Before the start of the food festival activities, we need to develop the activity program in advance, so as to ensure the smooth progress of the activities, play a multiplier effect. The following is to share with you the food festival activities Planning program sample three references, to provide reference, welcome to your reference.
? Food Festival activities planning program sample 1
? First, the organizer: Director Liu
? Second, the responsible departments: Marketing Department, Food and Beverage Department
? Third, the date held: July 20, 20__ to August 5
? Fourth, the purpose of the event:
?1, through the summer food festival this activity, to further publicize the West Garden, expanding visibility.
?2, to create a cool summer food culture, pulling the summer hotel dining consumption.
?3, to further explore potential customers, increase the source of customers.
? V. Specific content
? (A) food festival preparations:
?1, procurement of raw materials for dishes, to determine the food festival dish varieties, prices and preferential measures.
?2, through the newspaper media, flyers, banners, SMS, etc. to convey the information of the festival, to attract the attention of consumers.
? (B) the content of the food festival:
?1, organized by the brand dishes image display. Set up a fixed exhibition area to display the summer specialties for the physical art form of the dishes.
?2, service personnel clothing in line with the theme of the event, instrumentation posture should also be certain requirements.
? In the dining environment to create the atmosphere, the need for creative and cultural connotation of the industry to plan the overall environment of the food festival layout, based on the courtyard layout of the Xiyuan Hotel, can be set up in the outdoors. Consumers dining in a good atmosphere, mood and appetite naturally different.
? (C) activities and promotions:
?1, "summer cool, open to enjoy the food" as the theme of the event, to carry out the beer buy two plus one activities, the consumption of beer in the summer will be very large, become the main force of the hotel's consumption of alcoholic beverages, through the implementation of the purchase of free activities, to attract more consumers.
?2, the daily launch of three to five special dishes, expanding the acceptance of special dishes, and further screening, a more consumer acceptance.
?3, on-site activities to send out mysterious gifts, multiple surprises, unexpected gains.
? (D) publicity planning:
?1, printed food festival advertising color pages with the Beijing Times, Beijing News attached.
?2, summer food festival publicity outdoor curtains, event theme posters, promotional posters in the elevator, the event theme of the desk card, the lobby placed in the food festival publicity billboards.
?3, SMS, message dissemination
? (E) cost budget:
?1, media advertising and publicity costs 1,000 + flyer printing folder newspaper 2,000 + SMS 2,000 = 5,000 yuan.
?2, the cost of gifts: 100 yuan per day, total, 100_8 = 800 yuan.
?3, the cost of decoration: horizontal vice + gold cloth + colorful flags + balloons, etc. (15 days) + miscellaneous = 5000 yuan.
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? Food Festival Activity Planning Program Sample 2
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? In order to implement the "Ministry of Commerce on doing a good job in the field of business in ___ the views of expanding consumption" (Business Transportation Development [__] 76) and the Nanjing Municipal Party Committee and the municipal government, "stable growth, adjust the structure, grasp the innovation, promote reform, benefit people's livelihood," the development of the requirements, and to further promote the transformation and upgrading of the catering industry in Nanjing, to promote the sustainability of catering industry, to advocate a new style of catering consumption, further promote the catering industry. Advocating the new trend of catering consumption, and further enhance the competitiveness and influence of Nanjing's urban economy and culture. Approved by the Ministry of Commerce, China Hotel Association is scheduled to hold the seventh China Nanjing Food and Culture Festival (hereinafter referred to as "Food Festival") in October-November in Nanjing. The relevant matters are notified as follows:
? First, the event time
? October 16 - November 16
? Second, the theme of the event
? Gourmet Feast People's Festival
? Organization
? Supported by: Nanjing Municipal People's Government
? Department of Commerce of Jiangsu Province
? Organizer: China Hotel Association
? Organizer: Nanjing Municipal Bureau of Commerce
? Nanjing Tourism Commission
? Nanjing Catering Chamber of Commerce
? Executing units: Nanjing Daily, Nanjing Radio and Television Group, Xizihutong, Longhu.com, Yangzi Evening News, eGourmet.com, Nanjing Federation of Modern Service Industry, and District Commerce Bureaus
? Four, the content of the activities p>
? (A) the main activities
?1, food festival kick-off ceremony and "food, beautiful scenery, a better life" square interactive activities. October 16, in Xuanwu Lake Park, held a food festival kick-off ceremony and "food, beautiful scenery, a better life" as the theme of the square food activities. On October 16, the Square Food Activity was held in Xuanwu Lake Park to share more special products, dishes, snacks and seasonal food from Jiangsu and Nanjing with more citizens, to further serve the neighboring residents and stimulate consumption. Square food activities last four days, 16 will be held at the same time "___ World Food Day" publicity activities.
?2, the Nanjing God of Cookery competition. Throughout the food festival, through the online collection, folk election, weekly subcontest, the ultimate competition and other links, the selection of Nanjing Food Festival "God of Cookery" and television broadcast, to the general public to show the Nanjing folk culture of food.
?3, daily auction. During the festival, select tourist attractions, shoping malls and other crowded areas, food festival as a carrier, highlighting the interactivity, organized four food auctions, weekly awards.
?4, "Taste of Nanjing" radio special program. During the food festival, the "Taste of Nanjing" and "Nanjing old" as a blueprint, the production of radio series of special programs "Taste of Nanjing", broadcast in the Nanjing Radio and Television Group economic frequency and square during the event.
? (II) activity plate p>
? This year's food festival activities are divided into "food masters", "food discovery", "food **** enjoy", "food memories "The festival is divided into four sections:
? Plate I: food man
?1, the fifth national hotel industry vocational skills competition in Jiangsu race. In order to implement the spirit of the 18th CPC National Congress, vigorously advocate and practice "hard work, thrift and frugality, against waste" instructions and "national medium and long term talent development plan outline (__-20__ years)" requirements, accelerate the transformation of the hotel industry upgrading, promote the construction of high-skilled personnel, promote the hotel industry skills innovation and service quality improvement, organized in our city the Fifth National Hotel Industry Vocational Skills Competition Jiangsu competition. Service quality improvement, in our city to organize the fifth national hotel industry vocational skills competition in Jiangsu race, the competition types are Chinese cook, Chinese pastry chef, restaurant waiter. (Responsible unit: the Chinese restaurant association)
?2, the top ten catering kitchen selection. Organizations catering Chamber of Commerce leading enterprises to participate in the evaluation of the kitchen, assessed 10 kitchens, selected "Nanjing Top Ten assured that the catering kitchen" of the enterprise can be in the "food, beautiful scenery, a better life," the square interactive activities on-site display, so that the local catering sector to visit the food festival elites and the Nanjing citizens, do not have to travel far, you can taste the "Nanjing Top Ten Catering Kitchen" quality products. (Responsible unit: Nanjing Daily)
?3, "Kitchen God", "food star make selection". In the city's catering industry to find and select the "kitchen God" and "food star", through the God and the star of their respective appeal, to attract more public attention and participation in the activities of the festival. (Responsible unit: Yangzi Evening News)
?4, "the tip of the tongue shopping mall" selection. In Nanjing each well-known shapping mall in the dining hall of the famous food and beverage activities, and in WeChat voting, selected "catering appeal of the shopping mall.(Responsible unit: Nanjing Daily)
? The second section: food discovery
?1, issued a new version of the food map, to discover the flavor from around. The food map will mark the popular lobster, roast duck, duck blood vermicelli, noodles, xiaolongbao, beef pot stickers, pickled fish and other famous street food. (Responsible unit: eGourmet)
?2. Suburban specialties and farmhouse experiences. (Responsible units: Municipal Tourism Commission, Xizi Hutong, Nanjing Daily)
?3, old Mendong, old flavor. A family cooking pk match will be held on the Old Mendong Stage, with cooking stunt demonstrations, talent shows, parent-child games and other activities. (Responsible unit: Nanjing Radio and Television Group)
?4, carry out Jinling food store, recommended "famous dishes", the main dish activities. (Responsible unit: e food network)
?5, the organization of enterprises to participate in the ___ Jiangsu Province International Catering Expo, to strengthen inter-regional, inter-industry exchanges. (Responsible unit: Municipal Bureau of Commerce)
? Plate III: food **** enjoy
?1, the new Sun Palace Nanjing suburbs specialties exhibition and sale. (Responsible unit: Longhu.com)
?2, the 14th China Nanjing crab roe soup dumplings. (Responsible unit: Liuhe District Business Bureau)
?3, China (Gaochun) International Slow City Autumn Leisure and Tourism Festival and the 14th Crab Festival. (Responsible unit: Gaochun District Business Bureau)
?4, the tenth Lion Bridge Food Festival. (Responsible unit: Gulou District Business Bureau)
?5, Lishui Fu Jiabian Fruit Picking Festival. (Responsible unit: Lishui District Business Bureau)
?6, Hunan Road Taiwan famous snacks exhibition. (Responsible unit: Gulou District Business Bureau)
?7, ___Jiangsu Catering International Expo Branch and the third Jiangning Food Festival. (Responsible unit: Jiangning District Business Bureau)
? Plate IV: Food Memory
?1, "I and Nanjing's food story" one of the foreign friends documentary photography exhibition (responsible unit: Longhu.com)
?2, the issuance of food passport. (Responsible unit: Longhu.com)
?3, the eleventh Mochou Smoke and Rain Cultural Festival, the second Mochou Cricket Cultural Festival (Responsible unit: Jianye District Bureau of Commerce)
?4, Jinling food essay collection. (Responsible unit: Nanjing Catering Chamber of Commerce, Nanjing Daily, Yangzi Evening News, Nanjing Radio and Television Group, Xizi Hutong)
?5, Jinling Food, Jinling Food Culture Photography Heritage Data Picture Exhibition. (Responsible units: Nanjing Catering Chamber of Commerce, Nanjing Daily, Yangzi Evening News)
?6, 1912 neighborhood electronic music festival, extreme sports tournament. (Responsible unit: Xuanwu District Business Bureau)
? V. Organization
? In order to ensure the success of the food festival activities, the establishment of the seventh China Nanjing Food and Culture Festival Organizing Committee.
? Members of the Organizing Committee: ________
? Sixth, specific matters
? Please provinces, autonomous regions, municipalities, municipalities directly under the Central Government, cities with separate plans, capital cities and relevant industry associations to strengthen the organization and leadership of the business sector, for the whole community to organize and recommend local hotels and catering enterprises to register to participate in the activities of the festival, the organization of local investment and production and distribution units to participate in the exhibition and project cooperation and negotiation activities.
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? Food Festival activity planning program sample 3
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? I. Activity background and main idea:
? The Food Festival can enrich the after-school life of students, enhance their awareness of balanced and healthy diet, and understand the knowledge of balanced diet, so as to have a deeper understanding of the daily food culture. Can exercise the students' practical ability to operate, to build a harmonious campus, enrich the campus cultural life of teachers and students, enhance the feelings between teachers and students, promote the construction of civilized canteen, and constantly improve the quality of food service, but also better to let the majority of students to support the work of the hostel management committee to increase visibility.
? Second, the theme of the event: with my hands, to benefit your mouth, so that the food to fill your stomach.
? Third, the organizer: 10 sightseeing agriculture
? Fourth, the activity time:
? V. Activity location: the old cafeteria
? Sixth, the flow of activities:
? (A) Pre-activity:
?1, notify each group of the start time of the food festival and all kinds of notes.
?2. Make preparations for the food festival.
?3, the layout of the venue.
?4, the names of various types of food
?5, invite guests
? Mid-activity:
?1, the class committee for the exchange of food coupons
?2, the Ministry of Life to maintain the order of the scene
?3, the Ministry of Publicity to do a good job of security
? (C) activity later:
?1, the site of the organization
?2, food coupons returned
? Activity arrangement:
?1, announced the beginning of the food festival
?2, each class to show their own food
?3, "food competition" activities
? Prepare a best food. Teachers and students to evaluate.
? Eight, the budget: about 350 yuan
? Nine, personnel arrangements:
? General responsibility:
? Planning:
? Ten, the activities of the object: 10 sightseeing agriculture all students
? XI, Notes:
?1, environmental health arrangements, cleaners on the table and site garbage to organize.
?2, food coupons are limited to the event restaurant.
?3. After the end of the event, each class will clean up their own booth.