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The Historical Evolution of New Modern Pictorial

The magazine first published by the president and editor-in-chief of Modern Information Communication Co., Ltd. was Modern Pictorial, and later renamed New Modern Pictorial. The publication of the magazine became an instant hit, and it became a national high-end fashion magazine with Shanghai's "World Fashion Garden" magazine and Beijing's "Fashion" magazine at that time.

In p>1996, New Modern Pictorial was merged into Guangzhou Daily Newspaper Group, the first newspaper group in China. With the strong support of Guangzhou Daily Newspaper Group, New Modern Pictorial has developed rapidly, and its content covers the focus of successful people. Luxury car yacht; Jewelry watches; Real estate home; Fashion entertainment, travel food, life information and other aspects of luxury life. New Modern Pictorial, with its gorgeous words, beautiful pictures and exquisite printing, has become an authoritative reader to interpret the luxurious lifestyle of the elite in China. With the rapid development of China's economy, the elites in China are also growing rapidly. With the continuous expansion of their horizons, their requirements for the quality of life are also constantly improving. At least on a certain level, they are becoming perfectionists of material life. New Modern Pictorial is fully aware of this change and demand, and actively gives our readers all kinds of information and services about quality lifestyle. New Modern Pictorial has always advocated a positive and enterprising attitude towards life, and we believe that fully enjoying the richness of material life is one of the driving forces to promote the progress of a civilized society. New Modern Pictorial is published 12 times a year, and is officially released on the 1st of each month. The retail price is RMB2 yuan. A total of 257,6 copies were issued nationwide. It is mainly distributed in Beijing, Shanghai and Guangzhou, and radiates to many cities such as Shenzhen and Chengdu.

After the New Modern Pictorial was merged into Guangzhou Daily Group, Shao Zhong continued the spirit of the New Modern Pictorial to the Weekend Pictorial of Lingnan Fine Arts Publishing House and the newly established New Horizon.

Guangzhou Daily Newspaper Group, established in 1996, is the first newspaper group in China. Its daily circulation is 1.6 million copies, mainly covering Guangzhou, the Pearl River Delta and Guangdong Province. Besides, it is printed and retailed in major cities in China, such as Beijing and Shanghai. Guangzhou Daily is the most influential mainstream media in South China. In 23, the advertising revenue of Guangzhou Daily was 1.6 billion yuan, ranking first in the national newspaper advertising revenue for several years.

Guangzhou Daily Newspaper Group owns 14 newspapers, magazines and a publishing house, among which Football Newspaper, New Modern Pictorial and southern window are well-known brands in China. In addition, it has seven subsidiaries and a listed company, whose business scope covers real estate, newspaper distribution, e-commerce, book industry, hotel industry and advertising industry. In 23, the fixed assets reached RMB 5 billion, and Guangzhou Daily Newspaper Group has become the top five media groups in China.