The company takes "first-class products, first-class brands and a century-old enterprise" as its business philosophy and "people-oriented, bigger and stronger" as its development policy.

Implement multi-industry diversified development, and strive to build the company into a more humane and attractive group company.

The development of the company is divided into four stages.

1. Start-up period: 1994-2001year.

Second, the expansion development period: 2002-2004.

Third, the diversified development period: 2005-2006.

Fourth, the strategic development period of collectivization: 2007-2010.