There is an old saying among people in Lianyungang and Huai'an, "It's like a gardener playing cotton. How can playing (talking) be so easy?"

For each fruit farmer, avoiding middlemen and promoting high-quality agricultural products is not something that can be said in just a few words!

For decades, there have often been two big players in the Chinese market. When the market is good, fruit growers will also control prices. When fruit prices are low, sellers will raise their heads!

Take Laiyang pear as an example. My cousin’s village in my hometown grows Changbang pears (a branch of Laiyang pear). The market was good in the autumn of that year, and the buyers who came to sell the land could not come to an agreement with them. The two sides have reached a meeting point, and it seems that the business is almost done.

Unexpectedly, after one night, some of the villagers said that the fruit was sold cheaply and insisted on paying an additional 20 cents per catty. The person who came to buy the fruit changed his mind on the spot, and the business between the two parties was ruined. .

The business information is very well-informed. Anyone who comes to buy fruit knows that pears in this village are not easy to buy. Pears are a kind of fruit that will turn brown in the spring. What happened? In the spring of the second year, each pound of pears was sold for five or six cents less than before!

Promote high-quality fruit products and obtain the best economic benefits. In a word, sell them at a good price. On this issue, we should not underestimate ourselves. This is also a production and management strategic issue!

First of all, a professional fruit cooperative must be established to unite and organize fruit farmers one by one. Unify technical standards, unify pesticides and fertilizers, unify labor operations, and unify income distribution to reduce fruit production costs. Of course, this is not about eating from a big pot, it is about letting everyone work together in a comfortable mood!

Adopt the road of integrating agricultural supermarket purchase and sales, and if possible, sell fruits directly to supermarkets. This friend has good intentions, but if any product wants to sell well, the first is good quality, and the second is scale. Only then will farmer friends have the basis for negotiation and cooperation!

In fact, in the future long-term development of the fruit industry, this kind of ideological consideration is very timely and very necessary.

Of course, this kind of work must rely on local governments and organizations at all levels.

I firmly believe that with their strong support and help, our fruit farmers will be able to get twice the result with half the effort!