Among the short video content types, there are movie commentary, fashion beauty and food.

At present, the content of short videos is very rich and varied, which can meet the entertainment or learning needs of all kinds of users. The duration of short videos is generally controlled within 5 minutes, many of which are only 1.5 seconds, which is in line with the current fast-paced lifestyle, allowing users to make full use of fragmentation time to obtain information intuitively and conveniently, effectively reducing the time cost of obtaining information.

film commentary: this kind of short video started to catch fire from the platform. Creating this kind of short video requires the voice of the creator to be recognizable and be good at digging up movie materials, which are generally selected from popular movies or classic movies. Or the creator explains the content of the film and makes an inventory of the film.

Fashion and beauty: This kind of short video is mainly aimed at women who pursue and yearn for beauty, fashion and trend. Many women choose to watch short videos in order to learn some makeup artist from them to help them become beautiful and keep up with the trend of the times. Nowadays, a large number of fashion and beauty "bloggers" have emerged on major short video platforms. By publishing their own short makeup videos, they gradually accumulate their own fixed fan base and attract beauty brands to cooperate with them, which has become one of the important promotion methods of fashion and beauty marketing.