In order to effectively ensure the quality level of activities, it is often necessary to make an excellent activity plan in advance, which is a written plan made after comprehensively considering the relevant factors of activities. So have you learned about the activity plan? The following is a template (8 selected articles) about the activity publicity scheme that I have compiled for you. Welcome to share! Activity publicity scheme 1

In order to further improve consumers' awareness of rights protection and earnestly safeguard consumers' legitimate rights and interests, according to the work plan of the Municipal Consumer Council for 2xx years, the Fuling District Consumer Council recently held a standing council and adopted six overall plans to publicize and promote March 15th activities.

first, strengthen media publicity. From now on, newspapers, radio stations, TV stations and Fuling District 315 Rights Protection Network will jointly write and collect relevant materials around the theme of "consumption and responsibility", strengthen the publicity and reporting of laws and regulations, and create a harmonious consumption environment.

second, do a good job in service publicity. On March 14th, 2xx, the commemoration of "March 15th International Consumer Rights Day" was held in Fuling Stadium. At the same time, the launching ceremony of consumption and responsibility was held, district leaders were invited to attend and speak, and relevant departments such as agriculture, health, industry and commerce, quality supervision, price, commerce commission, lawyer units, hospitals, schools and so on were combined to carry out legal and regulatory consultation and complaint handling, free physical examination, free maintenance of household appliances and other service activities.

the third is to do a good job in performance publicity. On March 14th, the District Consumer Council organized 1 standing directors of agriculture, industry and commerce, health and education commission, and made use of the staff of various functional departments to perform cultural performances, highlighting the characteristics of protecting consumers' rights and interests. At the same time, it adopted the form of cultural performances and news release by functional departments to publicize the significance of "consumption and responsibility".

the fourth is to pay attention to rural propaganda. Organize all consumer committees to jointly organize relevant functional departments such as quality supervision, agriculture, health, industry and commerce, price, animal husbandry and drug administration to carry out the commemoration of "March 15 International Consumer Rights Day". Take the form of literary propaganda to Jiangbei and Bai Tao towns, and publicize laws and regulations, accept and handle consumer complaints on the spot, focus on solving complaints about agricultural means of production, and improve farmers' awareness of rights protection. At the same time, the Rural Consumer Council branch is also required to take towns and schools as the platform for activities, and strengthen the publicity of consumer rights protection around the theme of "Consumption and Responsibility". Each branch should enter at least one school and make use of every day to publicize once in towns and villages, and each complaint station should hold at least two publicity columns, focusing on agricultural means of production and daily consumer goods.

the fifth is to coordinate corporate publicity. Call on large and medium-sized shopping malls (supermarkets, markets) and related operators in the region to carry out the activities of "approaching consumers and serving consumers", develop business with integrity, and launch new measures and service commitments to facilitate the people and benefit the people. Require the person in charge of the enterprise to take the lead in visiting the business site, communicate face to face with consumers, listen to consumers' opinions and suggestions, answer consumers' inquiries and help solve consumer disputes.

Sixth, start the integrity propaganda. Carry out the recommendation and selection of "enterprises trusted by consumers" and "goods satisfied by consumers", and award the cards by using the launching ceremony of March 15th, so as to build a business enterprise with integrity, improve the construction of credit information and build a harmonious consumption environment. Activity promotion plan 2

According to the spirit of relevant documents of China on promoting tourism development and the theme of "Beautiful China-—2xx Silk Road Tourism Year" of China National Tourism Administration, the promotion and marketing plan of Baoji Leisure Tourism Year with the theme of "Experience the ecological beauty of Baoji, perceive the folk beauty of Baoji and taste the best China cuisine" is put forward.

1. Publicity and marketing ideas and objectives

Seize the opportunity of "Beautiful China-—2xx Silk Road Tourism Year", take Xi 'an as the center, take major cities within 3 kilometers around Baoji as the object, and focus on four key points: new tourism image of Baoji, new tourism image of key counties and districts, key ace scenic spots and other hot spots, and adopt "combining government and enterprises, focusing on enterprises" and "enhancing the image of the government and strengthening enterprises". Form a high-density and high-intensity propaganda trend of key areas, key scenic spots, key seasons and key themes, make every effort to create a new image of Baoji tourism, "make Baoji cultural relics alive, make Baoji leisure tourism hot, and make Baoji tourism hot", realize a substantial increase in tourist reception and comprehensive tourism income, promote the great development of the tertiary industry, and provide strong support for the city's economic transformation and development.

second, the principle of publicity and marketing

(a) adhere to the combination of government and enterprises. All counties and districts should do a good job in tourism publicity and marketing planning, planning and scheme formulation, adhere to the linkage between government and enterprises, promote the market mechanism, fully mobilize the enthusiasm of tourism enterprises to carry out publicity and marketing through policy support and financial support, and give play to their role as market players.

(2) adhere to the distinction between levels. All counties and districts focus on promoting tourism image, focusing on product marketing in key tourist attractions, and promoting products in hot tourist attractions. According to the carrying capacity and development stage, each scenic spot adopts different levels of publicity and marketing means.

(3) Adhere to professional planning. Counties, districts and scenic spots should screen a group of tourism professional marketing enterprises, sign strategic cooperation agreements, publicize around the theme, and plan and implement publicity marketing by professional companies through scheme competition and effect evaluation, so as to improve the publicity level and enhance the publicity effect.

(4) insist on highlighting the theme. Counties and districts should combine the characteristics of their own tourism resources, determine the theme of tourism promotion around the theme of leisure tourism year and the theme activities of five seasons launched in the city, carefully plan and package in depth, launch a series of publicity activities, form an overall publicity, and ensure the maximum effect of tourism promotion.

(5) adhere to the centralized time period. Focus on the "May 1" holiday, "Eleventh" Golden Week, Spring Festival and other tourist peak seasons, continue to launch the "Where to go for a weekend holiday, one hour to Baoji" marketing brand, carry out a series of activities, concentrate time, strength and means, and form a publicity offensive in a short time to achieve a sensational effect.

Third, the theme of publicity and marketing

In 2xx, the city's tourism publicity and marketing focused on the "Beautiful China-Silk Road Tourism Year", focusing on the promotion and marketing activities of Baoji Leisure Tourism Year, an excellent tourist city in China, and focusing on the experience activities of "experiencing the ecological beauty of Baoji, perceiving the folk beauty of Baoji and tasting the best China cuisine", and launched five seasons of themed tourism publicity throughout the year.

(1) Go for a walk and enjoy the flowers. From March 25th to the end of May, with the theme of hiking, flower viewing, mountain climbing, agricultural sightseeing, picking experience and folk custom experience, we mainly recommend Taibai Mountain, Western Orchid Garden, Yehe Mountain, Jifeng Mountain and other scenic spots in the urban area, such as Zhonghua Lile City, Botanical Garden, Weihe Park, Beipo Park, Liuchuan River and Qianhu Wetland, as well as Merrill Sightseeing Park, Famen Apple Orchard and Weihe Nursery Garden.

(2) cool summer season. From the end of May to the end of September, taking leisure tour and summer vacation in Qinling Mountains as the theme, Taibai County, Longxian County, Meixian County, Fengxian County, linyou county and other scenic spots of Taibai Mountain, red river valley, guanshan prairie, Qingfeng Gorge, Huangbaiyuan, Jifengshan Mountain, the source of Jialing River, Tongtianhe Mountain and Zibaishan Mountain were mainly recommended to tourists.

(3) Romantic red leaf season. From the end of September to the end of November, with the theme of enjoying red leaves, picking and tasting delicious food in Qinling Mountains, Taibai County, Meixian County, Fengxian County, linyou county and other natural scenic spots such as Taibai Mountain, red river valley, Qingfeng Gorge, Huangbaiyuan, Jifengshan Mountain, Lingguan Gorge, Wu Shan, Tongtianhe Mountain and Zibaishan Mountain, as well as Fufeng Guanzhong Style Garden, Qishan Xiqi Folk Village and Jintai Shengli Village are mainly recommended to tourists.

(4) Ice and fire experience season. From the end of November to the end of February of 2xx, with skiing, hot spring bathing and swimming in winter as the theme, the snow spots such as Taibai County, Meixian County, Fengxian County and linyou county, Taibai Mountain Ski Resort and Fenghuang Hot Spring are mainly recommended to tourists.

(5) Explore the season of ancient culture. Throughout the year's tourism publicity, with the theme of the city's historical and cultural resources, we mainly recommend Famen Temple, China Shigu Garden, Zhougong Temple, D Yutai, Yandi Mausoleum, Datang Qinwang Mausoleum, Jintaiguan, Jiucheng Palace and Dasanguan to tourists.

IV. Focus and method of publicity and marketing

(1) Publicity of the overall image of Baoji tourism. Based on the city's eco-tourism, folk-custom tourism, historical and cultural tourism resources and tourism products, we will initially publicize "Dark Old Chen Cang, Ming Xiu New Baoji", "Bao Ji Ming Four Seas, Wu Zhou Du Chen Cang", "Bao Ji Ming, Tian Dao You", "Bao Ji Ming Tian You Chen Cang", "Bao Ji Ming Chun, Chen Cang Tan Qing" Main publicity and marketing methods:

(1) Market-oriented operation, high-level planning, carefully run the 2xx Baoji Cultural Tourism Festival, and constantly improve the grade and taste of tourism festivals in counties and districts, and create a distinctive brand of tourism festivals;

(2) collect Baoji tourism slogans through professional organizations and entrusted experts;

(3) Entrust a creative organization to shoot a promotional film of Baoji image and broadcast it in CCTV and relevant provinces and cities;

(4) Planning special pages in Shaanxi Daily, Xi 'an Evening News, Huashang Daily and Baoji Daily;

(5) Select Xibao Expressway, High-speed Railway and its stations, West Line and South Line of Xi 'an Ring Expressway, North-South Bus Trunk Line of Xi 'an and Xi 'an Metro Line for print advertising;

(6) Carry out outdoor publicity of Baoji tourism at the entrance of Baoji city, railway station and high-speed railway station;

(7) Jointly with major online media, regularly promote Baoji tourism news and tourism routes;

(8) Strengthen tourism construction, attach importance to micro-marketing, and improve the publicity quality and popularity of Baoji Tourism Weibo and WeChat;

(9) Printing exquisite Baoji tourism publicity materials;

(1) promote and publicize marketing activities in Xi' an, Weinan, Xianyang, Tianshui, Hanzhong and other cities through joint efforts of cities and counties;

(11) Support go on road trip associations and outdoor associations inside and outside the province to hold various tourism activities in our city;

(12) Introduce incentive measures to support and encourage travel agencies to organize ground transportation and increase the number of tourists.

(2) Tourism image publicity of key counties and districts. Fufeng County takes a tour of Buddhist bones, Qishan County takes a tour of Zhou culture and folk customs, Fengxiang County takes a tour of Qin culture and folk customs, Meixian County takes a leisure tour of Qinling Mountains, Taibai County takes a holiday tour, Fengxian County takes a tour of Lingnan Mountains and rivers, and Longxian County takes a tour of guanshan prairie customs as its main image, and it is carefully planned to create a well-known tourism image of each county. At the same time, strengthen the publicity of leisure tourism products such as agricultural sightseeing experience tour, rural experience tour and folk experience tour in counties and districts.

(1) Plan special-page publicity in Shaanxi Daily, Xi 'an Evening News, Huashang Daily and Baoji Daily, with no less than three in the whole year;

(2) Choose print advertisements in Xibao Expressway, high-speed rail and its stations, Xi 'an North-South bus trunk line and Xi 'an subway line, with no less than 3 advertisements throughout the year;

(3) Carry out promotion activities in major tourist markets at least twice a year;

(4) Strengthen the publicity of Weibo and WeChat in county tourism, and constantly enhance the popularity;

(5) Making propaganda films of county tourism image and broadcasting them on provincial and municipal TV stations;

(6) printing county tourism publicity leaflets and publicity materials;

(7) Carefully plan the county-level tourist boutique routes;

(8) Carry out various tourism festival activities to form festival brands;

(9) Set up tourist attractions signs and slogans at the entrances and exits of county expressways and intersections of main traffic lines.

(3) Marketing promotion of key scenic spots. With Famen Temple Buddha Cultural Scenic Spot, Taibai Mountain National Forest Park, Qingfeng Gorge, red river valley and other national scenic spots of 5A and 4A levels as the focus, the city, county and scenic spots should be linked, and the scenic spots should be given priority and the government should support them to carry out publicity and marketing, so as to open up new tourist markets at home and abroad. Famen Temple Buddhist cultural scenic spot should base itself on domestic strong publicity and choose relevant foreign cities for publicity and marketing; Taibai Mountain National Forest Park should actively choose the cities along the Beijing-Baoji high-speed railway and the provincial capital cities and prefecture-level cities around Baoji to carry out publicity and marketing while doing a good job in the publicity and marketing of surrounding cities. Other key scenic spots should also be combined with the actual situation to carry out publicity and marketing in surrounding cities.

(4) promotion and marketing of hot spots. Focusing on the city's 3A-level tourist attractions, provincial-level famous tourist towns and rural tourism demonstration villages, aiming at the market, we will determine the main brands to promote and carry out tourism publicity.

V. Publicity and marketing measures

1. All counties and districts should arrange special funds for tourism publicity and marketing, which are mainly used for tourism image publicity in counties and districts, and give certain tourism publicity subsidies to scenic spots;

2. Recently, cities, counties and scenic spots have concentrated their efforts on the promotion of the flower viewing season, and other seasons have been promoted and marketed one month in advance;

3. All counties, districts and scenic spots shall formulate their own publicity and marketing plans as soon as possible and report them to the Municipal Cultural Relics and Tourism Bureau for review and filing;

4. The city will select a group of publicity and marketing agencies, sign strategic cooperation opinions to reduce publicity and marketing expenses, and recommend the selection of counties and scenic spots. Counties, districts and scenic spots can also choose their own promotional marketing planning agencies that meets the requirements;

5. Organize one or two theme promotion activities in Xi 'an and surrounding cities in a unified way in the city, and the rest will be independently selected by counties, districts and scenic spots. Activity publicity plan 3

According to the unified deployment of X County Education and Sports Bureau, this implementation plan is specially formulated to carry out the 2xx annual food safety publicity week in our school.

First, the theme of the event

Suntech abides by the law and comprehensively improves the level of food safety legalization.

II. Activity time

2xx from June 16th to July 2nd.

III. Activity Steps

1. On June 16th, the "Food Safety Week" was launched, and the school created an atmosphere, hung propaganda slogans, and made extensive publicity through school newsletter and distribution of publicity materials.

2. June 17-18: The school held a special lecture on food safety or a theme class meeting to publicize food safety knowledge to teachers and students, and promoted food safety activities through activities such as "small hands holding hands" to enhance the propaganda effect of "mobilizing a student, driving a family and affecting the whole society".

March, June 19th-2th: The school conducted a self-examination on the food safety management system and measures, and rectified the existing problems. Pay special attention to food safety during the Dragon Boat Festival and resolutely put an end to all potential safety hazards.

4. During the publicity week, the school should actively organize students to participate in the "National Youth Health Knowledge Network Competition" held on the national educational resources public service platform to guide students to learn health knowledge such as food safety.

June 28th: Make a summary of publicity week activities, and report work experience and video materials of related activities.

IV. Activity Requirements

1. Attach great importance to it, make unified arrangements, and carry out food safety publicity week activities in this unit according to the spirit and requirements of the document.

2. Schools should take the publicity week as an opportunity to further improve the management level of canteens in our school and establish a long-term mechanism for food safety management.

3. Food