I. Market prospect
Peanut industry has broad development prospects and huge market potential. Peanut is an important high-quality edible plant protein resource in China, and the future development direction is to focus on obtaining high-protein nutritious health food. With China planning to gradually realize the protein of 70-75g per person per day stipulated by the United Nations before 20 10, the domestic peanut market is pregnant with huge sales potential.
The first item: Flower back to the original plant is a new technology and new product with great market potential, which opens a precedent for fresh peanuts in all seasons. The nutrition of boiled flowers is better than that of fried or fried.
Project 2: Green peanut bud, with its fragrant and refreshing taste, bright green appearance and brand-new sales mode of bundling or live listing, has activated the bean sprout market and opened up a new road to wealth. Mature technology and considerable benefits.
Item 3: colored peanut tofu. Peanut tofu is made of pure peanuts. Through a unique process, we never use any food additives and flavors, but use other natural foods as auxiliary materials. The produced peanut tofu is not only white and delicate in appearance, but also delicious, smooth, rich and has a strong peanut flavor. Refresh one's mind Colored peanut tofu is white, red, green and black, colorful, colorful, with a particularly delicate, delicious, smooth and rich taste, with a strong peanut fragrance and the natural fragrance of various fruits and vegetables, which is refreshing. It can also be used to make peanut bean curd with more than ten flavors, such as peanut sesame bean curd, peanut egg bean curd, peanut tomato bean curd, etc. At the same time, products such as peanut bean curd, peanut bean curd skin, dried peanut bean curd and peanut bean curd milk can be made in series.
Two. Benefit analysis:
Item 1: recycle flowers. At present, the price of dried peanuts in the market is around 4 yuan per kilogram, while the market price of regenerated flowers is around 4 yuan per kilogram. Since 1 kg of dried peanuts can be increased to 2 kg after being processed into regenerated flowers, the actual profit should be about doubled. If it is processed cooked peanuts, such as spicy, sweet, spiced and so on, the price can be sold to about 6 yuan per kilogram, and the profit is more abundant. Selling 50 kg of cooked peanuts every day, the profit is 50*6-25*4=200 yuan. Or there are black peanuts and colored peanuts, and the income is higher.
Project 2: Green peanut bud, also known as long lettuce, is best produced indoors in dark light, and there are two ways: soilless culture and sand culture. There are two production modes: normal mode and high-yield mode. Ordinary production methods can produce 3-5 kilograms of peanut bud per kilogram of peanut seeds; The high-yield model can produce 6 kg-10 kg per kg of peanut seeds. Peanuts per kilogram 5 yuan -8 yuan. The middle market price in peanut bud can reach 6 yuan-10 yuan per kilogram. The profit per kilogram of peanuts should be at least 10 yuan -25 yuan. Selling 50 Jin of peanut bud every day, the profit is 50*6-8*5=260 yuan. Small packages or hotels are more profitable.
Item 3: colored peanut tofu. According to different local market prices, the market price of one kilogram of peanuts is 5 yuan, and one kilogram of peanuts produces 6-8 kilograms of tofu. Adding auxiliary materials, the cost of peanut tofu is RMB 0.00 per kilogram/kloc-0. The daily profit is (3.60-1.00) *100 = 260 yuan, based on the daily output 100kg and the market price of 3.6 yuan per kg. Items such as peanut bean curd skin and bean curd brain can also be added. If it is sold to supermarkets, restaurants and hotels, the profit space will be greater and the economic benefits will be considerable.
According to the analysis of economic benefits, the three projects can basically guarantee the daily income of 500 yuan, and the monthly income can reach about1.5000. Excluding salary and other expenses, the monthly net income can reach ten thousand yuan, and the investment can be basically recovered in two to three months.
Three. Investment planning:
Rent a storefront of 20-50 square meters or rent a counter in a big supermarket. The monthly rent is 500-2000 yuan, the store decoration cost is 10000 yuan, the purchase of plastic barrels, foam boxes, peanut and tofu refiners is about 2000 yuan, the business license, tax registration and hygiene license are about 2000 yuan, and then the working capital is about 1000 yuan.
Four. Investment and marketing advice
1. The store can be selected near a large commercial area, supermarket, prosperous vegetable market or large residential area.
2. A distinctive brand, focusing on the promotion of "natural green nutrition" peanut series products and the novelty of peanut health care.
3. Ensure the freshness of recycled flowers, peanut bud and peanut tofu.
4. Post and distribute publicity materials in downtown areas and residential areas for extensive publicity.
5. In the afternoon, when peanut bud and peanut tofu are not fresh, timely reduce the price and promote sales to ensure that the products are sold on the same day.
6. Membership system can be implemented for old customers, some products can be discounted, and old customers can be rewarded.