In 2019, under the influence of the new national support policy, civilian characteristics of the catering franchise tend to be more favored by consumers, and due to the current accelerated pace of society, fast and convenient form of catering has gradually become the mainstream of the industry. In this market environment, cold skewers, paper cups skewers, quick hot pot will certainly be hot and become mainstream.

The development trend of the second: the franchise is better than a single

With the increasing pressure of competition in the market, the advantages of the franchise are more and more obvious than a single. Simply put, joining the single dry has the following advantages: low cost and late maintenance costs (cost advantage), price stability by the market impact is small, personnel service management advantages, brand impact advantages. The team is greater than the individual reasoning I believe we all know, and this can also be confirmed by the big data of the number of brands joining in 2019. At the same time for the brand business to cater to the market development, and constantly optimize their mode of operation is also an essential part of the development process.

Trend three: the penetration of big data on the franchise industry

Big data on the penetration of the restaurant franchise industry, okay? I give the answer is that if properly utilized, the competitive advantage is very obvious. We all know that the late cost of operating a store is climbing, but the use of big data analysis we can develop a customized cost structure chart, through the income and expenditure out of the ratio to compress costs. Many people may be said to be in the clouds, here is an example: greedy cubic cold skewers to join the brand through the use of centralized purchasing and distribution model to significantly save investors procurement costs, but also will shrink the store costs of investor stores.

Development trend four: the public's trust in the brand to improve

While the food and beverage industry taste good that is the king's way, but with the development of society, consumers for the pursuit of the brand is more and more high degree. For the fast-paced society, a familiar brand and unfamiliar brand consumers are more willing to choose the former, the reason is familiar with the brand in terms of service, quality, taste, trust and so on are guaranteed, and is willing to be familiar with the unfamiliar brand of consumers is only a very small number.

The development trend of five: the rise of specialty food and beverage

The information age, all kinds of things are not surprising, in such a large environment, a very distinctive food and beverage industry is bound to get more attention, for example: the emergence of Chunxi Road, Chengdu, gluttony cubic cups of cold skewers with its characteristics of the way of eating and exquisite packaging into the people's field of vision, so that in recent years, a great deal of development. Development. And this is the impact of the characteristics of the market!

Is it appropriate to join now

2019 is not suitable for specialty food and beverage to join this point can not be generalized, different investors due to their own situation (city population, population spending power, popular concepts, etc.), the answer is not the same, and that is suitable for the individual whether to join, it has to be combined with the market and their own to consider the overall, here you are welcome to and I discuss.