If promotional leaflets are classified according to their purpose, they can be summarized as activity type and narrative description type.

Analysis of event color pages: 1. Frontal layout: The top is the business name (some uncommon fonts can be used to deepen the impression. xx company, xx training institution, xx branch, etc.), followed by the event theme (such as: grand opening)

, new store opening, anniversary store celebration, store upgrade, gratitude feedback, etc.), activity time (generally follow the theme, the word does not need to be too big, just make it prominent), activity items (when there are many items, you can highlight a few of them,

There must be a sense of hierarchy), phone number (numbers can be in impact font. For example, they can be written as: beauty hotline, slimming hotline, franchise phone number, investment hotline, registration hotline, etc.), address (commonly used in simplified square and black font, and a semi-transparent background color can be added below the address

, or separated from the content part by lines [dashed lines, solid lines, double lines, single lines, modeling lines, etc.]), etc.

Layout on the back: The top part is still the name of the business (you don’t have to write it), the details of the activities or the features, reputation, and strength of the business (usually simplified in Founder and Black), and use relevant pictures to make the layout lively (the layout of children’s institutions should be lively and cute)

; The beauty and bodybuilding or slimming industry is fresh and warm; the medical institutions are rigorous and meticulous; the food industry is fresh and appetizing; etc.) to avoid boring.

Finally, you can write the phone number and address again to enhance the advertising effect.

If the location is difficult to find, you can draw a simple map to guide you.

Analysis of narrative color pages: 1. Frontal layout: Tiantou is the name of the business (some uncommon fonts can be used to deepen the impression. xx company, xx training institution, xx branch, etc.), add some advertising terms appropriately; go down in order

It is a company profile, business promotion, strength display, etc., and relevant pictures can be used together.

2. Back layout: The back is a continuation of the front, and is promoted around the business theme.

Three-fold page: 1. Cover layout: The cover is the name of the business (some uncommon fonts can be used to deepen the impression. xx company, xx training institution, xx branch, etc.), add address, phone number, or add some advertising terms as appropriate; in order

Inward are the company profile, business promotion, strength display, etc., and relevant pictures can be used in conjunction.

2. Back cover layout: The back cover can repeat the main event content to increase attraction (throw it on the ground and you can get a rough overview when the back cover is facing up), or add epilogue ads or pictures, maps, addresses, phone numbers, and QR codes.

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