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Why can Beijing Quanjude Roast Duck sell more than 200 pieces?
Brand premium+corporate culture premium+quality products+consumer recognition = n power of cost price of quality products.

That's high-grade roast duck, which is worth the price, but not everyone eats it.

Just like jade, you can sell as much as you want, depending on whether local tyrants can be fooled, and so can Quanjude. It just wants to sell for 2000, as long as only one person buys it.

Why can Quanjude roast duck sell for more than 200 yuan? Just because it is a brand of traditional food, just like Tongrentang or Donglaishun in Beijing. They all have a feature: excellent materials selection and fine processing, and continuous innovation on the basis of retaining the original unique quality, that is, maintaining the quality of products, just like Maotai and Wuliangye, which are not so-called food and wine, but integrating finance and brand hype. You are not eating roast duck now. It is a commercial manipulation of Quanjude brand. Similarly, you are not drinking pure wine, but a barometer of the financial stock market. Therefore, more than 200 Quanjude roast ducks are not its essence, but its commercial benefits and effects.