1, Fukurutang brand nationwide has a hundred stores operating mature experience, support investors to open stores.

2, frying technology, chestnut frying is not standard, frying chestnut technology is the same, but there is little research on how to make chestnuts soft and sticky appropriate and good-looking, out of the pot of chestnuts natural fire is not good, and the appearance of uneven, high rate of bad fruit. Comparison of chestnut chain stores, with standardized frying process and strict store reputation management, and a professional training teacher to the store to guide the owner, quickly help the owner to become a technical master.

3, the quality of the source, the source of goods is not stable, raw chestnut quality is mixed, and even the purchase of production areas and purchase specifications are not clear, and ultimately by the supply of traffickers to determine the store reputation, the results of the store's reputation is up and down, and fewer and fewer repeat customers. On the contrary, the chestnut chain stores, has its own supply system, each year in the chestnut ripe only in the production area to purchase goods once, and only select high-quality raw chestnuts, and then go to the bad disinfection into the warehouse, for all brands of stores to bring a high standard of chestnut quality and stores to cultivate the basis of the word of mouth.

4, the store management: waiting for the rabbit type of operation, and marketing is not in place. Open store novice most taboo this problem, now is not the wine is not afraid of the deep alley era, marketing is not to rely on the street hawking, but on the premise of quality assurance for customers to create selling points, marketing activities one after another, interlocking.