A group meal is a dinner party initiated by a person or an organization. A group meal means that customers do not mainly consume in the store, but suppliers serve as a group and provide door-to-door services. Customer groups agree with service providers through agreements to provide quantitative catering products and supporting on-site services in accordance with certain service standards and models. During the contract period, the service model, standards, and operating rights will remain basically unchanged.
1. Before the 1980s, qualified public institutions, government agencies, and various enterprises in my country provided lunch for employees in the form of "big canteens." ?
2. From the 1980s to the 1990s, in addition to continuing the "big canteen" model in society, the phenomenon of bringing meals from home became popular for a time. A considerable number of people brought meals from home to their work units, and some units even required It is specially equipped with simple equipment for heating meals, and has dedicated personnel to provide heating services for employees who bring meals.
3. In the mid-1990s, with the rise of a large number of commercial office buildings and the introduction of advanced group meal concepts in developed countries and developed regions, China's group meals have undergone revolutionary changes.
4. In the late 1990s, with the introduction of corporate meal reform, group meal reform in universities, and group meal reform in government agencies and institutions, socialization, marketization, and enterpriseization of group meals have become the main theme, and professional group meals Catering companies emerged as the times require, and the group meal market began to take shape.
Market structure
1. Various types of corporate group meals
A company is the organizational form of an enterprise and a joint group formed to operate industry and commerce. The company is the mainstream market for business group meals. Objectively speaking, what is more demanding, more standardized, and more established... is corporate group meals, mainly group meals in business offices.
2. Various corporate group meals
Enterprises are entities engaged in economic activities such as production, exchange, and consumption. Group meals (business) of various enterprises occupy an important position in the composition of the group meal market.
3. Group meals for public institutions
Public institutions refer to cultural, educational, and health... units that have no operating income, are funded by the state, and do not conduct economic accounting. Group meals for public institutions are an area that cannot be ignored in the group meal market.
4. Group meals for agencies and units
Agency refers to the unit or institution that handles things. Group meals for government agencies are also an area that cannot be ignored in the group meal market.
5. Group meals for various schools
The group meals for various universities, middle schools and primary schools constitute the so-called "nutritional meals for students". The school group meal market is a market that must be implemented according to the national policy. It is a group meal market with huge share and unlimited potential.