mobile blog application
lofter is a light blog product launched by Netease in March 2112, focusing on providing users with simple, easy-to-use, quality and original blog tools, original communities and quality mobile blog applications.
LOFT is a mobile blog application produced by Netease, which originated in SOHO district of new york, representing a tall and open space with the characteristics of fluidity, openness, transparency and artistry. In the LOFT space, young people can create their dream home and dream life at will, without being bound or restricted by the existing framework.
LOFTER is redefined as a group of people who are eager to create and show themselves in their own space. They have amazing enthusiasm for daily life and are good at creating and discovering beauty from life and presenting and sharing it in the form of pictures. They are LOFTER and the discoverers and practitioners of LOFTER's life aesthetics.
Netease LOFTER is a mobile blog application, with more than 5 million lifestyle works born every day, which brings together quality life experts and life experts in various fields, photographers, illustrators, handcrafters, beauty sharing, wearing enthusiasts, handwriting writers, fitness enthusiasts and food lovers. In the free space of LOFTER, everyone can find peers in LOFTER with interest.
product features
1. Picture editing-filters: 11 exclusive picture filters to enhance the picture texture-personalized stickers: LOFTER has specially appointed a large number of excellent illustrators, and more than 111 exclusive stickers have been put online to express their attitude-labels: personalized expression labels 2. Picture sharing-interest channels: LOFTER provides 14 interest channels. There are 14 interest channels such as Goddess, Star, Dress, Stationery, Travel, Beauty, Male God, Photography, Secondary, Film and Television, Sports, Meng Chong, Food, Painting, Music, etc. Users can choose their own interest channels to share. 3. Discover the same interests-personalized recommendation: Netease LOFTER optimizes the user recommendation mechanism and content screening mechanism, and the personalized recommendation is more in-depth. It may be interesting to recommend based on the user interest map. Through tag search and display, users can exchange needed goods and communicate with each other. 4. Personalized homepage customization Based on the pursuit of individuality by social users with pictures, users' personal homepages support personalized settings, users can customize the cover, and the PC side supports users to customize their personal homepages with multiple templates to choose from.