Chain of restaurants called Kitchen Linmen, Kitchen Linmen's door-to-door chef service can become an entry point for the platform's subsequent profitability to provide the possibility of, for example, a family dining scene is an indispensable element of "wine", Kitchen Linmen intends to rely on the sale of alcoholic beverages to obtain profits. Kitchen Linmen on-line four months of data, 30% of its users will repeat the order, the highest reorder is two orders a week, an average of 7-10 days will be placed an order, the user is mostly 80-85 groups, the general price of a single in the 800-2000 yuan or so, according to the chef to receive a single situation, the chef can be brought to the chef a few thousand to tens of thousands of income per month, the platform does not share, but will charge a small amount of management fees.
Compared to the
Compared with traditional restaurants, where rent accounts for 20 percent of the cost and utilities take up 10 percent of the structure, Kitchen Linmen's lack of a physical store can bring a cost advantage, but of course they also need to pay for logistics and waiters to pay the cost, which ranges from about 8 to 10 percent. In the future, Kitchen Linmen also hopes to expand to 500 offline stores (already in talks).