attract other customers. For example, a designer regularly makes small free designs for cafe guests. Why not do it if you are willing to do so, and at the same time?
Bring mutual benefits to both parties.
Of course, such a loose working team may also cause some management troubles.
After working for a year, it is very likely that you don’t even remember the faces of your colleagues. The person you are most familiar with is the waiter who keeps refilling your glasses.
For companies that value traditional forms of corporate culture and team spirit, this way of working is obviously a bit far-fetched, although it may itself become a new cultural and spiritual breakthrough.
Although there are no rigid rules, strict dress etiquette and boring and time-consuming gags of the traditional office, working in a coffee shop is not a place where you can do whatever you want.
The first thing that cannot be forgotten is the results of the work.
Whether you drink coffee or juice, the boss and customers should always tell your boss and customers what they want on time, otherwise no one will pay for your lunch soon.
Secondly, the "cafe office" also has many unwritten rules and well-known routines. If you don't know the rules, don't blame the waiter for being rude. It will be difficult to sit firmly on the throne by the window.
It goes without saying that you need to tip generously, otherwise you will be uncomfortable sitting all day long.
Just sitting is not enough. Every once in a while, you have to order something. Just think of it as spending money to buy a seat. It is much cheaper than the rent of an office building in the same location.
But even so, when the customer base is at its peak, it is still wise to go out and take a walk to get some fresh air, so as not to suffer the vicious glares from other customers, as if you are "occupying the latrine and not shitting".
It’s best to set your cell phones and computers to silent mode so as not to disturb other people; it’s also best to keep your own things neatly put away, and don’t pile files all over the table with wires wrapped three feet long, as if they are really connected to you.
It feels like home.
Everyone is here to do serious business, don’t strike up a conversation in a gossipy way. Unless others take the initiative to say hello, no one will have time to chat with you, let alone crane your neck to peek at other people’s computer screens. It’s hard to sue you.
An attempt to steal trade secrets!
You should also keep an eye on your own things. After all, this is a public place and it is difficult to guard against petty thieves.
From choosing a location to ordering, and how to deal well with the waiters, regular customers are familiar with all this, while novices have to secretly learn a few tricks to make themselves "the most popular employee in the cafe."
But in any case, these are not troubles and obstacles. As long as they are not in the company office or at home, coffee shops are still a favorite place for alternative office workers.
Can "working elsewhere" really bring some kind of psychological change to the "slaves" who still work for the capitalists?
There may not be a fixed answer to this.
But working in a coffee shop can definitely give office workers a different feeling, and this is exactly what they want.