Categorization of poster design
One, DM design:
DM is self-contained. No need to use other media. Not subject to other media publicity environment, public characteristics, information arrangements, layout, printing, paper and other restrictions. Also known as "non-media advertising". And samples and manuals are booklets, with covers and inserts. Like a book binding. Both the integrity of the cover. And the integrity of the content. Promotional materials, paper, opening, printing, mailing and gift objects have independence. Because DM design and brochures have a targeted and independent characteristics. Therefore, it is necessary to fully let it for the commodity advertising services, should be from the idea to the image of performance, from DM design to the opening of the printing, paper are put forward high requirements, so that consumers love. As we get a beautiful DM design card or a beautiful book to properly collect. And will not be thrown away. Exquisite DM design promotional materials, the same will be preserved for a long time. Play a long role.
Second, the menu design:
The menu design requirements reflect high-grade, enjoy the feeling of some unique elements in the design to reflect the delicious food.
Three, catalog design:
The success or failure of a good catalog design is determined by the design positioning. That is, to do a good job of pre-customer communication, half of the good catalog design from the pre-communication, in order to reflect the customer's consumer needs, to bring greater sales for the customer.
Four, folding design:
Folding 2\3\4 folding, paper folded into a book in accordance with the order of the page number, the size of the book (210 * 285 which is generally a corporate brochure or print volume of the larger size catalogs) or other sizes of the book into a book, or will be folded into a large format print in accordance with the requirements of a certain size of the format.
Fifth, the CD jacket design:
A good CD jacket design not only to attract from the form to impress the readers, but also to withstand the "intriguing", which is to require the designer to have a good intention and conception, so that the CD jacket design from the form of the content of the formation of a perfect artistic whole.
This is the requirement for the designer to have good ideas and concepts so that the CD jacket design can form a perfect artistic whole from form to content.
Sixth, business plan catalog design:
Business plan catalogs and business plan sample design (sometimes called business plan albums, brochures) include business introduction, product description, market analysis, marketing and promotions, financial and revenue forecasts, and so on. A business plan catalog infused with design concepts will obviously be more infectious than a normal stack of graphics.
Seven, direct mail advertising design:
Direct mail advertising samples require strong targeting, strong communication, strong impact. To "short, flat, fast" characteristics of the rapid attack to reach consumers, impressing potential customers.
Eight, address book design:
Mainly from the function of the address book and the nature of the enterprise as the basic point, the application of appropriate composition and design elements, reflecting the characteristics of the address book: nostalgia, reminiscence and thoughts.
Nine, single-page design:
Single-page design pays more attention to the form of the design, in a limited space to show the massive content, single-page design is common in the design of product leaflets. Generally used on the front is a product advertisement, the back is a product introduction.
Ten, training manual design:
A successful training manual design and production of a company's products and services and the market is one of the key factors in the dissemination of the brand image, is an important platform for all-round display of the enterprise. It can combine the characteristics of the products and services, the company's competitive advantages and image style and other internal corporate culture and external market communication.