Camping tours during the Qingming holiday are hot, with product orders placed in September.
Camping tours during the Qingming holiday are hot, with product orders placed in September, and the number of "camping" searches nationwide increased by 98% month on month. Some tourists will camp in the outdoor mountains or parks for the night. The camping trip during the Qingming holiday is very hot, and the product orders are scheduled for September. The camping trip during the Qingming holiday was very hot, and some product orders were placed on September 1
and the three-day Qingming small holiday passed by quickly. This holiday, travel is a little different.
75.419 million people traveled and spent 18.78 billion yuan.
According to the data center of the Ministry of Culture and Tourism, in 222, there were 75.419 million domestic tourist trips during the three-day holiday in Tomb-Sweeping Day, a year-on-year decrease of 26.2%, and it recovered to 68.% in the same period in 219 according to comparable caliber.
in addition, the domestic tourism revenue reached 18.78 billion yuan, a year-on-year decrease of 3.9%, returning to 39.2% in the same period of 219.
In other words, due to the impact and influence of the current epidemic, the number of tourists and tourism income during the Qingming holiday in 222 decreased year-on-year.
Data Map: Spring and Jingming in yuyuantan park, Beijing attract tourists to linger in the sea of flowers. China News Service reporter Hou Yushe
Local leisure and short-distance vacation become the main tone
Under the influence of the epidemic, the travel radius has shrunk, and local travel has become the main choice for tourists during this Qingming small holiday.
the Ministry of culture and tourism pointed out that local leisure and short-distance vacation have become the main tone of holidays in Tomb-Sweeping Day, and the monitoring of location big data shows that 94.9% of the tourists received in various places are from the province, a new high since the normalization of epidemic prevention and control.
driven by local tours in the province, the number of hotel reservations in a number of minority cities has increased compared with that in Qingming last year. According to the data of Qunar platform, Qianjiang, Hubei Province, which is famous for crayfish, the number of hotel reservations during the Qingming period this year increased by 35% compared with last year; The booking volume of Altay Hotel in Xinjiang, which can still skate "Chun Xue", increased by 3% compared with last year.
On April 4th, many tourists camped in Wenyuhe Park in Beijing. Photo by reporter Li Jinlei from Zhongxin. com
Taking a walk to enjoy flowers is popular, while camping is popular
Taking a walk to enjoy flowers, camping in the park and outdoor sports have become popular ways for Tomb-Sweeping Day tourists to travel.
The search volume of many popular flower viewing scenic spots in China has risen sharply. According to the data of Tongcheng Travel, the search volume of Qingming holiday in Qingcheng Mountain increased by 284% from the previous month, and that of Gubei Water Town increased by 268% from the previous month.
In addition, the search volume of "camping" nationwide during the Qingming small holiday this year increased by 98% month-on-month. Some tourists will camp in the outdoor mountains or parks for the night, and some tourists will bring tents to experience the camping atmosphere around them and go home or stay in hotels at night.
parent-child camping is particularly popular. The reporter of Sino-Singapore Finance and Economics found in Wenyuhe Park in Beijing on the 4th that the campsite was hard to find and full of tents, while the beach by the lake was full of children. Under the bright spring, everyone had a great time. "I didn't expect so many people! This is simply a revenge tour! " Many people feel.
The travel enthusiasm in the western region has increased rapidly
In the western tourism market, which is less affected by the current epidemic, the recovery of holiday tourism in Tomb-Sweeping Day is higher, and the travel enthusiasm in Chongqing, Xi 'an, Kunming, Urumqi and Guiyang has increased rapidly.
qunar data shows that from April 1st to April 5th, the ticket sales of scenic spots in Xi 'an increased by 12 times compared with that from March 27th to March 31st, and the hotel bookings increased by 22%. Among them, the ticket sales of Cuihua Mountain and Qinling Wildlife Park have all entered the top ten in the country, and more than 7% of the tourists are tourists from Shaanxi Province.
In addition, this small holiday, "country+experience" tourism continues to become popular. Ctrip data shows that this year's Qingming rural tourism orders increased by 2% before the epidemic. Small and medium-sized cities with the TOP1 rural tourism orders are Ya 'an, Hanzhong, Neijiang, Wuzhong, Panzhihua, Zhongwei, Jingmen, Jiuquan, Linzhi and Shangluo-western cities account for 9% of them, which is also closely related to the impact of the current epidemic on different regions.
The ticket price of Qingming Festival is the lowest in the past three years
Due to the shrinking travel radius of tourists, the ticket price has also reached a low point, and the ticket prices of many popular routes have plummeted.
According to Qunar's big data, as of April 4th, the average price for booking air tickets with travel dates from April 1st to April 6th was 548 yuan, down by nearly 2% compared with last year. This year's Qingming holiday air tickets were the lowest price in nearly three years.
In fact, the air ticket price remained at a low discount throughout April. There are many 1% discount direct flight tickets in some popular routes, and the price of bare tickets is about 1 yuan. From Guangzhou, Chengdu, Beijing and other places, there are still many tickets with a discount of less than 1%. The camping trip during the Qingming holiday was very hot, with product orders scheduled for September 2
Yesterday, the Qingming small holiday came to an end. Through the analysis and inventory of the national travel consumption market during Qingming holiday, the results show that camping has become one of the most popular ways for young people to play. Wuhan jumped into TOP5, the hottest camping city.
how about the construction and operation of campsites in various scenic spots in our province? Which campsites are more popular? Jimu News conducted an interview, hoping to provide reference for tourists to choose camping tourism.
Camping has become a new favorite of tourism
Yesterday, Tongcheng Travel released the "222 Qingming Holiday Travel Consumption Data Report", which showed that due to the current epidemic situation in COVID-19, people's travel radius during the Qingming small holiday became significantly smaller, local travel became the mainstream, and travel in different places was mainly concentrated in major urban agglomerations. Unwilling to push, unique experience and niche luxury have become the new pursuit of users' travel under the normal epidemic situation. Accommodation methods that pay more attention to local consumption, such as homestays and camping, are welcomed by young travelers.
The key words of accommodation with the fastest growing attention during the Qingming small holiday this year are camping, e-sports hotels and homestays. The search volume of "camping" nationwide increased by 98% month-on-month. Some tourists will camp in the outdoor mountains or parks for the night, and some tourists will bring tents to experience the camping atmosphere around them and go home or stay in hotels at night.
It is worth mentioning that Wuhan has become the hottest camping city TOP5. The data shows that the cities that are most concerned about camping in China are Hangzhou, Guangzhou, Beijing, Chongqing and Wuhan.
Ctrip's data also confirms the popularity of camping. Exquisite camping, which contains elements of Shan Ye, nature and green space, is quite popular in this Qingming trip. According to Ctrip data, in 222, the booking volume of camping products in Tomb-Sweeping Day increased by more than 3 times year-on-year.
There is a great demand for exquisite camping
In Wuhan, Huabohui, Garden Expo Park, Luoyan Island, Maanshan Forest Park, Huangpi Mulan Grassland, Yaojiashan Mountain and Jiangxia Bafenshan are all popular places for some citizens to choose camping.
However, although some places can set up tents for camping for free, it is not enough to play with tourists just like this, so exquisite camping has become a demand. Jimu journalists learned that some scenic spots in Wuhan began to create exquisite camping scenes to attract the attention of family tourists and young people. Some scenic spots adopt a combination of enjoying flowers during the day and camping at night, and some open-air concerts are held to attract tourists.
On April 2nd, Wuhan Fun Valley, located in Junshan New Town, Wuhan Economic Development Zone, opened the "Wild Luxury Camping Season", where visitors can play from 9 am to 1 pm. It is worth noting that this scenic spot can book awning camps, matinee tents and night tents, and visitors can also bring their own tents for an outing. At night, the scenic spot also lit a bonfire and opened an electronic party.
Extreme Frisbee, flag football, yo-yo, tug-of-war and nostalgic game machines have made tourists experience the joy of sports. The scenic spot also provides a variety of light food, cold meals and self-service barbecues. There is a special food purchasing area in the park. Visitors can choose to rent barbecue grills or bring their own ingredients.
people in the industry pointed out that the diversified travel products of "camping+"are popular among users, and many exquisite camping products, such as flower viewing+camping, RV+camping, open-air concert+camping, travel photography+camping, star watching+camping, have become a beautiful scenery for Tomb-Sweeping Day travel, which also shows that the demand for exquisite camping is increasing.
Stargazing parent-child camping is popular
In Hubei Province, there are many scenic spots with camping conditions, among which the campsites for stargazing in the mountains, traveling by car, playing on the beach and parent-child camping are the most popular.
Jiugong Mountain, located in Tongshan County, Xianning City, our province, is a national-level scenic spot. There are the first mountain lake in Central China-Yunzhong Lake, the first pine in Central China-Yingke Pine, the ancestral hall of Taoist Imperial Taoism-Ruiqing Palace, the internationally renowned Amitabha Dojo-Wuliangshou Temple, the largest inland wind farm in China, and the first mountain in southern Hubei.
Ma Jie, deputy general manager of Jiugongshan Scenic Area, introduced that the Starlight Park where Jiugongshan's tent camp is located is located in Tonggubao, with the main peak at an altitude of 1,583 meters and wide terrain. Because it is far away from urban light pollution, good air quality, high altitude and high visibility, it has excellent conditions for stargazing. When the weather is fine, you can look up and see the stars and the bright milky way, just like being in a fairy tale world, which is spectacular.
"This used to be the former site of the Air Force radar station, but now it has become a sacred place for stargazing. You can watch sky full of stars here in summer and autumn." Ma Jie told Jimu journalists that every year many tourists from Wuhan and Huangshi in the province, Nanchang and Jiujiang in Jiangxi would come here to look up at the starry sky. In previous years, a Stargazing Festival was held, which was very popular.
Zhanghe Scenic Area, located in Zhanghe New District, Jingmen City, our province, is a national AAAA-level tourist attraction, and is known as "Central China Mediterranean, Hawaii, Hubei Province". Zhanghe Scenic Area is based on the famous Zhanghe Reservoir in China, with natural and pure water quality. It is the habitat of the "living fossil" peach jellyfish. It is a subtropical monsoon climate with four distinct seasons, and it is a good place to escape the heat in summer.
The campsite here is mainly located at Zhanghe Sunshine Beach, next to Zhanghe Peninsula Hotel, with a total land area of more than 3, square meters. It has facilities such as tourist center, Four Seasons Cultural Square, children's playground, pirate boat, beach go-karting, bumper cars, fierce fighting shark island, expansion base, outdoor camping and outdoor barbecue buffet.
The "Wow Paradise" in mian yang Town of Xiantao is a children's amusement park with unique characteristics of water town. The whole park covers an area of 11, square meters, consisting of moonlight in the lotus pond, returning home from the sea, fishing village scenery and other areas. It is also a popular place for many families to camp.
According to the staff of the scenic spot, at present, the warm wind is slow in spring, the grass is long and the willow branches are tender, and many families take their children for a long holiday, so they choose a green shade lawn in Wow Paradise, sit on the floor and talk about their family life. When the wind is clear, I look at the young children running and playing, and when the sun is high, I take them into the outdoor tent, accompanied by birds and flowers.
Mom and Dad carefully prepared a barbecue near the lake for the whole family, and the fragrant kebabs overflowed, while grandparents enjoyed the flowers and enjoyed themselves. When eating, the family will share the delicious food and have a big meal.
Car camping is becoming a fashion
Car camping is a very popular sports tourism project in the world today. In Europe and America, car camping has a history of hundreds of years, but it started late in China and became popular in recent years. With the rise of self-driving tourism in China, car camping with cars as travel tools and car campsites as leisure and entertainment destinations has become a tourism fashion. The development of car campsites has promoted the development of self-driving tourism in China, and promoted a series of industries such as tourism, automobile manufacturing, outdoor products manufacturing and car rental.
Suishui automobile campsite in Songzi, our province, is the first five-star automobile self-driving sports camp in China, which integrates outdoor sports, sightseeing, leisure and health, and holiday residence, and won the highest award in the camping industry, "Deer Eagle Award".
The camp is divided into six main functional areas: the main venue, special accommodation, special experience, special catering, leisure sports and camp education, with self-driving camping as the leading factor and supporting high-quality special accommodation and cool sports experience.
According to the staff of the scenic spot, there are personalized accommodations such as a self-driving RV camp, an experiential RV hotel, a villa near the lake, a family tree house, a variety of tent-style hotels, and many play projects, such as high-altitude adventure, bubble football, offensive and defensive arrows, mountain bikes, VR experience, live-action CS, brazier barbecue, open-air movies, fishing competition and other supporting facilities.
The camp also provides water and electricity piles, rechargeable car washing, barbecue bonfire, shower and laundry room, light meals in tea bar and other services, which has become a popular attraction for many go on road trip riders camping.
According to the insiders, whether it is stargazing, parent-child, self-driving by car, or so-called wild luxury camping, the fever of camping is closely related to epidemic prevention and control. With the improvement of infrastructure construction such as highways and tent camps, a large number of young tourists with strong spending power and high quality requirements try to open domestic tours in new ways such as exquisite camping, which is not only conducive to epidemic prevention and control, but also can stimulate people's awareness of protecting the ecological environment. Camping during the Qingming holiday is very popular, with product orders scheduled for September 3
According to CCTV financial report, in Beijing, setting up tents, listening to music and barbecuing with family and friends has become a popular way to travel during the Qingming small holiday, and advocating nature is the essence of this camping trip.
It is reported that in Huairou district of Beijing, a campsite is particularly conspicuous. Although the road is winding and nearly 1 kilometers away from the city, the natural scenery accompanied by mountains and rivers still attracts many camping enthusiasts.
A camping enthusiast said that the most attractive thing for me is that we can put ourselves in the vast nature. We can exercise, enjoy nature, and there are many expansions. The lifestyle can be enjoyed during camping.
Chang Zhixin, the person in charge of a campsite in Beijing, said that it was planned to receive about 1 or 2 people for camping, but now we receive more than 5 people in various camps.
It is reported that camping trips with elements of Shan Ye, nature and green land are quite popular in this year's Qingming Festival. The data shows that in 222, the booking volume of camping products in Tomb-Sweeping Day increased by more than 3 times year-on-year; The diversified travel products of "Camping Plus" are popular among users. Camping products with the theme of flower viewing, RV travel, open-air concerts and travel photography have become the highlights of Tomb-Sweeping Day travel.
The camping craze has also driven the corresponding equipment to sell well. Tents, folding tables and chairs and other products have increased by about 3-5 times compared with the same period of last year, and the whole outdoor equipment market is changing into refinement and personalization.
In an outdoor goods store in Beijing, many consumers are shopping for camping products, and portable folding chairs, awnings, outdoor lighting and other equipment are among the top sellers.
Tong Wu, a sales manager of outdoor products in Beijing, said that the consumption behavior of customers has changed significantly this year.