Current location - Recipe Complete Network - Take-out food franchise - What is the job content of a network anchor?
What is the job content of a network anchor?

1. Provide product information to customers through live broadcast, answer customer-related inquiries and provide corresponding suggestions, and guide viewers with shopping needs to complete the purchase process.

2. Interact with the audience according to the atmosphere of the program, have good logical thinking and reaction skills, respond to questions from the audience in the live broadcast room, guide the audience to pay attention to the live broadcast room, and establish fan relationships.

3. During the live broadcast, improvise, mobilize fans' emotions, increase fan activity, and ensure the popularity of the live broadcast room.

4. According to the company’s operational needs, appear on camera to record relevant videos and share the videos.

5. Participate in various online and offline program activities, including advertising, short videos, micro-films, etc.

6. Complete other work contents uniformly arranged by the company.

Job Requirements

1. Have worked in live broadcast-related industries before, such as game live broadcast, entertainment anchor, micro-business trainer, etc.

2. Hard-working and able to accept shift arrangements, regardless of gender.

3. Enthusiastic and lively, with a strong sense of camera styling, likes to interact with people, and is good at mobilizing the atmosphere.

4. Strong interactive skills and expressiveness, able to show talents in front of the camera (singing, dancing, and performing), able to actively interact with audiences and fans, and good Mandarin.

5: Have strong voice organization and expression ability. You should know a little about food, tourism, etc., and be able to speak boldly.