Current location - Recipe Complete Network - Complete vegetarian recipes - In marketing management, how does Pan Jixiang make every cake with his heart?
In marketing management, how does Pan Jixiang make every cake with his heart?
Since its establishment, Pan has been engaged in the production, research and development of traditional Yunnan cakes. Pan has always adhered to the business tenet of "real materials and honesty", and gradually became the industry leader from a manual workshop, with a senior R&D team composed of domestic first-class experts and industrialists. Pan adopted the production lines imported from Denmark, the Netherlands and Italy, and took the lead in building a 20,000-square-meter 65,438+million-level standardized GMP workshop and a number of world-leading auto production line in 20 13. When the air tour passage is completed, you can watch the sanitary operation of the factory floor in 360 degrees. In the field of traditional Yunnan-style cakes and specialty food baking, the automation degree of factory process equipment is ahead of Yunnan counterparts 10 for more than 0 years. Pan has always responded to his initial heart with innovation, persisted in responding to his beliefs, tried to integrate traditional and modern crafts with ingenuity, brought more surprises and touches to people, made full use of Yunnan's high-quality raw materials, made every cake with heart, and extended the double-petal rose food with Yunnan characteristics to the whole industrial chain.

Yunnan "Pan Jixiang" was founded by Pan Guangming, a native of Jieyang, Guangdong, in Xuanwei, Yunnan on 194 1, mainly engaged in the production and operation of traditional Dian-style cakes and the research and development and promotion of Yunnan specialty foods. Pan adheres to the business tenet of "authentic materials and honesty". Yunnan ham moon cake produced by Pan is made of Yunnan Xuanwei ham as the main filling, with sugar and honey, and refined with fine fabrics. Oil but not greasy, salty and sweet, crisp, loose, crisp and soft, with the characteristics of strong ham flavor. Pan's products include: Yunnan-style ham moon cakes, flower cakes, flower cakes, scented tea, egg yolk cakes, zongzi, flower sugar paste, egg rolls, biscuits, eggs, cereal, sesame paste, walnut paste, old lady cakes, peach cakes and other traditional Yunnan foods.