In recent years, the autonomous region attaches great importance to the development of grain industry. The Grain and Material Reserve Bureau of the autonomous region combines the advantages of Xinjiang flour, integrates the brand resources of Xinjiang flour, and works with grain industry associations and grain enterprises to create a regional brand of "Xinjiang flour". The Xinjiang grain industry association takes the lead in establishing an industrial alliance of "Xinjiang flour" to promote the coordinated development of the industrial chain. By formulating group standards, designing the packaging and labeling of "Xinjiang Flour" series products, actively promoting and promoting products, the brand competitiveness has been enhanced.

At present, the "Xinjiang Flour" industrial alliance has been established, and products such as Xinjiang snow pollen, jiaozi flour and wheat core flour are being sold to more than 20 provinces (autonomous regions and municipalities) through industrial development and operation, and have initially gained a foothold in the market outside Xinjiang. In 20021year, the grain and oil enterprises in the whole region developed well, and the total industrial output value of grain and oil processing enterprises included in the national grain and oil information statistics system exceeded 44.6 billion yuan, an increase of more than 17%. The popularity of Xinjiang grain and oil brands has been continuously improved, and the influence of regional brands of "Xinjiang Flour" has been continuously expanded.

In the future, the whole region will continue to strengthen the regional brand of "Xinjiang Flour", dig deep into the development potential of "Xinjiang Flour" brand, and create high-quality products with excellent quality and strong competitiveness by means of "regional brand+enterprise's own brand".

It is understood that China Grain and Oil List is a brand promotion activity sponsored by Grain and Oil Market Newspaper and supported by many industry authorities. The 11th China Grain and Oil List is based on the theme of "improving quality, building brand and promoting revitalization", closely following the pulse of industrial economy, adhering to the principles of openness and transparency, bringing forth the new and selecting the best, promoting domestic excellent grain and oil brands, and boosting the transformation and upgrading of domestic grain, oil and food enterprises.