Current location - Recipe Complete Network - Diet recipes - How does "Weathering With You" implement advertisements to make the audience's hearts go straight to their hearts' content?
How does "Weathering With You" implement advertisements to make the audience's hearts go straight to their hearts' content?

On July 19th, Makoto Shinkai’s new animated film "Weathering With You" was released in Japan. This animation received a lot of praise after its release. Many netizens discovered the advertisements embedded in the anime after following it several times. At the beginning of the anime, the heroine drinks water, cold drinks, real estate, instant noodles, part-time software, etc., but these advertisements are embedded in the anime and make the audience feel at ease.

In all of Shinkai Makoto’s anime, screenshots can be used as various screensavers. With his utmost efforts to pursue perfection, every frame in any of his works is perfect. It's a mural, and many netizens call him a wallpaper maniac. This is also how he has made so many high-quality animations available to us.

Even the animation advertisements are designed without any sense of violation. It can be seen that when he placed the advertisements, he based them on the scenes and characters in the "Weathering With You" anime. Some netizens said that I didn’t see any product placement in anime when I was watching the show. Some careful netizens have been sorting out the advertisement placement in the anime many times, at the beginning of this anime. It is also the shortest advertisement in animation. It is the heroine in the animation drinking a bottle of mineral water against the background of sunshine.

The next advertisement is after the male and female protagonists meet. After the male and female protagonists meet, there is a scene where they are running relative to each other in very hot weather. It is not difficult to see from the picture how hot the scene is. , how comfortable it would be to have a sip of cold drink at this time. This is when this advertisement appeared, giving people a very smooth feeling. In reality, in such hot weather, people will also choose to drink a bottle of cold drink, which can bring a cool feeling. There is also an advertisement for instant noodles. This advertisement is often seen in other animations. This food company has existed for 35 years. It is an old brand that is loved by many people. The food company that appeared in the animation this time New packaging and new flavors of instant noodles. In the anime, Makoto Shinkai also cleverly highlights how fast this instant noodles is. It only takes two minutes to eat it, which is very in line with the fast-paced consumption concepts of today's young people.