Graphic Design Text Typography Skills

I, layout

First of all, we need to understand the layout. We usually make or see most of the layout by - center type, central axis type, split type, tilt type, skeleton type, full version of the main type.

↑Center type layout, the use of visual center, highlighting the physical object to be expressed - when the production of the picture does not have too much text, and show the main body of the case is very clear, it is recommended to use the center type of layout. The center of the layout has a prominent body, focusing the role of the line of sight, reflecting the atmosphere of the background available solid colors, reflecting the high-end background available gradient colors.

The above picture is the work of Elysions

↑ axis type layout, the use of axis symmetry, the use of the screen to show the regularity and stability, eye-catching and generous - when the production of pictures to meet the center of the type of layout, but the main body of the case is too large area, you can use the center of the axis type layout. Axis-type symmetrical layout features, in highlighting the main body of the colleagues can give the picture a sense of stability, and can make the overall picture has a certain impact.

The axis type is a very effective form of doing e-commerce activity posters

↑Split typography, the use of split lines to make the picture have a clear independence and guidance - when the production of the picture there are multiple pictures and multiple paragraphs of text can be used to split the typography. Split typography can make each part of the picture is extremely clear and independent, in the view can have a better visual guidance and direction; through the split out of the size of the volume can also be clear in the current picture of the primary and secondary relationship between the various parts of the picture, there is a good contrast, and make the overall picture is not monotonous and crowded.

↑Tilt typography, through the main body or the overall picture of the tilt arrangement, so that the picture has a strong sense of rhythm, stimulate the visual - when the production of the picture to appear rhythmic, impact, instability, jumping and other effects, you can use tilt typography. Tilt typography can make the dull picture outbreak of vitality and vitality, when you find their own picture is too rigid or stiff, try to make a certain element of the picture with a little tilt, there will be a surprising effect.

↑Skeletal typography, through the orderly arrangement of graphics and text, so that the picture is rigorous and unified, with a sense of order - when the production of the picture, the text is more, usually applying the skeletal typography. Skeletal typesetting is more common when the layout of the way, a clear tone and rigor to make the picture smooth, is a kind of error will not occur, but after all, a single type of layout. Sometimes in order to break the skeleton type of single and smooth, we can also apply the form of the third picture above, in the regular arrangement to add some strong rhythmic material.

↑Web design (including e-commerce) in most of the skeleton type layout form

↑Full-page layout, through a large area of the elements to convey the most intuitive and strong visual stimulation, so that the picture is rich and has a strong sense of entry - when the production of the picture has a very clear subject, and less copy can be used full-page type layout. When the production of images have a very clear subject, and less copy can be used full-type layout. Common full-type layout of the full version of the whole full version, details of the full version of the full version and text full version.

As in the first one: the whole full plate will make the picture have a strong sense of entry.

As in the second one:The detail full page can quickly clarify and show the subject.

As in the third:And text full page is usually in the form of decoration to express certain copy.

Second, the method

Understanding the basic layout, we then go to understand the typography of the need to pay attention to several issues.

First of all, the choice of layout, you if you get a customer's requirements and no way to figure out what methods can be used next to layout, obviously as a designer is not very honorable and qualified things. I also wrote in the example above, different situations can be applied to different layout, and the so-called different situations most of the time there are so many kinds of words, fewer pictures, fewer pictures, more words, more pictures, more words, more pictures, words and pictures of the same. Next is how to apply, layout is a kind of ethereal art, theoretical form is fixed, but a variety of forms of expression. When you are familiar with the technique, how to place will be very good, and in the beginning of the practice stage, we still best pay attention to the need to strictly adhere to the same thing in the layout - white space.

Leaving a lot of masters have spoken, analyzed, most of them are more macro, are linked to the mood, I go back to say that the repetition of things will not make sense, I have to say is a few fine white issues, first of all, I want to deny that a lot of people think that leaving a white is to do the impression of the minimalist style, in fact, leaving a white everywhere, minimalist style is just to leave a white more macroscopic definition of it then how to understand and use the white! It is, first of all, we need to have a few new understanding of the white space:

First, the text spacing, line spacing are white space, and this distance if too uniform and crowded picture will be rigid, so in the case of more paragraphs, we can adjust the distance between paragraphs to improve the effect of the picture, that is, to increase the white space between the text.

The following chart:

Second, for example, an element within the other elements, then the elements of the internal area needs to be reasonable white space, the internal elements can not be too full, not too biased.

The following chart:

Third, there should be a reasonable amount of white space between the elements, otherwise it will be crowded.

The following picture:

Fourth, in addition to the full-type layout to try to make the screen around enough white space. There are times when it is not necessary to put so many decorative elements in the picture, that will steal the main body, such as this picture, in fact, the bamboo leaves can also express the desired meaning, but also more dynamic.

Fifth, the decorative elements in the do not focus on a region, so that an area of white space is not enough to appear crowded, but also appears to be a picture of the feeling of small air, scattered elements we try to do some atmospheric, spilling written to make up for the surrounding empty colleague but also make the picture atmospheric.

The following chart:

Sixth, white at the same time to white, white is a balance of the effect of white screen, generally speaking, the common way to white is to line white, that is, below the elements and above the very empty, to the top of an element to balance the picture; when the subject is too small, resulting in too much white, you need to zoom in on the subject and adjust the other elements to go white.

The following chart:

Figure 1: the center of the main body is too small up and down the empty Figure 2: the bottom of the white, above the empty Figure 3: on the white, the picture is smooth

Examples:

↑ the center of the element is too small, the surrounding too empty

↑ the center of the overall enlargement, the main body of the top and bottom of the white space to make up for the overly, but the main body of the white space with the text is not very comfortable relationship between

↑ pull open the line spacing of the text, so that the main body and the overall sense of space of the text is similar, to make up for the excess white space above and below the text

Combined with the white space, I mentioned above, the application of different situations without the use of layout to give a simple example, when the customer gave me a program is less than the word less picture and less than the word more pictures of the situation, the center of the type, the central axis of the type, the type of full version of the type of skeleton type, split type and so on a variety of ways to solve the problem at hand. can solve the current problem. For example, we use the text and pictures to make a picture:

Figure 1: Center Figure 2: Axis Figure 3: Full Version

↑ Bone

↑ Split

Sometimes we also encounter a picture to put a lot of small pictures of the situation, and a lot of small pictures of the material are different sizes, and here is a lot of people often make mistakes, most people are randomly placed and the size of the picture, and the size of the picture, and the size of the picture. Most people are randomly placed and with the text, in fact, we can do each picture in the same size of the shape of the display, both neat and generous, such as the figure:

Please write a poster on the Dragon Boat Festival in English

TheDragonBoatFestival,alsocalledDoubleFifthFestival, iscelebratedonthefifthfestival, iscelebratedonthefifthfestival,alsocalledDoubleFifthFestival, iscelebratedonthefifthfestival. iscelebratedonthefifthdayofthefifthmoonofthelunarcalendar.ItisoneofthemostimportantChinesefestivals, theothertwobeingthefifthdayof the Dragon Boat Festival. ItisoneofthemostimportantChinesefestivals,theothertwobeingtheAutumnMoonFestivalandChineseNewYear. TheoriginofthissummerfestivalcentersaroundascholarlygovernmentofficialnamedChuYuan.Hewasagoodandrespectedman, butbecauseofthemisde Hewasagoodandrespectedman,butbecauseofthemisdeedsofjealousrivalsheeventuallyfellintodisfavorintheemperor'scourt.Unabletoregaintherespectoftheemperor, the inhissorrowChuYuanthrewhimselfintotheMiLowriver.BecauseoftheiradmirationforChuYuan, thelocalpeoplelivingladenwiththe thelocalpeoplelivingadjacenttotheMiLoRiverrushedintotheirboatstosearchforhimwhilethrowingriceintothewaterstoappeasetheriverdragons. AlthoughtheywereunabletofindChuYuan,theireffortsarestillcommemoratedtodayduringtheDragonBoatFestival.The origin of the Dragon Boat FestivalDuan Boat Festival, also known as the Wu Wu Festival, because the Dragon Boat Festival is held on the fifth day of the fifth month of the lunar calendar, is one of the three most important days of the Dragon Boat Festival. It is one of the three important Chinese festivals, the other two being the Mid-Autumn Festival and the Lunar New Year. The origin of this festival is the story of Qu Yuan, a learned and respected official in ancient China who loved the people, but was framed by a jealous official and left out by the emperor in the court. Unable to gain the emperor's attention, Qu Yuan threw himself into the Miluo River in a state of melancholy. Because of their love for Qu Yuan, the people along the Miluo River hurriedly searched for him by boat and threw rice into the river to calm the dragon in the river. Even though they didn't find Qu Yuan at that time, their behavior is still celebrated and commemorated today during the Dragon Boat Festival. DragonBoatraceTraditionsAtthecenterofthisfestivalarethedragonboatraces. Competingteamsdrivetheircolorfuldragonboatsforwardtotherhythmofbeatingdrums.Theseexcitingraceswereinspiredbythevillager'svaliantattemptstorescoring. svaliantattemptstorescueChuYuanfromtheMiLoriver.Thistraditionhasremainedunbrokenforcenturies. TzungTzuAverypopulardishduringtheDragonBoatfestivalistzungtzu.Thistastydishconsistsofricedumplingswithmeat,peanut,eggyolk, Thistastydishconsistsofricedumplingswithmeat,peanut,eggyolk, orotherfillingswrappedinbambooleaves. ThetraditionoftzungtzuismeanttoremindusofthevillagefishermenscatteringriceacrossthewateroftheMiLowriverinordertoappeasetheriverdragonssothattheywouldnotdevourChuYuan AyTasoThetimeofyearoftheDragonBoatFestival,thefifthlunarmoon,hasmoresignificancethanjustthestoryofChuYuan. ManyChineseconsiderthistimeofyearanespeciallydangeroustimewhenextraeffortsmustbemadetoprotecttheirfamilyfromillness. Familieswillhangvariousherbs,calledAyTsao,ontheirdoorforprotection.Thedrinkingofrealgarwineisthoughttoremovepoisonsfromthebody. Thedrinkingofrealgarwineisthoughttoremovepoisonsfromthebody.HsiangBaoarealsoworn.Thesesachetscontainvariousfragrantmedicinalherbsthoughttoprotectthewearerfromillness.CustomsandHabitsThe most important activity of the Dragon Boat Festival is the Dragon Boat Race, in which teams The most important event of the Dragon Boat Festival is the Dragon Boat Race, in which teams row their colorful dragon boats to the sound of enthusiastic drums. This event was inspired by the time when the inhabitants of the Miluo River rowed their boats in the river to save Qu Yuan, and the tradition has been maintained for centuries. A popular food at the Dragon Boat Festival is zongzi, which are rice wrapped with meat, peanuts, egg yolks and other ingredients, and then wrapped in bamboo leaves. The tradition of rice dumplings came from fishermen on the Miluo River, who threw rice into the river to calm the dragons in the river in the hope that they would not eat Qu Yuan. The fifth month of the lunar calendar, the Dragon Boat Festival, has many other important meanings for the Chinese besides the story of Qu Yuan. Many Chinese believe that the month of May is a dangerous time of the year that is prone to illness, so there are many precautions that must be taken to prevent family members from getting sick. Many families hang a special plant, Mugwort, at their doorsteps for protection, and people also wear scented sachets, made from medicinal plants that contain a variety of scents, to protect them from illness.

What does a chicken's footprint look like?

Chick's footprints are like bamboo leaves; duck's footprints are like maple leaves; kitten's footprints are like peach blossoms; pony's footprints are like the moon.

1, animal footprints

Animal footprints (ichnitefootprint) is one of the biological traces, refers to birds, reptiles, mammals or other animals

in the unconsolidated sediment surface footprints.

2, "animal footprints"

is a comprehensive interpretation of animal footprints of the interesting science illustrated book, a unique perspective "footprints" as a starting point, the introduction of animal life

every aspect. It is easy to overlook the feet of animals, but it is precisely the feet of animals that can truly be called "the other face of animals"

. All the pictures of animal footprints in the book are the same size as the real ones, and there is also a poster of an Indian elephant's footprints. Children can not only "read"

this book, but also use their hands to compare the size of the footprints of elephants, lions, rhinoceros, pandas and 14 other animals.

Bi

A ratio, guess whose footprints this is? Read and understand the life of animals through footprints.